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The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind

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Tech

Elon Musk’s tweet confirms he’s added staff beds at Twitter HQ—but insists he’s just helping ‘tired employees’

Christiaan Hetzner
By
Christiaan Hetzner
Christiaan Hetzner
Senior Reporter
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Christiaan Hetzner
By
Christiaan Hetzner
Christiaan Hetzner
Senior Reporter
Down Arrow Button Icon
December 7, 2022, 9:11 AM ET
Elon Musk and a Twitter logo are seen in this illustration photo
Musk hits out at San Fran investigation into bedrooms at Twitter HQ. STR/NurPhoto/Getty Images
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The city of San Francisco warned it might crack down on Elon Musk’s latest gambit to save his $44 billion investment in Twitter from potentially declaring bankruptcy.

On Tuesday, the serial entrepreneur running five different companies confirmed a report in Forbes that he brought beds into the social media company’s headquarters, after city officials said they planned to launch an inspection of the premises. 

Musk claimed he was helping staff recuperate, before seemingly deflecting with an attempt to reframe the discussion around the failure of the tech mecca to address an ongoing narcotics crisis. 

“So city of SF attacks companies providing beds for tired employees instead of making sure kids are safe from fentanyl,” he posted, before questioning its mayor’s agenda. “Where are your priorities, London Breed?”

So city of SF attacks companies providing beds for tired employees instead of making sure kids are safe from fentanyl. Where are your priorities @LondonBreed!?https://t.co/M7QJWP7u0N

— Elon Musk (@elonmusk) December 6, 2022

Musk has gone to extreme lengths to salvage the loss-making company he saddled with $13 billion in debt to fund the deal.

Varying estimates suggest he has eliminated anywhere from two-thirds to three-fourths of the company’s once 7,500-strong workforce, and demanded the remaining employees commit to “extreme hard-core” work to prevent it from going under. 

In an email to staff last month, the avowed opponent of remote working said anyone who chose to stick it out and help build Twitter 2.0 needs to be prepared for what awaits them: “This will mean working long hours at high intensity. Only exceptional performance will constitute a passing grade.” 

Supporters argued bringing proper beds into the office was only a small jump from other Silicon Valley tech companies that had beanbags for the occasional power nap, or equated it with hospital personnel that needed to catch valuable sleep during long shifts. 

#SleepWhereYouWork

While Twitter staff aren’t confronted with saving lives in emergencies, the addition of sleeping quarters would help prevent Twitter staff from roughing it.

Evan Jones, product manager for Twitter Spaces, posted a picture of his boss, director of product management Esther Crawford, sleeping on the floor just days into Musk’s takeover.

When your team is pushing round the clock to make deadlines sometimes you #SleepWhereYouWork https://t.co/UBGKYPilbD

— Esther Crawford ✨ (@esthercrawford) November 2, 2022

“I love my family, and I’m grateful they understand that there are times where I need to go into overdrive to grind and push in order to deliver,” she then explained after earning criticism for seemingly glorifying the practice by posting the hashtag #SleepWhereYouWork.

Hygiene issues aside, the risk is that this becomes an expected part of the daily grind at Twitter, with employees pitted against one another to prove who is willing to sacrifice the most to rescue Musk’s considerable personal investment.

Forbes quoted one staffer as saying: “It’s yet another unspoken sign of disrespect. There is no discussion. Just, like, beds showed up.”

Either way, San Francisco does not appear convinced that adding in-office beds isn’t a violation of building code regulations. A spokesperson told Bay Area news station KQED that city officials are preparing a site inspection.

Our new weekly Impact Report newsletter will examine how ESG news and trends are shaping the roles and responsibilities of today’s executives—and how they can best navigate those challenges. Subscribe here.

About the Author
Christiaan Hetzner
By Christiaan HetznerSenior Reporter
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Christiaan Hetzner is a former writer for Fortune, where he covered Europe’s changing business landscape.

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