• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Successremote work

This company is letting workers say ‘YOLO’ and work wherever they want for two months

By
Chloe Berger
Chloe Berger
Down Arrow Button Icon
By
Chloe Berger
Chloe Berger
Down Arrow Button Icon
April 21, 2022, 8:00 AM ET

Seth Besmertnik, founder and CEO of online marketing platform Conductor, believes that employees shouldn’t work from a couch all day. 

“Biologically, are human beings designed to stay in the bedroom all day long? My view is not,” Besmertnik says about remote work. Whether employees at Conductor will be coaxed off their sofa by a return-to-office mandate or on a monthlong vacation depends on when you ask them.

While Conductor has a hybrid schedule (currently three days weekly in the office), the New York–based company continues to implement some of the workplace flexibility that the pandemic brought white-collar workers. Perhaps the most unique benefit at Conductor is YOLO months, an experimental program that lets employees work wherever they want.

There are currently two YOLO months, one from mid-March to mid-April and the other in August, when children are often out of school. During these months, workers can explore or attend to the areas of their life often ignored during the regular corporate workweek, i.e., family, mental health, and social life. Where employees work can change during YOLO months, but their work hours remain virtually the same to stay in sync with the headquarters’ timezone.

In the age of remote work, this benefit is less innovative or shiny than it once was, since fully virtual employees are technically able to make every month a YOLO month. But as companies navigate a polarizing return to office, this might be a way to appease workers while instituting a slightly new normal at the same time. 

Likening this program to the “icing on the cake” for employees, Conductor’s chief revenue officer Tom Martin explains that in order to stay competitive, companies must get creative. “We are a small company, we’re not paying like Google or Amazon, and we’re in a hot market. So we have to have a leading edge thinking around benefits and work-life balance,” Martin says. 

Flexible benefits are becoming an increasingly valuable tool for companies that want to attract new employees and retain existing ones. But what might create a problem for hybrid employers like Conductor is the most in-demand flexible benefit: remote work.

According to Besmertnik, he came up with the new benefit in early 2021 while on vacation in Costa Rica. 

“I can see why having an experience like this can be life-changing, and I didn’t want to deprive people of that. At the same time, you shouldn’t have to choose between ‘do I want to have this remote experience, but then never have a community’ and the benefits of being part of an office.” 

Not as many employees took advantage of their YOLO months as executives anticipated, according to Besmertnik. Though unsure if Conductor will keep this program or adjust it in the coming years, Besmertnik explains that the motive behind this initiative is to let workers do what fulfills them. And whether that means traveling or spending time with parents depends on the employee.  

Some of those who did travel were able to enjoy flexible hours and sometimes tacked on some vacation days to relax a bit more. And the employees came back with more insight about themselves. 

Sales insight analyst Trusha Patel called her monthlong trip to Portugal a “hard reset” that inspired her to more when she returned home. Spending time abroad pushed Patel out of her normal schedule and allowed her to read and work out more, something she did not do when on autopilot at home.

Tara Fitzgerald, a manager at Conductor, was busy during her YOLO month bouncing between Ireland, Copenhagen, Vienna, and multiple cities in Portugal. She didn’t have as much time to travel as she might have if she had been fully off the clock, but says that having a regular workweek gave her stability and made her more productive so she could have more free time

“Because it’s a set month, you are more likely to do it. Whereas if we were remote for the full year, you probably would never take the trip,” Fitzgerald says, “With millennials, with Gen Z, this will be the future of work. This is very much so going to be the way, flexibility is key. These are the sorts of perks and benefits that people are looking for in future employers.”

Jimmy Moser, corporate and customer success trainer, went to Australia to be with his family. Due to time difference Moser had more of a night shift, and says he was able to “take advantage of the entire daytime.”

Flexibility was the common word among all these employees who took their YOLO months to travel. “To have that freedom to do my work and also to experience a part of the world I’ve always wanted to go to, that was a huge benefit and something I’ll definitely be looking for in any future occupation I fill,” says market development representative Michael LaMarca, who visited Valencia and London.

And being malleable doesn’t cost the company anything. Conductor pays employees the same salaries and benefits while they’re on their YOLO month, points out Conductor spokeswoman Danielle Weiss. 

YOLO month is more of a gesture of sorts, a recognition of the need for employee autonomy while still embracing office culture. “It’s just a great way to show people that you are flexible and you care about their lives outside of work,” says Weiss.

Never miss a story: Follow your favorite topics and authors to get a personalized email with the journalism that matters most to you.

About the Author
By Chloe Berger
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Success

A young man looks at his phone, and a flurry of red arrows point downwards.
Cryptosports betting
Prediction markets have made betting easier than ever—and young men are paying the price
By Carlos GarciaApril 10, 2026
16 hours ago
chick-fil-a
North AmericaImmigration
Why Chinese immigrants to America love Chick-fil-A so much
By Fu Ting and The Associated PressApril 10, 2026
17 hours ago
Scottie Scheffler joined Tiger Woods and Rory McIlroy in golf’s $100M club—and donated his entire Ryder Cup stipend to charity
SuccessGolf
Scottie Scheffler joined Tiger Woods and Rory McIlroy in golf’s $100M club—and donated his entire Ryder Cup stipend to charity
By Sydney LakeApril 10, 2026
17 hours ago
United Airlines CEO Scott Kirby
SuccessThe Interview Playbook
United Airlines CEO judges candidates by whether pilots would want to go on a four-day trip with them: ‘If you say no, then they’re out’
By Emma BurleighApril 10, 2026
18 hours ago
Patrick Ball
SuccessCareers
‘I thought I was gonna die with it’: ‘The Pitt’ star admits his $80,000 student loan burden nearly made him quit acting and move to a remote Alaskan village
By Preston ForeApril 10, 2026
18 hours ago
stressed worker
EconomyJobs
The job market is so bad, workers now think they have worse odds of finding a role than during the pandemic
By Jake AngeloApril 10, 2026
1 day ago

Most Popular

Mark Cuban admits he made a mistake letting go of the Mavericks: 'I don't regret selling. I regret who I sold to'
Investing
Mark Cuban admits he made a mistake letting go of the Mavericks: 'I don't regret selling. I regret who I sold to'
By Fortune EditorsApril 9, 2026
2 days ago
Scottie Scheffler joined Tiger Woods and Rory McIlroy in golf's $100M club—and donated his entire Ryder Cup stipend to charity
Success
Scottie Scheffler joined Tiger Woods and Rory McIlroy in golf's $100M club—and donated his entire Ryder Cup stipend to charity
By Fortune EditorsApril 10, 2026
17 hours ago
Schools across America are quietly admitting that screens in classrooms made students worse off and are reversing years of tech-first policies
Innovation
Schools across America are quietly admitting that screens in classrooms made students worse off and are reversing years of tech-first policies
By Fortune EditorsApril 10, 2026
1 day ago
The U.S. government is spending $88 billion a month in interest on national debt—equal to spending on defense and education combined
Economy
The U.S. government is spending $88 billion a month in interest on national debt—equal to spending on defense and education combined
By Fortune EditorsApril 9, 2026
2 days ago
A Meta employee created a dashboard so coworkers can compete to be the company's No. 1 AI token user—and Zuckerberg doesn't even rank in the top 250
AI
A Meta employee created a dashboard so coworkers can compete to be the company's No. 1 AI token user—and Zuckerberg doesn't even rank in the top 250
By Fortune EditorsApril 9, 2026
2 days ago
The Navy confirmed an ‘abundant amount’ of Uncrustables when the Artemis II crew lands. Smucker’s just offered them a lifetime supply
Politics
The Navy confirmed an ‘abundant amount’ of Uncrustables when the Artemis II crew lands. Smucker’s just offered them a lifetime supply
By Fortune EditorsApril 10, 2026
11 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.