• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

2

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

3

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for

1

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

2

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

3

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
Tech

Elon Musk’s open-source Twitter code is ‘completely dishonest’ and akin to misinformation because it lacks vital data to understand it, say critics

Kylie Robison
By
Kylie Robison
Kylie Robison
Down Arrow Button Icon
Kylie Robison
By
Kylie Robison
Kylie Robison
Down Arrow Button Icon
April 2, 2023, 12:07 PM ET
Photo illustration showing Elon Musk’s face and the Twitter logo.
Muhammed Selim Korkutata—Anadolu Agency/Getty Images
Add Fortune on Google for similar content.

Elon Musk stayed true to his word. As the clock struck noon on Friday, the renegade CEO revealed portions of Twitter’s proprietary algorithm.

The algorithm, which is basically the formula that decides which tweets users see on their timeline, is a valuable asset; many internet companies treat algorithms as something akin to state secrets. Musk framed his decision to make Twitter’s algorithm open-source as an effort to improve it, by enlisting the help of volunteers, and as an act of radical transparency: If you suspected Twitter was “shadow banning” certain people, the conspiracy would finally be exposed.

As a stampede of developers, reporters, and curiosity seekers rushed to code-sharing GitHub site to have a look at the algorithm, trying to ascertain the actual significance or usefulness of Musk’s move only became hazier.

Many people quickly fixated on controversial sounding bits of the algorithm, such as “author_is_republican.” But as several observers noted, the uploaded code doesn’t indicate how the company is using any of it, and leaves out vital bits of information that would paint the whole picture. Even people with bona fide technical chops said the lack of necessary context made it impossible to make much sense of the published algorithm, let alone try to make any actual contributions to the open-source code.

“They released a lot, which is neat, but also like, wtf is the point of this? Nobody’s going to make heads or tails of this, let alone the Q-brained [QAnon] guys he’s trying to impress,” one senior software engineer who wished to remain anonymous said in a direct message to Fortune.

A former Twitter executive told Fortune that the social media service uses the data of a user, as well as an algorithm, to choose the best set of tweets to display to them. Seeing one without the other doesn’t tell an accurate narrative and is mostly “smoke and mirrors,” they said.

“In order to open-source the algorithm you need to open-source the training set, which is impossible for Twitter to do,” the former Twitter executive said, adding that you can open-source anything, but it’s not effective without that essential backdrop. “Every effort in open-sourcing the algorithm without the data is completely dishonest.”

“This is a political declaration in the form of a GitHub repo”

Musk, who bought Twitter for $44 billion at the end of 2022, has reveled in breaking industry norms and taunting perceived enemies, from journalists to adherents of “woke-ism.” He has long vowed to expose the inner workings of Twitter’s algorithm after a series of selectively released internal information, dubbed the Twitter Files, revealed that the algorithm tended to favor the political right.

Many of his fans cheered Musk’s latest gambit. One user replied to Musk’s announcement that this is a “step in the right direction for the future of humanity,” and an investor who led product teams at Facebook and Snapchat said it was “pretty incredible.”

Comments within the code explain that these labels are “used purely for metrics collection” and to ensure that the company doesn’t implement changes that negatively impact “one group over others.” Musk, who took to Twitter Spaces shortly after the code release, claimed he wasn’t aware of those labels and said “it definitely shouldn’t be dividing people into Republicans and Democrats, that makes no sense.”

At least one prominent tech executive suspected ulterior motives in Musk’s move to open-source the algorithm, likening it to other incidents in which Musk selectively disclosed internal Twitter information.

“It’s a necessarily incomplete thing, which is the way all misinformation works. You start with the seed of truth and then you build a false narrative around it,” Glitch CEO Anil Dash told Fortune, pointing toward the labels that sent some media and coders into a tizzy, such as “author_is_elon,” “author_is_power_user,” “author_is_democrat,” and “author_is_republican.” While these might seem nefarious to the layman reviewing this code, the reality is probably pretty boring, Dash said.

“They’re trying to shape the conversation,” said Dash. “This is a political declaration in the form of a GitHub repo [repository], and it’s not intellectually honest and ignores the history of the work they’ve been doing. It is not designed to enable the developer to build a better experience on Twitter.”

In addition to the code release on Friday, Twitter published a blog post that explains the algorithm used to suggest tweets, which the company refers to as Home Mixer, operates by gathering tweets from various sources through a technique called “candidate sourcing.” The tweets are then assessed by a machine learning model and sorted based on factors like whether you’ve blocked the user or if the content is not safe for work (NSFW).

Those undefined machine learning models also seemed to be crucial to other capabilities hinted at in the open-sourced algorithm, such as the ability to analyze sentiments expressed in people’s tweets, such as anger, humor, and sadness.

“The actual magic is in some machine learning models,” the anonymous longtime software coder told Fortune.

“I dug into it a bunch, and there’s zero of the good trained model data anywhere, and without that this whole algorithm show is all hat and no cattle.”

Do you have insight to share? Got a tip? Contact Kylie Robison at kylie.robison@fortune.com, through secure messaging app Signal at 415-735-6829, or via Twitter DM.
About the Author
Kylie Robison
By Kylie Robison
Instagram iconLinkedIn iconTwitter icon
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Tech

Intern arrested in Belgium on suspicion of spying inside NATO military headquarters and ‘being a member of a criminal organization’
CybersecurityNATO
Intern arrested in Belgium on suspicion of spying inside NATO military headquarters and ‘being a member of a criminal organization’
By Sam McNeil and The Associated PressJuly 25, 2026
1 hour ago
Samsung wins $200 billion order to supply chips to Broadcom
AIChips
Samsung wins $200 billion order to supply chips to Broadcom
By Hooyeon Kim and BloombergJuly 25, 2026
4 hours ago
SK chair says Anthropic asked for supplies to make its own chips
AIChips
SK chair says Anthropic asked for supplies to make its own chips
By Ian King and BloombergJuly 25, 2026
4 hours ago
Nvidia CEO Jensen Huang denies the chip boom will go bust soon and actually utters the infamous phrase ‘this time is different’
Big TechSemiconductors
Nvidia CEO Jensen Huang denies the chip boom will go bust soon and actually utters the infamous phrase ‘this time is different’
By Jason MaJuly 25, 2026
7 hours ago
Sam Altman speaking to reporters.
AIOpenAI
AI safety experts say OpenAI’s rogue models may mean the company has already blown past its own internal red lines
By Beatrice NolanJuly 25, 2026
7 hours ago
DeepSeek said to tell backers of funding pause after viral posts
AIfunding round
DeepSeek said to tell backers of funding pause after viral posts
By Haze Fan, Pei Li and BloombergJuly 25, 2026
9 hours ago

Most Popular

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
Real Estate
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
By Nick LichtenbergJuly 25, 2026
13 hours ago
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
Economy
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
By Eleanor PringleJuly 24, 2026
2 days ago
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
Big Tech
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
By Sydney LakeJuly 23, 2026
3 days ago
Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal
Middle East
Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal
By Jason MaJuly 25, 2026
5 hours ago
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
Success
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
By Orianna Rosa RoyleJuly 25, 2026
15 hours ago
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
Economy
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
By Sasha RogelbergJuly 23, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.