• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Tech

Amazon drivers rebel against unrealistic A.I. delivery routes that don’t account for rivers, train tracks, or narrow roads

By
Chloe Taylor
Chloe Taylor
Down Arrow Button Icon
By
Chloe Taylor
Chloe Taylor
Down Arrow Button Icon
September 6, 2022, 7:53 AM ET
An Amazon package in front of a door in Tokyo.
Stanislav Kogiku—SOPA Images/LightRocket/Getty Images

Amazon’s unionization woes have spread to a new continent, as delivery drivers in one of the company’s biggest markets have rallied to fight poor conditions they say are intensified by the tech giant’s A.I. system.

Fifteen subcontracted drivers in the city of Nagasaki, Japan, who announced their unionization on Monday, blamed Amazon’s artificial intelligence algorithms for generating unfeasible routes and deadlines, according to Bloomberg.

They argued that Amazon’s A.I. system was worsening their working conditions by forcing them to take on long hours and excessive deliveries without being paid for overtime, Bloomberg reported.

The group announced at a press conference on Monday that they were joining another cohort of subcontracted drivers based just outside Tokyo who unionized in June.

“The A.I. often doesn’t account for real-world conditions like rivers or train tracks or roads that are too narrow for vehicles,” said Tatsuya Sekiguchi, the vice executive chairman of Tokyo Union, which organized the unionization of the drivers both this week and in June.

“The results are unreasonable demands and long hours,” he added.

The drivers are not directly employed by Amazon, but are “sole proprietors” who are hired by subcontracting firms to fulfill contracts with the e-commerce giant, Japanese media reported.

Japanese labor laws do not offer protections to sole proprietors when it comes to working hours and overtime pay.

However, Sekiguchi argued on Monday that since the unionized drivers received orders directly from Amazon Japan via an app, they worked for Amazon.

Representatives for Amazon were not immediately available for comment when contacted by Fortune.

The union is demanding that Amazon and the subcontracting firm that employs them draw up a new contract for delivery drivers that cuts long working hours, raises daily pay, and provides funding for gas.

“Parcels have significantly increased since about a year ago, following the introduction of an artificial intelligence system to manage our delivery destinations,” one of the drivers said, according to a local news outlet. “I put in more than 12 hours a day.”

According to Bloomberg, several other driver groups around Japan, who are also contracted by third-party firms, are in the process of joining the unionization effort.

The labor pushback against Amazon in Japan comes as the company continues to struggle with unionization movements in the United States.

Unions have seen a resurgence across America in recent years, with labor union approval hitting 71% last month, according to Gallup, the highest it’s been since 1965.

Amazon, like other companies including Starbucks and Microsoft, has seen its employees unionize to fight for better pay and working conditions.

The company isn’t exactly thrilled with its workers organizing.

Back in May, AP reported that Amazon had been attempting to quash unionization efforts in New York, distributing anti-union fliers and launching a website that urged its workers to “vote NO” on organization.

It came after the tech giant’s CEO, Andy Jassy, argued that employees are better off not joining a union.

Sign up for the Fortune Features email list so you don’t miss our biggest features, exclusive interviews, and investigations.
About the Author
By Chloe Taylor
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

C-SuiteMark Zuckerberg
Mark Zuckerberg has cut 25,000 jobs at Meta since 2022. Here’s what that says about his leadership
By Marco Quiroz-GutierrezMarch 27, 2026
29 minutes ago
CryptoCrypto Playbook
Crypto is entering its ‘collared shirt’ era says Andreessen Horowitz partner Guy Wuollet
By Jeff John RobertsMarch 27, 2026
1 hour ago
mallun
AISoftware
Your enterprise customers don’t know how to buy AI — and it’s killing deals
By Mallun YenMarch 27, 2026
3 hours ago
Partner Commentaryleadership advice
The tools to get ahead of AI disruption already exist — we just need to use them differently
By Bijal Shah and Zoe Weintraub BarrettMarch 27, 2026
4 hours ago
NewslettersTerm Sheet
VC firms rarely reinvent themselves. Kleiner Perkins did—and has a new $3.5 billion to show for it
By Allie GarfinkleMarch 27, 2026
5 hours ago
chat
CybersecurityChatGPT
What if I told you the ‘AI slop’ debate was over 100 years old? It used to be about ‘ghostwriting’
By Emily Hodgson Anderson and The ConversationMarch 27, 2026
6 hours ago

Most Popular

C-Suite
'I didn’t want anybody shooting me': Five Guys CEO gave away $1.5 million bonus to employees over botched BOGO burger birthday celebration
By Fortune EditorsMarch 25, 2026
2 days ago
Environment
Vail Resorts CEO says it’s time to think beyond the $1,000 ski pass that helped build the empire
By Fortune EditorsMarch 26, 2026
1 day ago
Success
Palantir’s billionaire CEO says only two kinds of people will succeed in the AI era: trade workers — ‘or you’re neurodivergent’
By Fortune EditorsMarch 24, 2026
3 days ago
AI
Exclusive: Anthropic acknowledges testing new AI model representing ‘step change’ in capabilities, after accidental data leak reveals its existence
By Fortune EditorsMarch 26, 2026
14 hours ago
Commentary
The Treasury just declared the U.S. insolvent. The media missed it
By Fortune EditorsMarch 23, 2026
4 days ago
Success
The scientist who helped create AI says it’s only 'a matter of time' before every single job is wiped out—even safer trade jobs like plumbing
By Fortune EditorsMarch 26, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.