• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Tech

Tesla bull warns ditching plans for ‘crucial’ cheaper car would be ‘thesis-changing’

By
Esha Dey
Esha Dey
,
Isabelle Lee
and
Bloomberg
Bloomberg
Down Arrow Button Icon
April 18, 2024, 3:17 PM ET
Elon Musk
Elon Musk denied that Tesla has delayed plans for a cheaper EV, but investors are nervous.Beata Zawrzel—NurPhoto/Getty Images

A prominent Tesla Inc. investor on Wall Street warns his bullish case would be in jeopardy should Elon Musk abandon the long-held bid to bring a low-cost vehicle to the masses.

Recommended Video

As the electric-vehicle maker’s outlook comes into question — pushing its market valuation below $500 billion this week, a level last seen more than a year ago — David Baron is dispirited by recent reports that Tesla could ditch its goal to bring an affordable car and shift resources to developing a robotaxi instead. 

While that’s far from his base case, and Musk denied a Reuters article that first reported the news, the fund manager warns any reversal in the company’s plan would threaten his eye-catching calls on the stock, without fresh sources of growth. The investor expects the shares to jump to $1,200 over time, an over 680% gain from Wednesday’s close.

“The Model 2 is a crucial piece of our thesis. If they stopped that, that is investment thesis-changing,” Baron, a portfolio manager at Baron Capital Inc. and son of Wall Street veteran Ron Baron, said in an interview.

Tesla shares were down as much as 4.3% to $148.70 on Thursday in New York, wiping out their gains from the past 12 months. Traders have been watching the $150 level closely as key support for the stock.

Baron, who oversees the $1.4 billion Baron Focused Growth Fund, said he will be “very surprised” if Tesla’s Model 2 is taken off the table and said growth will accelerate with the new car. Yet his words underscore growing disquiet among investors who are banking on the production of the mass-market vehicle.

Deutsche Bank AG on Thursday downgraded Tesla’s stock to hold amid chances that the company might delay plans to produce its Model 2. A Barclays Plc analyst a day earlier said Tesla’s first-quarter earnings call is “extra highly anticipated” and expects it to be a negative catalyst for the stock.

“This strategy pivot is a clear net-negative for the Tesla investment thesis, as it casts significant uncertainty on the path ahead for Tesla, making success of the stock dependent on bets with seemingly binary outcomes,” Barclays analyst Dan Levy wrote in a note to clients. Levy also thinks that the Model 2 “is not dead — but rather is being delayed, as Tesla instead focuses on robotaxi/full self driving.”

The company has yet to clarify its plans for the affordable model. While Musk broadly denied the Reuters report, he appeared to confirm a piece of the article that same day when he announced plans to unveil a robotaxi in August. A representative for Tesla didn’t respond to a request for comment.

Baron’s growth fund lists Tesla as its second-largest holding, comprising nearly 8% of the portfolio as of March 31, following Musk’s closely held SpaceX, according to a fact sheet. Tesla’s stock — down almost 40% for the year — is the fund’s worst performer, fueling an almost 4% drop since the beginning of the year. That’s compared to a 0.3% downturn in its benchmark, the Russell 2500 Growth Index, and the S&P 500’s 5% gain.

Despite fundamental questions over demand ahead, Baron remains bullish about Tesla’s prospects. While his fund cannot buy any more Tesla shares since it has reached its allocation limit, Baron isn’t selling either — at least not at current levels.

“There’s too much growth potential in the company,” he said. “The full self-driving is too big a recurring revenue and earnings opportunity to not invest in right now.”

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Authors
By Esha Dey
See full bioRight Arrow Button Icon
By Isabelle Lee
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Tech

Paramount
BankingM&A
Warner Bros. is blockbuster finale to $4.5 trillion M&A haul
By Michelle F. Davis, David Carnevali, Ryan Gould, Swetha Gopinath and BloombergDecember 15, 2025
8 hours ago
slop
CybersecurityCulture
The word of the year is ‘slop,’ Merriam-Webster says
By Anna Furman and The Associated PressDecember 15, 2025
8 hours ago
C-Suitechief financial officer (CFO)
‘2026 has to be a year of execution’: AI investment pressures, supply-chain risks, and strategy misalignment are all on the line for CFOs
By Alex Zank and CFO BrewDecember 15, 2025
9 hours ago
Photo of Jim Farley
North AmericaAutos
Ford writes down $19.5 billion as it pivots electric Lighting line of vehicles
By Sasha RogelbergDecember 15, 2025
9 hours ago
InnovationElectric vehicles
Rivian CEO says the EV maker’s new large driving model will one day allow for fully autonomous driving—and maybe a spot in the robotaxi race
By Jordyn Grzelewski and Tech BrewDecember 15, 2025
10 hours ago
Big TechMeta
Former Meta integrity chief says new report reveals ‘disappointing’ ad fraud epidemic at the social media giant
By Lily Mae LazarusDecember 15, 2025
11 hours ago

Most Popular

placeholder alt text
Success
'I had to take 60 meetings': Jeff Bezos says 'the hardest thing I've ever done' was raising the first million dollars of seed capital for Amazon
By Dave SmithDecember 15, 2025
14 hours ago
placeholder alt text
Success
Meetings are not work, says Southwest Airlines CEO—and he’s taking action, by blocking his calendar every afternoon from Wednesday to Friday 
By Preston ForeDecember 15, 2025
15 hours ago
placeholder alt text
Success
Sorry, six-figure earners: Elon Musk says that money will 'disappear' in the future as AI makes work (and salaries) irrelevant
By Orianna Rosa RoyleDecember 15, 2025
17 hours ago
placeholder alt text
AI
Deloitte's CTO on a stunning AI transformation stat: Companies are spending 93% on tech and only 7% on people
By Nick LichtenbergDecember 15, 2025
20 hours ago
placeholder alt text
Personal Finance
Current price of silver as of Monday, December 15, 2025
By Joseph HostetlerDecember 15, 2025
18 hours ago
placeholder alt text
North America
Ford writes down $19.5 billion as it pivots electric Lighting line of vehicles
By Sasha RogelbergDecember 15, 2025
9 hours ago