• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
SuccessFlexible work

Reframing flexible work as ‘agile working’ could get even the most stubborn bosses onboard. That’s great news for working women

By
Jane Thier
Jane Thier
Down Arrow Button Icon
By
Jane Thier
Jane Thier
Down Arrow Button Icon
April 26, 2023, 11:37 AM ET
woman working at desk
97% of women say they’re worried about asking their bosses to let them set their own hours, per a new Deloitte report.Portra - Getty Images

Even the most forward-thinking workplaces can leave women feeling unempowered to ask for what they need. 

Recommended Video

In the third annual edition of its Women @ Work report, released Wednesday, Deloitte surveyed 5,000 working women across 10 countries about the critical aspects of their experiences in the workplace. It found that 97% of respondents feared that simply asking for a more flexible work schedule would hurt their chances for a promotion—up from 94% last year. Plus, 95% said they didn’t believe their bosses would adjust their day-to-day workloads if they asked for flexible hours, compared to 90% last year.

Although these are small percentage increases, it’s clear the picture has worsened some. The data comes as no surprise to Emma Codd, Deloitte’s Global Inclusion Leader, who co-authored the study.

Codd tells Fortune that while she was a talent lead at Deloitte U.K., the business struggled with retaining women. “We had steep attrition,” she recalls. “We dug into why, and there were two reasons: work-life balance and culture.” 

This was a decade ago, but the issue has only become more vital since the pandemic, which decimated the share of women in the workforce. The remote work boom also threw a wrench into work-life balance, as many workers came to feel they were “living at work” rather than working from home. And, depending on who you ask, logging on from home “detonated” workers’ chances for connection. 

Flexibility and Poor work-life balance, along with flexibility, is still the top reason why women are left their job in the past year, the new Women @ Work report finds—which they felt a thoughtful hybrid set-up could fix. Two-thirds of women in roles that allow flexible work plan to stay at their company for more than three years, compared to 19% of women who have no flexibility. 

“You can’t argue with that,” Codd says. For those with pro-office bosses who are digging their heels in, some rebranding could go a long way.

Reinvent flexiblility as “agile working”

Back when Codd worked in talent pre-pandemic, Deloitte had the requisite policies meant to ensure equal access and flexibility—the “stuff you’d expect” it to have—but Codd says workers nonetheless felt intimidated by asking for exceptions. 

“They feared they’d be judged and put in a back-office role, or a role where they wouldn’t get higher, and people would think they weren’t serious about their career,” she says.

The fix, she says, which can apply in today’s remote work world: Get rid of the stigma. Her team renamed the concept to “agile working,” and she personally banned the word flexible. “Everytime I mentioned the word flexible, people thought it [stood for] women being difficult,” she says. “That’s so wrong, so I said no, we’re going to change the name.”

Codd found people in the organization who were already “agile working” and showcased them to decision-makers. She says they got rid of the stigma within a few years. “The way to remove a stigma is to talk about it, reframe it, show the impact, and establish clear principles about what we will do and who we will be.”

But even when women have the courage to ask for flexible work arrangements, more trouble comes along. Nearly 40% of women with hybrid arrangements say they’re excluded from meetings, decisions, and informal interactions. This year’s cohort also said they struggle with predictability and flexibility in their working patterns, and, overwhelmingly, believe their bosses expect them to go into the office, despite messaging to the contrary.

“I remember saying a year-and-a-half ago, [hybrid work] is ours to mess up,” Codd says. “We’ve been trying for years to say flexibility is a good thing, but you need predictability and inclusivity to make it work.”

Workers also must have confidence that flexible work arrangement decisions won’t be marred by proximity bias, or a hush-hush culture around mental health. Just 25% of women said they feel comfortable discussing mental health at work, down from last year’s 43%. 

“The reality is, everyone wants flexible work and agility, everyone wants hybrid, but I think equally, people like maintaining boundaries between home and life,” Codd says. “Most mental health challenges have a personal reason and a work reason.” It’s incumbent upon bosses to be clear and thoughtful with flexible work arrangements. Or, in Codd’s words, to “alleviate the work reason.” 

At the Fortune Workplace Innovation Summit, Fortune 500 leaders will convene to explore the defining questions shaping the workforce of the future—delivering bold ideas, powerful connections, and actionable insights for building resilient organizations for the decade ahead. Join Fortune May 19–20 in Atlanta. Register now.
About the Author
By Jane Thier
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Success

Premium card perks are ‘designed to create a win-win-win for everyone’ but customers are paying with heavy annual fees and data
Personal FinancePersonal Finance Evergreen
Premium card perks are ‘designed to create a win-win-win for everyone’ but customers are paying with heavy annual fees and data
By Catherina GioinoApril 30, 2026
14 hours ago
Girl reading in a library
SuccessEducation
Public schools in Texas banned cellphones. One district has already seen 200,000 more library books checked out
By Preston ForeApril 30, 2026
15 hours ago
Bill Perkins, founder of Skylar Capital
SuccessWealth
Multimillionaire hedge fund manager Bill Perkins says money should ‘drive your fulfillment while you’re alive’—so he’s spending it all before he dies
By Emma BurleighApril 30, 2026
15 hours ago
teri
BankingBanks
Exclusive: America’s largest Black-owned bank launches podcast with mission to unlock hidden shame holding back generational wealth
By Nick LichtenbergApril 29, 2026
1 day ago
Emma Grede, who helped found the $5 billion Skims empire, rejects ‘celebrity CEO’ label: ‘I’m a CEO who’s done so well you know my name’
SuccessEntrepreneurship
Emma Grede, who helped found the $5 billion Skims empire, rejects ‘celebrity CEO’ label: ‘I’m a CEO who’s done so well you know my name’
By Cheyann HarrisApril 29, 2026
2 days ago
Lloyd Blankfein, former chief executive officer of Goldman Sachs
SuccessCareers
Former Goldman Sachs CEO: Ivy League geniuses aren’t always the most successful—This overlooked skill is key
By Emma BurleighApril 29, 2026
2 days ago

Most Popular

Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
Success
Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
By Preston ForeApril 27, 2026
4 days ago
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
Big Tech
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
By Alexei OreskovicApril 29, 2026
1 day ago
China dominates the world's lithium supply. The U.S. just found 328 years' worth in its own backyard
North America
China dominates the world's lithium supply. The U.S. just found 328 years' worth in its own backyard
By Jake AngeloApril 30, 2026
13 hours ago
Accenture's Julie Sweet blew up 50 years of company history. She says the hardest part is still ahead
Conferences
Accenture's Julie Sweet blew up 50 years of company history. She says the hardest part is still ahead
By Nick LichtenbergApril 29, 2026
2 days ago
With no end in sight, Trump considers new options in Iran war—including the ‘Dark Eagle’ hypersonic missile
Big Tech
With no end in sight, Trump considers new options in Iran war—including the ‘Dark Eagle’ hypersonic missile
By Jim EdwardsApril 30, 2026
21 hours ago
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
AI
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
By Sasha RogelbergApril 28, 2026
3 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.