• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
NewslettersBroadsheet

What seven corporate bosses taught NBC’s Bonnie Hammer about how to navigate change

By
Emma Hinchliffe
Emma Hinchliffe
and
Joey Abrams
Joey Abrams
Down Arrow Button Icon
By
Emma Hinchliffe
Emma Hinchliffe
and
Joey Abrams
Joey Abrams
Down Arrow Button Icon
May 7, 2024, 9:16 AM ET
NBC vice chair Bonnie Hammer.
NBC vice chair Bonnie Hammer. Courtesy of Bonnie Hammer

Good morning, Broadsheet readers! Only 60% of women are satisfied with their jobs, AI researcher Fei-Fei Li reportedly founded her own startup, and longtime TV exec Bonnie Hammer knows how to navigate change. Have a terrific Tuesday!

– Ch-ch-changes. In her 40-year career in TV, Bonnie Hammer made it through seven corporate takeovers—and came out on the other side with “a better job each time,” she writes in her new book. Decades as a leader in the tumultuous media business taught Hammer how to navigate change, lessons she shares in 15 Lies Women Are Told at Work…and the Truth We Need to Succeed, out today.

Recommended Video

Called the “Queen of cable TV,” Hammer is known for turning the USA and SyFy networks into profit centers behind shows like Suits and Psych and later leading NBC’s cable division to record profits. In her time at these networks, she operated under bosses at Paramount, Time Inc., Viacom, Seagram, GE, and Comcast. Today, she’s vice chair of NBCUniversal.

The key to surviving frequent corporate takeovers was taking a moment to understand the nature of each change, she told me. “What will the tone be? What are the expectations?” Hammer says she asked herself each time. “It’s beyond reading the room—it’s reading the culture.” That requires reading body language, being flexible, and knowing when to compromise.

There will be new rules, and understanding them is critical. “Who has the power? Are they more impressed with ingenuity or the bottom line? Do they love creativity and get content or do they only care about money?”

“15 Lies Women Are Told at Work…and The Truth We Need To Succeed” by Bonnie Hammer
Courtesy of Simon & Schuster

As a manager, the next step is communicating these changes to teams. “You want to put it in a way that doesn’t scare them or threaten them, but helps motivate them to do what their job is and be as creative as they can—but also understand that how they’re going to be judged may be a little different,” she says.

Even so, some change will be difficult. In her book, Hammer writes of a common experience: being passed over for a promotion. In her case, she lost out on a job leading broadcast for NBC in 2007; the role went to “a guy 20 years younger with a quarter of my experience.” She later found out it was because her cable networks were making so much money, the company was scared moving her would risk the cash cow. “Guys just kind of muscle through it,” she says of being passed over. “But women take it very seriously. They personalize it instead of saying, ‘I didn’t get this. What can I get?’ Or ‘What should I do next?’”

The constant through Hammer’s career, and her memoir, is change. Today’s media industry, she says, isn’t more tumultuous than it has been in the past; each change only seems like it’s worse than what’s come before, she says. “How you approach change is what matters,” she says. “Not that there is change.”

Emma Hinchliffe
emma.hinchliffe@fortune.com

The Broadsheet is Fortune’s newsletter for and about the world’s most powerful women. Today’s edition was curated by Joseph Abrams. Subscribe here.

ALSO IN THE HEADLINES

- Nine-to-fine. A new Conference Board survey found that 60% of women report being satisfied with their jobs, marking the sixth year in a row that women’s job satisfaction has ranked below men’s. Financial compensation is the largest factor behind the disparity, though some suggest women are also disgruntled about fewer remote work opportunities. Wall Street Journal

- Model behavior. Fei-Fei Li, the Stanford professor known as the “godmother of AI” for her pioneering research, is reportedly building an AI model capable of “advanced reasoning,” according to Reuters. A startup that Li reportedly founded—with backing from Andreessen Horowitz and others—is developing the model. Fortune

- Sales to staffing. Lattice CEO Sarah Franklin told Fortune that she joined the HR software developer after 15 years at Salesforce because she thinks it can “do for the employee what Salesforce did for customers.” Franklin describes Lattice, valued at $3 billion, as a people-managing tool to help companies navigate AI and concerns about “employee disengagement.” Fortune

- Stopping at the source. Alabama is leading U.S. efforts to completely eliminate cervical cancer by increasing vaccination rates against the human papillomavirus, the cause of 90% of cervical cancer cases. The state has the fourth highest rate of cervical cancer in the U.S. Wall Street Journal

- Airwaves go silent. A union of journalists at Rai, a popular public broadcaster in Italy, went on strike on Monday, complaining of editorial interference by Prime Minister Giorgia Meloni. The union opposes Meloni’s claims that the broadcaster is too leftist and the presence of Meloni's government appointees on its governing board. Financial Times

MOVERS AND SHAKERS: Tropicana Brands Group appointed Olu Beck to its board of directors.

ON MY RADAR

Kaitlin Butts is leading a red dirt revolution Rolling Stone

Brittney Griner's joyful next chapter The Cut

She wrote the first great perimenopause novel New York Times

PARTING WORDS

“I just wanted to make a statement about the fact that we don't shrivel up and die at 40.”

— Robinne Lee, actress and author of The Idea of You, which is now a movie starring Anne Hathaway

This is the web version of MPW Daily, a daily newsletter for and about the world’s most powerful women. Sign up to get it delivered free to your inbox.
About the Authors
Emma Hinchliffe
By Emma HinchliffeMost Powerful Women Editor
LinkedIn iconTwitter icon

Emma Hinchliffe is Fortune’s Most Powerful Women editor, overseeing editorial for the longstanding franchise. As a senior writer at Fortune, Emma has covered women in business and gender-lens news across business, politics, and culture. She is the lead author of the Most Powerful Women Daily newsletter (formerly the Broadsheet), Fortune’s daily missive for and about the women leading the business world.

See full bioRight Arrow Button Icon
By Joey AbramsAssociate Production Editor

Joey Abrams is the associate production editor at Fortune.

See full bioRight Arrow Button Icon

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Newsletters

NewslettersMPW Daily
These are the female exec moves you need to know this week, from Xbox to Match Group’s board shakeup
By Emma HinchliffeFebruary 27, 2026
17 hours ago
Intuit global headquarters in Mountain View, Calif.
NewslettersCFO Daily
Intuit’s CFO isn’t flinching at AI. He says it’s fueling the company’s next growth phase
By Sheryl EstradaFebruary 27, 2026
22 hours ago
NewslettersCEO Daily
You’ve lost the CEO succession race. Here’s your multi-million dollar bonus
By Claire ZillmanFebruary 27, 2026
24 hours ago
NewslettersTerm Sheet
Exclusive: Flux, backed by 8VC, raises $37 million to vibe code electronics
By Allie GarfinkleFebruary 27, 2026
1 day ago
NewslettersFortune Tech
Salesforce’s Marc Benioff does not fear the ‘SaaS-pocalypse’
By Alexei OreskovicFebruary 27, 2026
1 day ago
AIEye on AI
After months of quiet, Perplexity’s CEO steps into the OpenClaw moment
By Sharon GoldmanFebruary 26, 2026
2 days ago

Most Popular

placeholder alt text
Innovation
An MIT roboticist who cofounded bankrupt robot vacuum maker iRobot says Elon Musk’s vision of humanoid robot assistants is ‘pure fantasy thinking’
By Marco Quiroz-GutierrezFebruary 25, 2026
3 days ago
placeholder alt text
Success
Japanese companies are paying older workers to sit by a window and do nothing—while Western CEOs demand super-AI productivity just to keep your job
By Orianna Rosa RoyleFebruary 27, 2026
19 hours ago
placeholder alt text
Commentary
'The Pitt': a masterclass display of DEI in action 
By Robert RabenFebruary 26, 2026
2 days ago
placeholder alt text
Economy
It’s more than George Clooney moving to France: America is becoming the ‘uncool’ country that people want to move away from
By Nick LichtenbergFebruary 27, 2026
1 day ago
placeholder alt text
Success
Walmart exec says U.S. workforces needs to take inspiration from China where ‘5 year-olds are learning DeepSeek’
By Preston ForeFebruary 27, 2026
1 day ago
placeholder alt text
Law
China's government intervenes to show Michigan scientists were carrying worms, not biological materials
By Ed White and The Associated PressFebruary 26, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.