• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechNintendo

Nintendo sells 10 million copies of The Legend of Zelda: Tears of the Kingdom in 3 days

By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
May 17, 2023, 10:37 AM ET
The Legend of Zelda: Tears of the Kingdom has sold 10 million copies.
The Legend of Zelda: Tears of the Kingdom has sold 10 million copies. Courtesy of Nintendo

Hyrule is becoming a pretty crowded place these days.

Nintendo, on Wednesday, announced The Legend of Zelda: Tears of the Kingdom, its long-awaited next entry in the Zelda franchise, has sold more than 10 million copies globally in its first three days of availability. (U.S. sales have topped 4 million.)

That makes Tears of the Kingdom the fastest-selling Zelda game in the series’ 37-year history. It’s also the fastest-selling game to date for the Nintendo Switch, topping Mario Kart and Animal Crossing: New Horizons, which was a smash hit during the heart of the pandemic.

“Many players are returning to Hyrule with all its new mysteries and possibilities, and … we can’t wait to see what they’ll create in the game and the stories they’ll share next,” said Devon Pritchard, Nintendo of America’s executive vice president of sales, marketing and communications in a statement.

Tears of the Kingdom is not only the most anticipated Nintendo title of 2023, it could well be the most anticipated video game period. Reviews have been overwhelmingly positive, with scores frequently coming in at 9/10 and higher. Analysts say it’s a catalyst for the company.

“Nintendo has the potential to beat out its guidance as the highly anticipated new Zelda game should help to spur on hardware sales and potentially deliver software sales upside,” said Nick McKay of Wedbush in a note to investors.

The direct sequel to The Legend of Zelda: Breath of the Wild, Tears of the Kingdom encourages players to create their own pathways as they progress through the game using their imagination to invent solutions.

While sales of the game have been steady, there’s no word yet on whether its release has stimulated hardware sales for Nintendo. Switch sales have stagnated in recent months as the console ages.

Smash titles, though, tend to reinvigorate consumers, even those who only play sporadically.

Fortune Brainstorm AI returns to San Francisco Dec. 8–9 to convene the smartest people we know—technologists, entrepreneurs, Fortune Global 500 executives, investors, policymakers, and the brilliant minds in between—to explore and interrogate the most pressing questions about AI at another pivotal moment. Register here.
About the Author
By Chris MorrisFormer Contributing Writer

Chris Morris is a former contributing writer at Fortune, covering everything from general business news to the video game and theme park industries.

See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.