• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO

2

Gen Zers are arriving at college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates

3

Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon

1

'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO

2

Gen Zers are arriving at college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates

3

Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon
TechElon Musk

Elon Musk says Tesla will spend $1 billion to build a ‘Dojo’ A.I. supercomputer—but it wouldn’t be necessary if Nvidia could just supply more chips

Christiaan Hetzner
By
Christiaan Hetzner
Christiaan Hetzner
Senior Reporter
Down Arrow Button Icon
Christiaan Hetzner
By
Christiaan Hetzner
Christiaan Hetzner
Senior Reporter
Down Arrow Button Icon
July 20, 2023, 7:38 AM ET
Tesla CEO Elon Musk cannot get enough of Nvidia's advanced AI training chips.
Tesla CEO Elon Musk is is jealous of the Nvidia customers that get the advanced AI training chips he so desperately wants. Nathan Laine—Bloomberg/Getty Images

Think chip designer Nvidia’s trillion-dollar-plus valuation is mainly hot air thanks to hype around generative artificial intelligence? 

Recommended Video

Elon Musk would not agree. The Tesla CEO is willing to invest well over $1 billion to build an A.I. supercomputer he dubbed Dojo just because he can’t get his hands on enough of Nvidia CEO Jensen Huang’s advanced A100 tensor core GPU clusters.

The EV visionary needs them to train both his “Full Self-Driving” (FSD) software currently sold for $15,000, as well as his Optimus humanoid robots under development to perform useful everyday tasks.  

“Frankly if they could deliver us enough GPUs, we might not need Dojo,” Musk told analysts on Wednesday during Tesla’s Q2 earnings call. “But they can’t, because they have got so many customers.” 

In October, Musk said he wasn’t even sure his latest project would prove itself superior to buying Nvidia chips off the shelf—unusual given he typically demands the best from his team. Instead he was full of praise of Huang and thanked the company for prioritize some of its orders. 

“We’ll actually take Nvidia hardware as fast as Nvidia will deliver it to us,” he said yesterday.

Tesla has a voracious demand for A.I. chips that seemingly outstrips virtually any commercial competitor. It aims to reach an in-house compute capability of 100 exaFLOPS (an extremely high level of supercomputer performance) by the end of next year, a truly staggering figure that would ensconce it easily among the global top five providers known currently, according to the company.

Autonomy to drive car sales ‘through the ceiling’

Musk is in a hurry since he has little intention to be proven wrong yet again with his annual ritual of predicting he would soon achieve full autonomy. (On Wednesday he jokingly called himself “the boy who cried FSD”.)

This increasingly vague term he throws around that can mean everything from a Tesla merely navigating traffic better than an average driver to actually driving on its own without any human supervision at all. 

The latter he predicts would usher in Tesla’s own “ChatGPT moment”, and create in his words on Wednesday the “single biggest step chance in asset value maybe in history” as overnight his cars instantly become robotaxis. That’s why Musk told analysts during the call he is so willing to sacrifice profitability for volume at a time when incumbent rivals like Volkswagen and Mercedes-Benz are taking the exact opposite approach.

“If we had more training compute, we’d get it done faster,” he said on Wednesday. For now, FSD is merely a driver assist system that can make mistakes at the worst time.

When it comes to solving the problem, Musk has adopted a fundamentally different approach to the entire industry, one that necessitates heavy spending on computing power. 

Instead of a sinfully expensive suite of multiple redundant sensor systems like that used by Waymo, Cruise, Mobileye and their partners and rolled out in carefully mapped geo-fenced areas, Musk wants his cars to be so intelligent they can drive anywhere autonomously simply by relying on camera data. To train them he is using 300 millions miles and counting of real-world driving data that he scrapes every day from his customers’ cars.

That data will now be fed to Dojo, which was designed to significantly reduce the cost of neural net training by utilizing custom silicon developed internally at Tesla. It is optimized for processing video data rather than mimicking the large language model employed by an OpenAI or Google DeepMind.

“In the long term, autonomy—we think—is gonna just drive [vehicle sales] volume through the ceiling next level,” Musk told investors on Wednesday. 

About the Author
Christiaan Hetzner
By Christiaan HetznerSenior Reporter
Instagram iconLinkedIn iconTwitter icon

Christiaan Hetzner is a former writer for Fortune, where he covered Europe’s changing business landscape.

See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

Photo of Sam Altman
AIOpenAI
‘We expect it to leak so we’re just announcing it’: OpenAI files confidential SEC paperwork for IPO
By The Associated PressJune 9, 2026
2 hours ago
Brian Schimpf gestures with both hands as he speaks on stage.
Startups & VentureBrainstorm Tech
Anduril CEO Brian Schimpf says economic warfare is the ‘new normal’ for military conflicts—and the U.S. needs to get serious
By Lily Mae LazarusJune 8, 2026
10 hours ago
Pentagon accuses Alibaba, Baidu and BYD, three of China’s biggest companies, of supporting the Chinese military
AsiaAlibaba Group
Pentagon accuses Alibaba, Baidu and BYD, three of China’s biggest companies, of supporting the Chinese military
By Kate O'Keeffe and BloombergJune 8, 2026
11 hours ago
Twitch CEO: Social media has become ‘antisocial’ and can’t match the shared, human connection of livestreaming
Big TechBrainstorm Tech
Twitch CEO: Social media has become ‘antisocial’ and can’t match the shared, human connection of livestreaming
By Sebastian HerreraJune 8, 2026
11 hours ago
Two men sitting on chairs on a stage
Future of WorkBrainstorm Tech
Your career needs a ‘gym membership’ to keep up with continuous AI advancements, says Campus founder Tade Oyerinde
By Amanda GerutJune 8, 2026
12 hours ago
ChatGPT maker OpenAI confidentially files for IPO, a week after Anthropic
Startups & VentureOpenAI
ChatGPT maker OpenAI confidentially files for IPO, a week after Anthropic
By Bloomberg, Shirin Ghaffary and Bailey LipschultzJune 8, 2026
12 hours ago

Most Popular

'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO
Economy
'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO
By Jim EdwardsJune 8, 2026
1 day ago
Gen Zers are arriving at college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
Success
Gen Zers are arriving at college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
By Preston ForeJune 7, 2026
2 days ago
Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon
Environment
Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon
By Sasha RogelbergJune 8, 2026
14 hours ago
Current price of oil as of June 8, 2026
Personal Finance
Current price of oil as of June 8, 2026
By Joseph HostetlerJune 8, 2026
21 hours ago
'The golden years are not golden': Boomers are hoarding most of America's wealth and power because they're terrified of outliving their money
Economy
'The golden years are not golden': Boomers are hoarding most of America's wealth and power because they're terrified of outliving their money
By Nick LichtenbergJune 7, 2026
2 days ago
Current price of silver as of Monday, June 8, 2026
Personal Finance
Current price of silver as of Monday, June 8, 2026
By Joseph HostetlerJune 8, 2026
21 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.