• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation

2

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

3

Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem

1

OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation

2

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

3

Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
SuccessAI

Singers and stars try to pump the brakes on AI, as 200 artists including Billie Eilish and Jon Bon Jovi sign open letter denouncing unmitigated innovation

By
Chloe Berger
Chloe Berger
Down Arrow Button Icon
By
Chloe Berger
Chloe Berger
Down Arrow Button Icon
April 2, 2024, 4:40 PM ET
Billie Eilish is just one of the hundreds of musicians who signed an open letter pleading with tech companies to monitor AI.
Billie Eilish is just one of the hundreds of musicians who signed an open letter pleading with tech companies to monitor AI.Lionel Hahn / Contributor—Getty Images
Add Fortune on Google for similar content.

Those TikToks of SpongeBob covering “Summertime Sadness” or Shrek belting out “Eye of the Tiger” aren’t just annoying, they’re also a potential blow to the music industry. That’s at least if you care about what top singers have to say on the matter. In what would make for a killer but confusing festival lineup, more than 200 artists signed an open letter pleading with tech platforms to monitor AI’s infringement on the creative arts. 

Recommended Video

Nicki Minaj, Smokey Robinson, Sheryl Crow, the estate of Bob Marley, and other heavy hitters like Elvis Costello and Norah Jones were among the signatories of the letter written by the Artist Rights Alliance. As AI shoots off, people from the office to the world of Hollywood have voiced concerns about how unmonitored AI will affect their industries and the world at large. The music industry is no exception, as AI’s infiltration has sparked debates regarding the ethics and legality of the wave of mimicry sweeping artists’ catalogs. It’s not the first time musicians have pushed back against AI, but now stars are getting more pointed, and calling Silicon Valley out specifically. “This assault on human creativity must be stopped,” says the letter, calling for protection from AI.

“When used irresponsibly, AI poses enormous threats to our ability to protect our privacy, our identities, our music, and our livelihoods,” states the petition. “Some of the biggest and most powerful companies are, without permission, using our work to train AI models.” The artists note that this concentrated plan to replace musicians with AI-created songs will “substantially dilute the royalty pools,” further destabilizing many working musicians who are already struggling to stay afloat. In short, they warn of a future that is “catastrophic.”

The movie industry has also recently fought against AI’s invasion, as SAG-AFTRA remained on strike and held off signing a contract until what was known as the “zombie clause,” wherein an actor’s likeness could be scanned and used in future projects, was finalized. The union fought for language that would need actors’ consent, require payment for their scanned likeness, and install sanctions for using the likeness of celebrities who have passed, such as getting the estate’s sign-off.

The letter comes just after news spread that ChatGPT creator OpenAI now has a voice-cloning tool that needs only a 15-second sample of audio to replicate a person’s voice. OpenAI has held back on publicly releasing the technology due to safety concerns ahead of the election. 

The pledge’s authors, speaking directly to the tech world, ask for similar clauses to those achieved in SAG-AFTRA’s agreement. “We call on all AI developers, technology companies, platforms, and digital music services to pledge that they will not develop or deploy AI music-generation technology, content, or tools that undermine or replace the human artistry of songwriters and artists or deny us fair compensation for our work,” say the artists, citing concerns about how AI could “infringe upon and devalue the rights” of musicians. A couple of the signatories have passed away, as the estates of Bob Marley and Frank Sinatra signed said letter. Of course, these artists have a larger discography and are likely more ripe for being zombified in some Coachella performance like Tupac or just subjected to AI mimicry. 

But artists aren’t outright asking for AI to stop; that’s likely fruitless anyway. The signatories clarify that “when used responsibly, AI has enormous potential to advance human creativity and in a manner that enables the development and growth of new and exciting experiences for music fans everywhere.” 

 “We’re not thinking about legislation here,” Jen Jacobsen, executive director of the Artist Rights Alliance, told Axios. Rather, they’re “calling on our technology and digital partners to work with us to make this a responsible marketplace.” A couple of years ago, the founder of generative AI firm Midjourney, David Holz, predicted to Forbes that this AI creep into artistry could go two ways. “One way is to try to provide the same level of content that people consume at a lower price,” he said, and “the other way to go about it is to build wildly better content at the prices that we’re already willing to spend.” Adding that consumers will likely choose better instead of cheaper content, he explains that “some people will try to cut artists out. They will try to make something similar at a lower cost, and I think they will fail in the market”

And we’re entering grayer areas with every AI development that stirs unprecedented legal debates. “Anyone who tells you that the legal implications are clear, one way or the other, is making stuff up,” Neil Turkewitz, a former Recording Industry Association of America executive and leading expert on generative AI, told Fortune’s Jeremy Kahn. So far, Tennessee was the first state to block this development, as Governor Bill Lee signed off on legislation in March that was designed to protect musicians’ intellectual property against AI’s invasion. 

Without many legal hurdles, software developers have taken to the ground running. In the same Forbes interview, Holz admitted Midjourney didn’t ask for permission from artists to use their work. “There isn’t really a way to get a hundred million images and know where they’re coming from,” he said.

That type of behavior appears not to be isolated to the world of visual arts. “Unfortunately, some platforms and developers are employing AI to sabotage creativity and undermine artists, songwriters, musicians, and rights holders,” says the letter.

The Fortune 500 Innovation Forum will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what’s next for the American economy, Nov. 16-17 in Detroit. Apply here.
About the Author
By Chloe Berger
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Success

buffett
SuccessWealth
‘The man who dies rich dies disgraced’: The last time America had such wealth inequality, Andrew Carnegie knew he had to give it all away
By Nick LichtenbergJuly 22, 2026
5 hours ago
Larry Page and Sergey Brin
SuccessBillionaires
Larry Page and Sergey Brin splash $225 million in Miami property as billionaires flee California’s tax—and Google is expanding its office there too
By Emma BurleighJuly 22, 2026
7 hours ago
Jon Gray leans while talking and sitting in a chair
SuccessCareers
Blackstone president Jon Gray tells Gen Z to think like founders at work—but a growing number are skipping the corporate ladder to become one for real
By Preston ForeJuly 22, 2026
7 hours ago
ls
Commentarybooks
Confessions of an award-winning AI memoirist — the ‘slop’ debate isn’t really about good writing, and you know it
By Luke StoffelJuly 22, 2026
11 hours ago
b
Commentarythe future of work
Manpower President: The future of work question that even CEOs can’t answer
By Becky FrankiewiczJuly 22, 2026
11 hours ago
nela
Successdisruption
Exclusive: Stanford and ADP have new payroll data on Gen Z women losing ground to men in the job market—and AI isn’t the main culprit
By Nick LichtenbergJuly 22, 2026
11 hours ago

Most Popular

OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
Cybersecurity
OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
By Jeremy Kahn and Emily ForliniJuly 21, 2026
1 day ago
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
Success
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
By Sasha RogelbergJuly 20, 2026
2 days ago
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
AI
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
By Eva RoytburgJuly 21, 2026
1 day ago
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
Success
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
By Emma BurleighJuly 21, 2026
1 day ago
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
Success
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
By Sydney LakeJuly 20, 2026
2 days ago
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
Real Estate
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
By Nick LichtenbergJuly 22, 2026
5 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.