• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
NewslettersCEO Daily

Who were the best CEOs of 2023? AI helped executives like Nvidia’s Jensen Huang and Microsoft’s Satya Nadella deliver huge investor returns

By
Nicholas Gordon
Nicholas Gordon
and
Alan Murray
Alan Murray
Down Arrow Button Icon
By
Nicholas Gordon
Nicholas Gordon
and
Alan Murray
Alan Murray
Down Arrow Button Icon
January 5, 2024, 4:16 AM ET
Nvidia and its CEO Jensen Huang offered investors a stunning 239% return for the year and 280% over three years.
Nvidia and its CEO Jensen Huang offered investors a stunning 239% return for the year and 280% over three years.Mohd Rasfan—AFP via Getty Images

Good morning.

Recommended Video

Who was the best CEO of 2023? Fortune used to publish an annual Businessperson of the Year list, but stopped in 2020—a year in which Elon Musk took top prize. That frees me to take my own stab this year, which I do here for your Friday enjoyment. 

I started, as we always do at Fortune, with a screener from data guru Scott DeCarlo, which looked at total returns over the last year and the last three years. Then I added a good dollop of my own judgment, based on my understanding of the role that the CEO and the company played in driving important economic events of the year. My top five:

1. Jensen Huang, Nvidia
2. Satya Nadella, Microsoft
3. Jamie Dimon, JPMorgan Chase
4. Lars Jorgensen, Novo Nordisk
5. Sundar Pichai, Alphabet

AI is obviously the big driver here, powering three of the five, and providing huge returns to investors. Nvidia offered a stunning 239% return for the year and 280% over three years; Microsoft returned 58% and 73%; and Alphabet returned 58% and 59%. I gave Nadella the edge over Pichai because he played the moment beautifully, partnering with OpenAI in a way his predecessors never would have, and rescuing Sam Altman from his board crisis. (I excluded Altman for failing Board Management 101.).

Dimon, of course, emerged from the banking crisis of 2023 as the world’s greatest banker—if he hadn’t already earned that title several times before. He is, without doubt, the GOAT. And Jorgensen rode the other world-changing development of 2023—Ozempic. By the way, Huang topped Fortune’s Business Person of the Year list in 2017—a year in which Dimon took the number two spot—and Nadella topped the list in 2019.  Those three have staying power.

Yale’s Jeff Sonnenfeld highlighted his three favorites in a piece for Fortune yesterday—CVS Health’s Karen Lynch, Intel’s Pat Gelsinger, and Salesforce’s Marc Benioff. I am a big fan of all three. But while Benioff offered returns on a par with my top five last year, he had a more lackluster three years. And while Gelsinger and Lynch are both on admirable world-changing missions, they have a ways to go to show success.

A few sentimental favorites worth mentioning: ServiceNow CEO William McDermott has something going on that is getting plaudits from customers and employees alike, and also providing an 82% annual return to shareholders. Adobe’s Shantanu Narayen remains the sleeper in the tech crowd. And Occidental’s Vicki Hollub is my favorite among the oil majors, proving you can run a great oil company and care about the climate at the same time.

Who/what am I missing? Send me your thoughts, and I’ll share the best next week. Other news below.


Alan Murray
@alansmurray

alan.murray@fortune.com

TOP NEWS

Carrefour pulls Pepsi

French supermarket chain Carrefour is pulling products from PepsiCo from store shelves in four European countries, as it accuses the food manufacturer of “unacceptable price increases.” Carrefour had earlier blasted PepsiCo for engaging in “shrinkflation,” or reducing product sizes while keeping prices the same. European governments are also pressuring companies to reduce prices to help lower inflation. Fortune

Google ends cookies

Google is starting to block cookies–a tool that logs internet activity commonly used in internet advertising–from tracking users of its Chrome browser. While the initiative is limited to just 1% of its users for now, Google aims to block cookies for all Chrome users by the end of the year. Yet advertisers complain that they aren’t ready to implement Google’s replacement for cookies–and some allege that the end of cookies will ultimately help Google’s own advertising business. The Wall Street Journal

Adani’s return

Gautam Adani, founder and chairman of the Adani Group, is once again Asia’s richest person. Adani’s net worth rose to $97.6 billion on the Bloomberg Billionaires Index, putting him slightly ahead of Reliance Industries chair Mukesh Ambani. Adani’s fortunes took a hit following allegations of stock manipulation from short-seller Hindenburg Research, but Indian courts this week declared that no new probes were needed into the Indian conglomerate. Bloomberg 

AROUND THE WATERCOOLER

Harvard had ‘no choice’ on Gay’s resignation amid plagiarism claims say private equity alums by Luisa Beltran

What the heck is going on with headlines on X? by Kylie Robison

Commentary: The anti-DEI movement has gone from fringe to mainstream. Here’s what that means for corporate America by Joelle Emerson

Neiman Marcus doubled down on working from anywhere after dumping half a billion feet of office space. It has no plans to turn back by Jane Thier

Outgoing Morgan Stanley CEO James Gorman, who saved the company after the 2008 financial crisis, gives himself an A– for his 14-year tenure by Paolo Confino

Shipping giant Maersk’s stock buoyed by halt of Red Sea journeys following Houthi rebel attacks—but it may be bad news for inflation by Prarthana Prakash

This edition of CEO Daily was curated by Nicholas Gordon. 

This is the web version of CEO Daily, a newsletter of must-read insights from Fortune CEO Alan Murray. Sign up to get it delivered free to your inbox.

About the Authors
Nicholas Gordon
By Nicholas GordonAsia Editor
LinkedIn iconTwitter icon

Nicholas Gordon is an Asia editor based in Hong Kong, where he helps to drive Fortune’s coverage of Asian business and economics news.

See full bioRight Arrow Button Icon
Alan Murray
By Alan Murray
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Newsletters

NewslettersMPW Daily
‘It’s never too late to shine’: The most inspiring messages from the 2026 Golden Globes
By Emma HinchliffeJanuary 12, 2026
20 hours ago
C-SuiteNext to Lead
How luxury homebuilding giant Toll Brothers took the drama out of CEO succession
By Ruth UmohJanuary 12, 2026
23 hours ago
NewslettersCFO Daily
Productivity gains fuel U.S. growth while hiring slows
By Sheryl EstradaJanuary 12, 2026
23 hours ago
NewslettersFortune Crypto
DeFi has earned a seat at the grown-ups table—now comes the hard part
By Jeff John RobertsJanuary 12, 2026
23 hours ago
Women sits at a desk looking at her laptop.
NewslettersFortune CHRO
Employees are using ‘2025 tools inside 2015 job structures,’ a new Workday study says
By Kristin StollerJanuary 12, 2026
24 hours ago
NewslettersTerm Sheet
World Liberty Financial’s bid for a U.S. bank charter raises new questions about Trump’s crypto conflicts
By Leo SchwartzJanuary 12, 2026
1 day ago

Most Popular

placeholder alt text
Economy
Treasury spent $276 billion in interest on the national debt in the final three months of 2025, says the CBO—up $30 billion from a year prior
By Eleanor PringleJanuary 12, 2026
1 day ago
placeholder alt text
Economy
‘Sell America’: Investors dump U.S. assets in fear of the end of Fed independence
By Jim EdwardsJanuary 12, 2026
1 day ago
placeholder alt text
Success
An exec at $62 billion giant Colgate says Gen Z workers, despite getting flak for being woke and lazy, are actually ‘pushing us to get better’
By Emma BurleighJanuary 10, 2026
3 days ago
placeholder alt text
AI
This CEO laid off nearly 80% of his staff because they refused to adopt AI fast enough. 2 years later, he says he'd do it again
By Nick LichtenbergJanuary 11, 2026
2 days ago
placeholder alt text
Commentary
I run one of America's most successful remote work programs and the critics are right. Their solutions are all wrong, though
By Justin HarlanJanuary 11, 2026
2 days ago
placeholder alt text
Economy
A Supreme Court ruling that strikes down Trump's tariffs would be the fastest way to revive the stalling job market, top economist says
By Jason MaJanuary 11, 2026
2 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.