• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Even as Elon Musk calls philanthropy ‘very hard,’ everyday Americans gave a record $617 billion—despite feeling the squeeze over the cost of living

2

Egg companies made $1.22 billion in profit off a $6 carton — now they’re buying their way out of a price-fixing case with 53 million donated eggs

3

Meet the Zillennials: The luckiest micro-generation in the workforce, born between 1993 and 1998

1

Even as Elon Musk calls philanthropy ‘very hard,’ everyday Americans gave a record $617 billion—despite feeling the squeeze over the cost of living

2

Egg companies made $1.22 billion in profit off a $6 carton — now they’re buying their way out of a price-fixing case with 53 million donated eggs

3

Meet the Zillennials: The luckiest micro-generation in the workforce, born between 1993 and 1998
Successremote work

This company is letting workers say ‘YOLO’ and work wherever they want for two months

By
Chloe Berger
Chloe Berger
Down Arrow Button Icon
By
Chloe Berger
Chloe Berger
Down Arrow Button Icon
April 21, 2022, 8:00 AM ET
Add Fortune on Google for similar content.

Seth Besmertnik, founder and CEO of online marketing platform Conductor, believes that employees shouldn’t work from a couch all day. 

“Biologically, are human beings designed to stay in the bedroom all day long? My view is not,” Besmertnik says about remote work. Whether employees at Conductor will be coaxed off their sofa by a return-to-office mandate or on a monthlong vacation depends on when you ask them.

While Conductor has a hybrid schedule (currently three days weekly in the office), the New York–based company continues to implement some of the workplace flexibility that the pandemic brought white-collar workers. Perhaps the most unique benefit at Conductor is YOLO months, an experimental program that lets employees work wherever they want.

There are currently two YOLO months, one from mid-March to mid-April and the other in August, when children are often out of school. During these months, workers can explore or attend to the areas of their life often ignored during the regular corporate workweek, i.e., family, mental health, and social life. Where employees work can change during YOLO months, but their work hours remain virtually the same to stay in sync with the headquarters’ timezone.

In the age of remote work, this benefit is less innovative or shiny than it once was, since fully virtual employees are technically able to make every month a YOLO month. But as companies navigate a polarizing return to office, this might be a way to appease workers while instituting a slightly new normal at the same time. 

Likening this program to the “icing on the cake” for employees, Conductor’s chief revenue officer Tom Martin explains that in order to stay competitive, companies must get creative. “We are a small company, we’re not paying like Google or Amazon, and we’re in a hot market. So we have to have a leading edge thinking around benefits and work-life balance,” Martin says. 

Flexible benefits are becoming an increasingly valuable tool for companies that want to attract new employees and retain existing ones. But what might create a problem for hybrid employers like Conductor is the most in-demand flexible benefit: remote work.

According to Besmertnik, he came up with the new benefit in early 2021 while on vacation in Costa Rica. 

“I can see why having an experience like this can be life-changing, and I didn’t want to deprive people of that. At the same time, you shouldn’t have to choose between ‘do I want to have this remote experience, but then never have a community’ and the benefits of being part of an office.” 

Not as many employees took advantage of their YOLO months as executives anticipated, according to Besmertnik. Though unsure if Conductor will keep this program or adjust it in the coming years, Besmertnik explains that the motive behind this initiative is to let workers do what fulfills them. And whether that means traveling or spending time with parents depends on the employee.  

Some of those who did travel were able to enjoy flexible hours and sometimes tacked on some vacation days to relax a bit more. And the employees came back with more insight about themselves. 

Sales insight analyst Trusha Patel called her monthlong trip to Portugal a “hard reset” that inspired her to more when she returned home. Spending time abroad pushed Patel out of her normal schedule and allowed her to read and work out more, something she did not do when on autopilot at home.

Tara Fitzgerald, a manager at Conductor, was busy during her YOLO month bouncing between Ireland, Copenhagen, Vienna, and multiple cities in Portugal. She didn’t have as much time to travel as she might have if she had been fully off the clock, but says that having a regular workweek gave her stability and made her more productive so she could have more free time

“Because it’s a set month, you are more likely to do it. Whereas if we were remote for the full year, you probably would never take the trip,” Fitzgerald says, “With millennials, with Gen Z, this will be the future of work. This is very much so going to be the way, flexibility is key. These are the sorts of perks and benefits that people are looking for in future employers.”

Jimmy Moser, corporate and customer success trainer, went to Australia to be with his family. Due to time difference Moser had more of a night shift, and says he was able to “take advantage of the entire daytime.”

Flexibility was the common word among all these employees who took their YOLO months to travel. “To have that freedom to do my work and also to experience a part of the world I’ve always wanted to go to, that was a huge benefit and something I’ll definitely be looking for in any future occupation I fill,” says market development representative Michael LaMarca, who visited Valencia and London.

And being malleable doesn’t cost the company anything. Conductor pays employees the same salaries and benefits while they’re on their YOLO month, points out Conductor spokeswoman Danielle Weiss. 

YOLO month is more of a gesture of sorts, a recognition of the need for employee autonomy while still embracing office culture. “It’s just a great way to show people that you are flexible and you care about their lives outside of work,” says Weiss.

Never miss a story: Follow your favorite topics and authors to get a personalized email with the journalism that matters most to you.

About the Author
By Chloe Berger
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Success

Older worker sad at laptop
SuccessGen X
A quarter of young baby boomers and Gen Xers who’ve been laid off in the last decade are still unemployed—and 11% have taken pay cuts to work
By Emma BurleighJuly 4, 2026
18 hours ago
usa
North Americahistory
Before independence, America tried — and failed — to conquer Canada
By Sarah M.S. Pearsall and The ConversationJuly 4, 2026
18 hours ago
The 1964 box set that predicted Dylan going electric — and still explains American music today
Arts & EntertainmentMusic
The 1964 box set that predicted Dylan going electric — and still explains American music today
By Ted Olson and The ConversationJuly 4, 2026
18 hours ago
Ejay O'Donnell, Bart Szaniewski, and Grant Eastey wear Dad Gang hats in a factory
SuccessEntrepreneurship
Three dads started selling hats from a garage with $750—now they’ve sold $35 million worth, partnered with Gary Vee, and grown a community of fathers
By Preston ForeJuly 4, 2026
21 hours ago
loco
Travel & LeisureEntrepreneurship
The World Cup is just now discovering Middle America’s big heart. These Irish bingo kingpins built a $24 million business knowing it all along
By Nick LichtenbergJuly 4, 2026
22 hours ago
Elon Musk with a black DOGE hat
SuccessWealth
Even as Elon Musk calls philanthropy ‘very hard,’ everyday Americans gave a record $617 billion—despite feeling the squeeze over the cost of living
By Preston ForeJuly 4, 2026
1 day ago

Most Popular

Even as Elon Musk calls philanthropy ‘very hard,’ everyday Americans gave a record $617 billion—despite feeling the squeeze over the cost of living
Success
Even as Elon Musk calls philanthropy ‘very hard,’ everyday Americans gave a record $617 billion—despite feeling the squeeze over the cost of living
By Preston ForeJuly 4, 2026
1 day ago
Egg companies made $1.22 billion in profit off a $6 carton — now they’re buying their way out of a price-fixing case with 53 million donated eggs
Law
Egg companies made $1.22 billion in profit off a $6 carton — now they’re buying their way out of a price-fixing case with 53 million donated eggs
By Wyatte Grantham-Philips and The Associated PressJuly 2, 2026
3 days ago
Meet the Zillennials: The luckiest micro-generation in the workforce, born between 1993 and 1998
AI
Meet the Zillennials: The luckiest micro-generation in the workforce, born between 1993 and 1998
By Nick LichtenbergJuly 3, 2026
2 days ago
Economists have found an answer to slowing cognitive decline: Avoid retiring early, study finds
Economy
Economists have found an answer to slowing cognitive decline: Avoid retiring early, study finds
By Sasha RogelbergJuly 2, 2026
3 days ago
$25 billion CEO says one-hour interviews are a waste of time—he puts candidates through six hours of tests and wants them to order wine at lunch
Success
$25 billion CEO says one-hour interviews are a waste of time—he puts candidates through six hours of tests and wants them to order wine at lunch
By Orianna Rosa RoyleJuly 3, 2026
2 days ago
Three dads started selling hats from a garage with $750—now they’ve sold $35 million worth, partnered with Gary Vee, and grown a community of fathers
Success
Three dads started selling hats from a garage with $750—now they’ve sold $35 million worth, partnered with Gary Vee, and grown a community of fathers
By Preston ForeJuly 4, 2026
21 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.