• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechAI

The robot that NASA sent to Mars shows the solution for the AI ‘replacement myth’ and ‘ghost work,’ says an author who embedded with the Rover team

By
Janet Vertesi
Janet Vertesi
and
The Conversation
The Conversation
Down Arrow Button Icon
By
Janet Vertesi
Janet Vertesi
and
The Conversation
The Conversation
Down Arrow Button Icon
September 24, 2023, 8:30 AM ET
NASA Mars Rover
In this handout image provided by NASA, members of NASA's Perseverance rover team react as the first images arrive moments after the spacecraft successfully touched down on Mars, February 18, 2021 at NASA's Jet Propulsion Laboratory in Pasadena, California. Bill Ingalls/NASA via Getty Images

Since ChatGPT’s release in late 2022, many news outlets have reported on the ethical threats posed by artificial intelligence. Tech pundits have issued warnings of killer robots bent on human extinction, while the World Economic Forum predicted that machines will take away jobs.

Recommended Video

The tech sector is slashing its workforce even as it invests in AI-enhanced productivity tools. Writers and actors in Hollywood are on strike to protect their jobs and their likenesses. And scholars continue to show how these systems heighten existing biases or create meaningless jobs – amid myriad other problems.

There is a better way to bring artificial intelligence into workplaces. I know, because I’ve seen it, as a sociologist who works with NASA’s robotic spacecraft teams.

The scientists and engineers I study are busy exploring the surface of Mars with the help of AI-equipped rovers. But their job is no science fiction fantasy. It’s an example of the power of weaving machine and human intelligence together, in service of a common goal.

Instead of replacing humans, these robots partner with us to extend and complement human qualities. Along the way, they avoid common ethical pitfalls and chart a humane path for working with AI.

The replacement myth in AI

Stories of killer robots and job losses illustrate how a “replacement myth” dominates the way people think about AI. In this view, humans can and will be replaced by automated machines.

Amid the existential threat is the promise of business boons like greater efficiency, improved profit margins and more leisure time.

Empirical evidence shows that automation does not cut costs. Instead, it increases inequality by cutting out low-status workers and increasing the salary cost for high-status workers who remain. Meanwhile, today’s productivity tools inspire employees to work more for their employers, not less.

Alternatives to straight-out replacement are “mixed autonomy” systems, where people and robots work together. For example, self-driving cars must be programmed to operate in traffic alongside human drivers. Autonomy is “mixed” because both humans and robots operate in the same system, and their actions influence each other.

However, mixed autonomy is often seen as a step along the way to replacement. And it can lead to systems where humans merely feed, curate or teach AI tools. This saddles humans with “ghost work” – mindless, piecemeal tasks that programmers hope machine learning will soon render obsolete.

Replacement raises red flags for AI ethics. Work like tagging content to train AI or scrubbing Facebook posts typically features traumatic tasks and a poorly paid workforce spread across the Global South. And legions of autonomous vehicle designers are obsessed with “the trolley problem” – determining when or whether it is ethical to run over pedestrians.

But my research with robotic spacecraft teams at NASA shows that when companies reject the replacement myth and opt for building human-robot teams instead, many of the ethical issues with AI vanish.

Extending rather than replacing

Strong human-robot teams work best when they extend and augment human capabilities instead of replacing them. Engineers craft machines that can do work that humans cannot. Then, they weave machine and human labor together intelligently, working toward a shared goal.

Often, this teamwork means sending robots to do jobs that are physically dangerous for humans. Minesweeping, search-and-rescue, spacewalks and deep-sea robots are all real-world examples.

Teamwork also means leveraging the combined strengths of both robotic and human senses or intelligences. After all, there are many capabilities that robots have that humans do not – and vice versa.

For instance, human eyes on Mars can only see dimly lit, dusty red terrain stretching to the horizon. So engineers outfit Mars rovers with camera filters to “see” wavelengths of light that humans can’t see in the infrared, returning pictures in brilliant false colors.

Meanwhile, the rovers’ onboard AI cannot generate scientific findings. It is only by combining colorful sensor results with expert discussion that scientists can use these robotic eyes to uncover new truths about Mars.

Respectful data

Another ethical challenge to AI is how data is harvested and used. Generative AI is trained on artists’ and writers’ work without their consent, commercial datasets are rife with bias, and ChatGPT “hallucinates” answers to questions.

The real-world consequences of this data use in AI range from lawsuits to racial profiling.

Robots on Mars also rely on data, processing power and machine learning techniques to do their jobs. But the data they need is visual and distance information to generate driveable pathways or suggest cool new images.

By focusing on the world around them instead of our social worlds, these robotic systems avoid the questions around surveillance, bias and exploitation that plague today’s AI.

The ethics of care

Robots can unite the groups that work with them by eliciting human emotions when integrated seamlessly. For example, seasoned soldiers mourn broken drones on the battlefield, and families give names and personalities to their Roombas.

I saw NASA engineers break down in anxious tears when the rovers Spirit and Opportunity were threatened by Martian dust storms.

Unlike anthropomorphism – projecting human characteristics onto a machine – this feeling is born from a sense of care for the machine. It is developed through daily interactions, mutual accomplishments and shared responsibility.

When machines inspire a sense of care, they can underline – not undermine – the qualities that make people human.

A better AI is possible

In industries where AI could be used to replace workers, technology experts might consider how clever human-machine partnerships could enhance human capabilities instead of detracting from them.

Script-writing teams may appreciate an artificial agent that can look up dialog or cross-reference on the fly. Artists could write or curate their own algorithms to fuel creativity and retain credit for their work. Bots to support software teams might improve meeting communication and find errors that emerge from compiling code.

Of course, rejecting replacement does not eliminate all ethical concerns with AI. But many problems associated with human livelihood, agency and bias shift when replacement is no longer the goal.

The replacement fantasy is just one of many possible futures for AI and society. After all, no one would watch “Star Wars” if the ‘droids replaced all the protagonists. For a more ethical vision of humans’ future with AI, you can look to the human-machine teams that are already alive and well, in space and on Earth.

Janet Vertesi is Associate Professor of Sociology, Princeton University.

This article is republished from The Conversation under a Creative Commons license. Read the original article.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Authors
By Janet Vertesi
See full bioRight Arrow Button Icon
By The Conversation
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

Form Energy CEO Mateo Jaramillo is pictured at Form Factory 1 in Weirton, West Virginia.
Energybatteries
Google is building a bevy of renewable energy in Minnesota—including the world’s largest battery system providing power for a whopping 100 hours
By Jordan BlumFebruary 28, 2026
58 minutes ago
sam altman
AIOpenAI
Sam Altman tells staff at an all-hands that OpenAI is negotiating a deal with the Pentagon, after Trump orders the end of Anthropic contracts
By Sharon GoldmanFebruary 27, 2026
10 hours ago
Future of Workthe future of work
Have good taste? It may just get you a job during the AI jobs apocalypse, says Sam Altman
By Marco Quiroz-GutierrezFebruary 27, 2026
10 hours ago
CybersecurityMeta
Trump’s FTC backs off social media regulation despite finding that nearly 20% of America’s children are online for 4 hours or more
By Catherina GioinoFebruary 27, 2026
11 hours ago
Emil Michael smirks
AIAnthropic
Emil Michael, the Silicon Valley exec turned Trump official leading the war against Anthropic, has deep ties to the tech world
By Lily Mae LazarusFebruary 27, 2026
11 hours ago
AIMilitary
Trump orders U.S. government to stop using Anthropic but gives Pentagon six months to phase it out while Hegseth adds supply-chain risk designation
By Jason MaFebruary 27, 2026
12 hours ago

Most Popular

placeholder alt text
Innovation
An MIT roboticist who cofounded bankrupt robot vacuum maker iRobot says Elon Musk’s vision of humanoid robot assistants is ‘pure fantasy thinking’
By Marco Quiroz-GutierrezFebruary 25, 2026
3 days ago
placeholder alt text
Success
Japanese companies are paying older workers to sit by a window and do nothing—while Western CEOs demand super-AI productivity just to keep your job
By Orianna Rosa RoyleFebruary 27, 2026
18 hours ago
placeholder alt text
Commentary
'The Pitt': a masterclass display of DEI in action 
By Robert RabenFebruary 26, 2026
2 days ago
placeholder alt text
Economy
It’s more than George Clooney moving to France: America is becoming the ‘uncool’ country that people want to move away from
By Nick LichtenbergFebruary 27, 2026
1 day ago
placeholder alt text
Success
Walmart exec says U.S. workforces needs to take inspiration from China where ‘5 year-olds are learning DeepSeek’
By Preston ForeFebruary 27, 2026
1 day ago
placeholder alt text
Success
Jeff Bezos says being lazy, not working hard, is the root of anxiety: ‘The stress goes away the second I take that first step’
By Sydney LakeFebruary 25, 2026
3 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.