• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
NewslettersBroadsheet

A new book explains how AI assistants can reinforce racial and gender bias

By
Emma Hinchliffe
Emma Hinchliffe
and
Joey Abrams
Joey Abrams
Down Arrow Button Icon
By
Emma Hinchliffe
Emma Hinchliffe
and
Joey Abrams
Joey Abrams
Down Arrow Button Icon
July 10, 2024, 8:39 AM ET
"Mastering AI" by Jeremy Kahn.
"Mastering AI" by Jeremy Kahn. Courtesy of Simon & Schuster

Good morning, Broadsheet readers! More than three-fourths of women aged 40 to 64 report no menopause accommodations at work, the Republican Party’s new policy platform omits nationwide abortion ban, and the new book Mastering AI explains how the technology can reinforce racial and gender bias. Have a wonderful Wednesday.

– All about AI. If you are eager to understand the technology driving business today—AI—look no further than my colleague Jeremy Kahn’s new book. Published this week, Mastering AI: A survival guide to our superpowered future is both a resource for those seeking to better understand the transformational technology and a guide to where AI is headed over the next decade-plus.

Recommended Video

In a new excerpt from his book published by Fortune, Jeremy dives into one of AI’s most pernicious challenges: bias. “By influencing how we think about what we do, buy, and say…technology is chipping away at our ability to freely make our own decisions,” he writes. “Personalized AI assistants will make these problems worse, wrapping us in the ultimate filter bubble, controlling the innumerable decisions that make up our lives.”

“Mastering AI” by Jeremy Kahn.
Courtesy of Simon & Schuster

From political echo chambers to conspiracy theories, the consequences are vast. Of course, they also extend to racial and gender bias. As Jeremy explains: “Using an AI assistant with a particular hidden viewpoint to help write an essay for or against a particular position subtly shifted the user’s own views on that topic in the direction of the bias…Trained from vast amounts of historical data, many LLMs harbor hidden racial or gender biases that could subtly shape their users’ opinions—for instance, an AI assistant for doctors that falsely believes that Black people have thicker skin or a higher pain threshold than white people.”

The solution is to “mandate that tech companies reveal far more about how their AI models have been trained and allow independent auditing and testing,” he argues. For more, read the full excerpt on Fortune’s site and order Mastering AI here.

Emma Hinchliffe
emma.hinchliffe@fortune.com

The Broadsheet is Fortune’s newsletter for and about the world’s most powerful women. Today’s edition was curated by Joseph Abrams. Subscribe here.

ALSO IN THE HEADLINES

- Care necessities. More than three-fourths of women aged 40 to 64 said they receive no menopause-related workplace accommodations, according to results from the fourth-annual State of Menopause report. Published on Monday by women’s health care company Bonafide, the report also found that around three-fourths of women under 50 said their job performance suffered because of menopause. Fortune

- Disappearing act. A new policy platform published by the Republican Party this week is the first in 40 years to not include a nationwide ban on abortion. The document instead declared support for birth control and in vitro fertilization but drew the line at “late term abortion.” The Guardian

- Disappointing performance. Data from financial services platform Morningstar indicates that funds investing in companies with gender equality initiatives have underperformed relative to benchmarks. Only one such fund has launched this year, compared to three that have closed. Financial Times

- Order for arrest. A spokesperson for Yulia Navalnaya announced on Tuesday that a Moscow court has ordered her arrest in absentia. Navalnaya is the wife of late Russian opposition leader Alexey Navalny and is accused of “participation in an extremist organization.” CNN

- Investigation on the market. The FBI is investigating multiple allegations of sexual assault lodged against the Alexander brothers, three of the most prominent fixtures of the luxury real estate industry. The brothers deny the accusations, which were first revealed in civil lawsuits filed earlier this year and go as far back as the brothers’ high school days. Wall Street Journal

MOVERS AND SHAKERS: Ms. Foundation for Women appointed Kathy Ko Chin, Mary Kathryn Nagle, and Dr. Renée T. White to its board of directors. Lightmatter named Robin Washington to its board of directors.

ON MY RADAR

Former Olympic gymnast MyKayla Skinner draws criticism for saying SafeSport is hindering coaches AP

In a Wimbledon full of surprises, one citizen of the world stands out Washington Post

The Devil Wears Prada sequel in the works about declining advertising revenues for print media The Guardian

PARTING WORDS

“I don’t just mean I’m a better runner. It’s beyond that. I’m better at being Sha’Carri. I’m better at being myself.”

— Track and field star Sha'Carri Richardson on her new motto, “I'm not back, I'm better.”

This is the web version of MPW Daily, a daily newsletter for and about the world’s most powerful women. Sign up to get it delivered free to your inbox.
About the Authors
Emma Hinchliffe
By Emma HinchliffeMost Powerful Women Editor
LinkedIn iconTwitter icon

Emma Hinchliffe is Fortune’s Most Powerful Women editor, overseeing editorial for the longstanding franchise. As a senior writer at Fortune, Emma has covered women in business and gender-lens news across business, politics, and culture. She is the lead author of the Most Powerful Women Daily newsletter (formerly the Broadsheet), Fortune’s daily missive for and about the women leading the business world.

See full bioRight Arrow Button Icon
Joey Abrams
By Joey AbramsAssociate Production Editor

Joey Abrams is the associate production editor at Fortune.

See full bioRight Arrow Button Icon

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Newsletters

AIEye on AI
Worried about AI taking your job? New Anthropic research shows it’s not that simple
By Sharon GoldmanJanuary 15, 2026
6 hours ago
NewslettersMPW Daily
Denmark’s prime minister is the latest female world leader to tangle with Trump—this time over his efforts to take control of Greenland
By Emma HinchliffeJanuary 15, 2026
8 hours ago
NewslettersCFO Daily
Citi CFO Mark Mason says the bank is strong and his successor will ‘continue the momentum’
By Sheryl EstradaJanuary 15, 2026
11 hours ago
NewslettersTerm Sheet
Exclusive: Mytra raises $120 million Series C to scale supply chain robotics amid industry boom
By Allie GarfinkleJanuary 15, 2026
12 hours ago
The Verizon logo displayed on a smartphone screen on September 30, 2024. (Photo illustration: Justin Sullivan/Getty Images)
NewslettersFortune Tech
Verizon hit with a major U.S. outage
By Andrew NuscaJanuary 15, 2026
13 hours ago
NewslettersCEO Daily
The new CEO leading Saks Global through bankruptcy follows a management philosophy of ‘leading with love’
By Diane BradyJanuary 15, 2026
14 hours ago

Most Popular

placeholder alt text
Personal Finance
Peter Thiel makes his biggest donation in years to help defeat California’s billionaire wealth tax
By Nick LichtenbergJanuary 14, 2026
1 day ago
placeholder alt text
Europe
Americans have been quietly plundering Greenland for over 100 years, since a Navy officer chipped fragments off the Cape York iron meteorite
By Paul Bierman and The ConversationJanuary 14, 2026
1 day ago
placeholder alt text
Success
Despite a $45 million net worth, Big Bang Theory star still works tough, 16-hour days—he repeats one mantra when overwhelmed
By Orianna Rosa RoyleJanuary 15, 2026
15 hours ago
placeholder alt text
Economy
California's wealth tax doesn't fix the real problem: Cash-poor billionaires who borrow money, tax-free, to live on
By Nick LichtenbergJanuary 14, 2026
1 day ago
placeholder alt text
AI
Being mean to ChatGPT can boost its accuracy, but scientists warn you may regret it
By Marco Quiroz-GutierrezJanuary 13, 2026
2 days ago
placeholder alt text
Politics
One year after Bill Gates surprised with the choice to close his foundation by 2045, he's cutting staff jobs
By Stephanie Beasley and The Associated PressJanuary 14, 2026
1 day ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.