Nvidia and Adobe have both joined the generative A.I. party, with platforms that target the enterprise (Nvidia’s Picasso, a cloud service for developing and deploying generative A.I. applications) and creators (Adobe’s Firefly family of models, which will be incorporated across apps like Photoshop and Premiere). The companies will work together on this—they’ll codevelop new generative A.I. models, and Firefly is partially hosted on Picasso—and have accordingly come up with a joint approach to the thorny issue of copyright.
One of the most controversial aspects of the generative A.I. explosion has been the training of these models on preexisting content—both the written word, which has resulted in news organizations complaining to OpenAI, and imagery, which has led Getty Images to sue Stability AI. This is a novel area of copyright law, and some argue there’s no requirement to ask a copyright holder’s permission before training a system on their work. But Adobe and Nvidia are very keen to reassure their customers that their tools are legally sound for commercial use.
The key, they hope, is to limit what their models get trained on. The first Firefly model has been trained on licensed and out-of-copyright content, but also on the Adobe Stock imagery repository—Adobe promises to compensate Stock contributors in some way (details to be confirmed once Firefly exits beta). Meanwhile, Nvidia’s Picasso was trained on Getty Images and Shutterstock images, as well as those from Adobe Stock, and the chip giant also intends to pay royalties.
Getty’s Nvidia tie-up is “testament to the feasibility of a path of responsible A.I. development,” Getty Images CEO Craig Peters told Reuters.
Separately, the Writers Guild of America has made proposals around how to credit A.I.-generated scripts. Instead of proposing a ban, the Guild wants scriptwriters to be able to use generative A.I. and then claim the credit for the script. It remains to be seen what the studios think of the idea, but attributing such scripts to humans might be the smart option because the U.S. Copyright Office last week issued guidance reiterating the longstanding principle that something needs to have human authorship if it is to be protected by copyright. (Remember the monkey selfie case? Same principle applies.)
The office said simply feeding a generative A.I. model some prompts doesn’t count as human authorship, but a work could still qualify for copyright if a human selects or arranges A.I.-generated material “in a sufficiently creative way,” or modifies the material to a certain degree. But even in such cases, “copyright will only protect the human-authored aspects of the work.” How will that work with partially A.I.-generated movie scripts or, for that matter, with the A.I.-generated illustrations that Adobe has been accepting into its Stock repository since December? ¯_(ツ)_/¯
There’s still so much to work out regarding A.I.’s place in our creative and legal systems and, as with everything else in the nascent field, new ideas will swiftly undergo trial by fire in the real world. More news below, but do also check out this piece of research that shows how professional Go players developed innovative tactics after being bested by A.I. systems—an inspiring reminder that we too can evolve.
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David Meyer
Data Sheet’s daily news section was written and curated by Andrea Guzman.
NEWSWORTHY
The age of A.I. has begun. That’s according to Bill Gates, who wrote in a blog post that the technology will make several improvements to daily life such as boosting productivity, improving access to health care and education, crafting better policies, and directing funds where they are most needed. The billionaire philanthropist is a strong supporter of A.I. and has touted the belief that its benefits far outweigh its dangers, Fortune reports.
Duolingo’s entry into music. The language learning app has a small team working on a music product and is hiring a learning scientist who is an “expert in music education who combines both theoretical knowledge of relevant learning science research and hands-on teaching experience,” according to a job posting. It's unclear whether the product will help people learn to read music or play instruments, but the company’s chief business officer Bob Meese is an investor in Trala, which offers virtual violin lessons, according to TechCrunch.
Microsoft’s newest integration. GitHub is adding new features to its Copilot system by integrating OpenAI’s GPT-4 model to allow chat and voice support to its A.I. pair programmer. The changes could make it easier to edit code since the chatbot will be able to recommend changes and fix bugs. “It’s a similar idea to the Bing chat or the Microsoft Edge sidebar, but bringing that into the developer workflow and completing the picture,” GitHub CEO Thomas Dohmke told the Verge.
ON OUR FEED
“It’s become a meme, but here we’ll paraphrase Dr. Ian Malcolm, the Jeff Goldblum character in Jurassic Park, who admonished executives for being so preoccupied with whether they could build something that they didn’t stop to think if they should.
—Michael Atleson, an attorney at the FTC, in a post to developers of synthetic media and generative A.I. products
IN CASE YOU MISSED IT
Bill Gates predicts A.I. will change the world more and faster than his personal computing revolution, by Christiaan Hetzner
SVB wanted to ease customer worries but fueled a fire instead. The saga offers 6 lessons about communicating in a crisis, by Lila Maclellan
From telemarketers to English teachers, these jobs are most in danger of being taken over by robots in the A.I. revolution, by Prarthana Prakash
The bank collapses triggered by SVB have uncanny parallels to the savings and loan crisis of the 1980s, by Will Daniel
Coinbase shares up more than 50% in less than 2 weeks amid crypto rally, by Ben Weiss
BEFORE YOU GO
Amazon shutters a site for shutterbugs. Amazon is shutting down the almost 25-year-old camera review website DPReview. The editorial team is working on reviews and updates to the site until April 10, after which it will be available in read-only mode for a limited period. A former worker tweeted that Amazon has not yet come up with an archival plan for the rich repository of photography articles and that seeing it disappear would be a shame. “Everyone on our staff was a reader and fan of DPReview before working here, and we’re grateful for the communities that formed around the site,” General Manager Scott Everett wrote in the announcement of its closing.
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