• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year

2

Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'

3

Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 

1

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year

2

Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'

3

Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 
NewslettersMPW Daily

A $1.4 million supermax and 20% revenue share: How paying players could unlock the WNBA’s next era

Emma Hinchliffe
By
Emma Hinchliffe
Emma Hinchliffe
Most Powerful Women Editor
Down Arrow Button Icon
Emma Hinchliffe
By
Emma Hinchliffe
Emma Hinchliffe
Most Powerful Women Editor
Down Arrow Button Icon
March 19, 2026, 11:28 AM ET
The Seattle Storm's Nneka Ogwumike led WNBA players through contract negotiations as president of the WNBPA.
The Seattle Storm's Nneka Ogwumike led WNBA players through contract negotiations as president of the WNBPA. David Becker/NBAE via Getty Images

They did it. The WNBA reached a deal with its players this week after months—years—of speculation as to whether the athletes powering the rise of women’s basketball would ever be properly compensated for their work.

Recommended Video

After several missed deadlines and marathon talks that stretched late into the night, a verbal agreement was finally struck at 2 a.m. Wednesday. The reported numbers (not yet confirmed by the league) are striking. A supermax salary of $1.4 million for veterans. Twenty percent of gross team and league revenue going to the players over the lifetime of the deal. An average salary around $600,000, up from $120,000. A minimum salary around $300,000—up from just $66,079 last season. For arguably the first time, all of the WNBA’s players—not just the biggest stars—will be paid like the professional athletes they are.

The WNBA’s 30th season will start without delay in May, commissioner Cathy Engelbert confirmed. That’s what both sides wanted—to play basketball. And to continue to capitalize on the momentum of the sport and its growing fandom, not suffer from the effects of a lockout.

What did it take to get here? Three decades of ups and downs, financial highs and lows, and some truly existential moments where it seemed as if the league might not make it to 30, as I outlined in a 2024 Fortune feature that went in depth on the sport’s pivotal transition. That context is important to understanding why this CBA negotiation seemed to be so fraught; it’s understandable that the league wouldn’t want to agree to anything it thought could put it back on shaky financial footing, only a few years into the WNBA’s breakthrough era.

Reflecting on what this new contract means, I keep coming back to a theme I heard over and over from those at the center of the women’s basketball world: this is all normal. A labor negotiation will always be tense. There will always be leaks and drama. Women’s sports is no different, and placing expectations for greater decorum on it is a way of holding back the game’s growth. “We shouldn’t be held to a different standard because we’re women,” legendary South Carolina coach Dawn Staley told me a few months ago.

Now, the WNBA can be an unencumbered example of how women’s sports can mature into true mainstream popularity. The WNBA can be proud of being the oldest continuously operating women’s sports league in the U.S., without having to answer for why newer leagues are able to better compensate athletes. The best thing for the league is that fans can now focus on being fans. Instead of chanting, “pay the players,” they can cheer for them. Ultimately, shedding a reputation for underpaying its players will power the growth of the league.

As Seattle Storm guard Lexie Brown put it, “And that’s how you stand on business.”

Emma Hinchliffe
emma.hinchliffe@fortune.com

The Most Powerful Women Daily newsletter is Fortune’s daily briefing for and about the women leading the business world. Subscribe here.

ALSO IN THE HEADLINES

Sanae Takaichi is in D.C. today. The Japanese PM is set to meet with President Trump for what went from a sure slam-dunk to a likely "very difficult" meeting, she has said she expects. The war with Iran and the Strait of Hormuz will now be the most pressing topic discussed between the two world leaders. Trump pointed to Japan's and other Asian economies' dependence on fuel from the Middle East as reason for them to get involved in protecting the strait, the BBC reports, but Takaichi and others have not been convinced by that argument. 

What does Tulsi Gabbard do now? She's the director of national intelligence, and her own staff says that Iran poses no "imminent threat" (one senior aide, Joe Kent, resigned over the war). Yet her boss, President Trump, is saying otherwise. She went before the Senate Intelligence Committee yesterday to testify on this serious disconnect. She told lawmakers that "it is not a responsibility of the intelligence community to determine what is or is not an imminent threat." 

How do women really feel about guns? Marie Claire published a major investigation into this topic a decade ago, and just revisited it. What's new for 2026? Well, the rise of "gunfluencers," or female social media personalities who are helping the firearm industry reach new customers. 

The power of Dolores Huerta. The NYT published a blockbuster investigation this week that alleges that the late labor leader Cesar Chavez abused women and girls for years. Huerta, who was the most prominent woman in the movement, was one of the women who said Chavez assaulted her. It happened in 1966, and she said she chose not to report the assault to the police because of their hostility toward the movement, and she feared that no one within the union would believe her. Chavez's legacy is now being reevaluated. "Unfortunately, he used some of his great leadership to abuse women and children," Huerta, now 96, said in an interview. 

ON MY RADAR

Is the girlboss making a comeback? Vogue Business

Sofia Coppola was always in fashion Elle

In praise of having (or being) a slightly mean mom Vogue

PARTING WORDS

"I don’t sit around contemplating how a crisis, which I did not want Denmark to be involved in, might factor into a Danish election campaign. ... I think it is because, in a very, very unstable world, people want stable leadership."

— Danish PM Mette Frederiksen on how Trump's efforts to obtain Greenland improved her political fortunes at home. She's seeking a third term in an election next week. 

This is the web version of MPW Daily, a daily newsletter for and about the world’s most powerful women. Sign up to get it delivered free to your inbox.
About the Author
Emma Hinchliffe
By Emma HinchliffeMost Powerful Women Editor
LinkedIn iconTwitter icon

Emma Hinchliffe is Fortune’s Most Powerful Women editor, overseeing editorial for the longstanding franchise. As a senior writer at Fortune, Emma has covered women in business and gender-lens news across business, politics, and culture. She is the lead author of the Most Powerful Women Daily newsletter (formerly the Broadsheet), Fortune’s daily missive for and about the women leading the business world.

See full bioRight Arrow Button Icon

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Newsletters

She grew Salesforce’s team by 600% in South Asia. Meet one of India’s most powerful women
NewslettersMPW Daily
She grew Salesforce’s team by 600% in South Asia. Meet one of India’s most powerful women
By Angelica AngMay 22, 2026
9 hours ago
dario
NewslettersTerm Sheet
‘A pressure cooker ready to explode’: The wild secondaries scramble for Anthropic shares
By Allie GarfinkleMay 22, 2026
13 hours ago
IBM CEO Arvind Krishna (right) and U.S. President Donald Trump in the White House on December 10, 2025 in Washington, D.C. (Photo: Alex Wong/Getty Images)
NewslettersFortune Tech
U.S. will award $2 billion in grants to nine quantum computing companies—and take equity stakes
By Andrew NuscaMay 22, 2026
14 hours ago
Bolt’s cofounder scrapped its HR department. This CEO says people management is key to thriving in the AI age
NewslettersCEO Daily
Bolt’s cofounder scrapped its HR department. This CEO says people management is key to thriving in the AI age
By Diane BradyMay 22, 2026
14 hours ago
Boris Cherny is the creator and head of Claude Code at Anthropic
NewslettersEye on AI
Anthropic lands in London as AI-powered coding—and the anxieties around it—go mainstream
By Beatrice NolanMay 21, 2026
1 day ago
Victoria’s Secret’s CEO is so confident in her strategy to bring back sexy that the company just changed its stock ticker to ‘VSXY’
NewslettersMPW Daily
Victoria’s Secret’s CEO is so confident in her strategy to bring back sexy that the company just changed its stock ticker to ‘VSXY’
By Emma HinchliffeMay 21, 2026
1 day ago

Most Popular

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
Success
Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
By Preston ForeMay 21, 2026
1 day ago
Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'
Success
Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'
By Preston ForeMay 20, 2026
2 days ago
Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 
Workplace Culture
Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 
By Preston ForeMay 19, 2026
3 days ago
Pay transparency is exposing a bigger problem: Most companies can't explain why they pay what they pay
Workplace Culture
Pay transparency is exposing a bigger problem: Most companies can't explain why they pay what they pay
By Sydney LakeMay 20, 2026
2 days ago
McKinsey partner says up to 50% of work hours could be transformed within the next 5 years
AI
McKinsey partner says up to 50% of work hours could be transformed within the next 5 years
By Emma BurleighMay 21, 2026
1 day ago
A 'proudly autistic' workplace expert says putting neurodivergent employees in a typical office is like dropping a polar bear in Austin, Texas
Conferences
A 'proudly autistic' workplace expert says putting neurodivergent employees in a typical office is like dropping a polar bear in Austin, Texas
By Tristan BoveMay 20, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.