• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Finance

U.S. automakers’ sales boomed 16% over the summer despite high prices, soaring interest rates and a UAW strike

By
Tom Krisher
Tom Krisher
and
The Associated Press
The Associated Press
Down Arrow Button Icon
By
Tom Krisher
Tom Krisher
and
The Associated Press
The Associated Press
Down Arrow Button Icon
October 4, 2023, 4:59 AM ET
Unsold 2023 Aviator sports-utility vehicles sit in a long row at a Lincoln dealership on June 18, 2023, in Englewood, Colo.
Unsold 2023 Aviator sports-utility vehicles sit in a long row at a Lincoln dealership on June 18, 2023, in Englewood, Colo.David Zalubowski—AP

Automakers posted big increases in new vehicle sales during the summer, despite high prices, rising interest rates and even a limited strike against Detroit companies.

Recommended Video

Industry sales rose 16.3% from July through September as consumer demand stayed strong, even given an average new vehicle loan rate of 7.4% and an average vehicle price of more than $45,500.

Vehicle supplies also continued to recover from shortages of computer chips and other parts that began during the pandemic and are finally abating. With increased selection, more people bought vehicles, despite an average monthly payment of $736.

“I think this is 100% replacement purchases and needs-based,” said Ivan Drury, director of insights at Edmunds.com.

Pent-up demand has been building since the pandemic started in 2020, with many people delaying purchases while waiting for prices to come down and supplies to increase. But then the Federal Reserve began raising interest rates.

“Unfortunately some of the people in that pool, they go into the (new vehicle) market because something has forced their hand” such as a failing transmission in their existing vehicle, Drury said.

Automakers sold just short of 4 million vehicles from July through September, according to Motorintelligence.com. General Motors posted a 21.2% increase, while Toyota sales rose 12.2%. Honda reported a 52.7% increase, while Nissan posted a 40.8% gain and Hyundai sales were up 10.2%. Kia sales rose 13.8%.

But Stellantis sales were down 1.3%. Its car sales fell 29% as the company began phasing out Dodge gas-powered muscle cars.

Ford will report sales on Wednesday, and Tesla, which reported global numbers on Monday, saw an estimated 19.5% increase in the U.S.

J.D. Power said U.S. auto sales grew 19% in September, the sixth straight month of double digit increases.

Electric vehicle sales for the first nine months of the year rose 50.9% from the same period a year ago, pushing the EV market share up a little to 7.5%. U.S. consumers bought 875,798 EVs from January through September.

Analysts said the United Auto Workers strike against General Motors, Stellantis and Ford had little impact on sales. The strike was limited to only three assembly plants and relatively few models during the last two weeks of September.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Authors
By Tom Krisher
See full bioRight Arrow Button Icon
By The Associated Press
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

EnergyIran
Tehran briefly loses power after strikes as peace push ramps up
By Patrick Sykes, Sherif Tarek and BloombergMarch 29, 2026
7 hours ago
EnergyDow Jones Industrial Average
Dow futures fall 300 points as Wall Street braces for potential U.S. ground assault on Iran and Houthi attacks that could slash oil supplies further
By Jason MaMarch 29, 2026
7 hours ago
InvestingHealth
Private equity is eying Asia’s healthcare funding gap as countries get wealthier and older
By Angelica AngMarch 29, 2026
8 hours ago
EnergyOil
Russia was expecting a windfall from soaring oil prices, but relentless Ukrainian drone attacks are devastating nearly half its export capacity
By Jason MaMarch 29, 2026
12 hours ago
iran
EnergyGlobal Economy
Global economy takes gut punch from war in Iran, with nobody untouched the longer it goes on
By Paul Wiseman and The Associated PressMarch 29, 2026
14 hours ago
lanzone
AIYahoo
Yahoo CEO Jim Lanzone on ‘the white whale of turnarounds’ and turning to AI—licensed from Anthropic
By Michael Liedtke and The Associated PressMarch 29, 2026
14 hours ago

Most Popular

Europe
413,793 KitKat bars stolen: 'Whilst we appreciate the criminals’ exceptional taste, the fact remains that cargo theft is an escalating issue'
By Fortune EditorsMarch 28, 2026
1 day ago
Energy
Saudi pipeline to bypass Hormuz hits 7 million barrel goal
By Fortune EditorsMarch 28, 2026
1 day ago
Energy
Elon Musk warns the U.S. could soon be producing more chips than we can turn on. And China doesn’t have the same issue
By Fortune EditorsMarch 29, 2026
16 hours ago
Energy
Russia was expecting a windfall from soaring oil prices, but relentless Ukrainian drone attacks are devastating nearly half its export capacity
By Fortune EditorsMarch 29, 2026
12 hours ago
Success
She left a Silicon Valley VC to solve a problem left untouched for 88 years. Now her bra brand is the fastest-growing at Nordstrom
By Fortune EditorsMarch 29, 2026
20 hours ago
Economy
U.S. debt suddenly draws weaker demand as $10 trillion must be rolled over this year amid Iran war. 'The bond market remains undefeated'
By Fortune EditorsMarch 28, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.