• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Tesla

At long last, Tesla’s German car factory might finally open

Christiaan Hetzner
By
Christiaan Hetzner
Christiaan Hetzner
Senior Reporter
Down Arrow Button Icon
Christiaan Hetzner
By
Christiaan Hetzner
Christiaan Hetzner
Senior Reporter
Down Arrow Button Icon
February 28, 2022, 11:54 AM ET

Tesla might be only weeks away from building its first electric cars at its newest assembly plant, situated just outside Berlin. 

Shares in the EV manufacturer surged 6.5% in early trading after Germany’s Tagesspiegelreported on Sunday that Brandenburg state authorities responsible for approving the Grünheide factory were expected to green-light series production later this week. 

An official opening ceremony is planned for March 22, the paper added, noting senior cabinet ministers from Germany’s federal government, and possibly the chancellor himself, might attend. 

The environment ministry for the state of Brandenburg, which is responsible for allocating the final permits, told Fortune on Monday that its work was nearly done.

“We are indeed in the final phase of the emission control law approval process,” a spokeswoman wrote in an email, referring to a specific environmental regulation. She declined to comment on specific dates.

Curious how many papers the Berlin government requires Tesla to submit for Giga Berlin? Over 70 binders worth. An estimated 25,000+ pages. I wonder if this is similar to the final Giga Texas permit? pic.twitter.com/tqTnbB5aMc

— Sawyer Merritt (@SawyerMerritt) February 10, 2022

Fortune was not able to reach the state chancellery for comment, and Brandenburg’s economy ministry declined to comment. Tesla does not respond out of principle to press inquiries and eliminated its public relations department over a year ago.  

Tesla first picked Germany as its next site for a “gigafactory” back in November 2019. Originally it had hoped to begin operations in the summer of last year to match the ambitious timeline achieved by its Chinese plant in Shanghai, but in June Fortunereported it had been delayed to early 2022.

The ongoing slog has come to symbolize the dilemma multinationals face when confronting Germany’s notoriously torpid bureaucracy. Photos shared on social media showcased the dozens of binders containing thousands of pages of meticulous documentation related to the Tesla factory in Germany that had gradually piled up over time.

To speed up the German plant’s time to market, Tesla took the unusual decision of building the factory before all paperwork was done, at the risk it would then have to tear everything down if the permits were denied.

Sieht das hier aus wie eine Wüste? #Muskpic.twitter.com/fplMECtdB3

— Maximilian (@allesgehtklatt) August 13, 2021

Tesla’s battle with German bureaucracy became a cautionary tale that helped build momentum for reforms in the country. One of the key policies of the new government under Chancellor Olaf Scholz is a plan to cut permit process times by half.  

If all now goes smoothly, it is likely the Grünheide factory and a new Texan plant outside the state capital will both commence series production of Model Y vehicles by the end of the first quarter. 

‘Dr. Evil’

Approval of the Grünheide factory would remove a key uncertainty that has been weighing on Tesla’s stock price for weeks. The initial euphoria around the factory’s promotional “County Fair” in October, which was taken by investors as an imminent sign it would open well before the end of the year, proved premature.

Elon Musk, who had himself attended the event, antagonized a large number of locals with his “move fast, break things” Silicon Valley mentality that doesn’t translate well in Germany. During an August visit to the site, he scorned locals’ concerns that the plant’s enormous resource consumption will endanger their supply of potable water. An almost hysterical laughing fit in front of rolling TV cameras ended up making headlines across the country. 

Hi @elonmusk ,
it’s damn dry around Berlin. For the fourth year in a row. Only because you claim the opposite.
(Drought in the soil to a depth of 6 ft) pic.twitter.com/pn2hxsRRPx

— Karsten Schwanke 🌦️ (@KSchwanke) August 14, 2021

“Just how creepy is Musk?” one Twitter user posted in German at the time, referring then to Mike Myers’s character from the Austin Powers trilogy that spoofed British agent 007’s archenemy. “He laughs like Dr. Evil when asked whether Tesla will take water away from the region.” 

Another Twitter user, furious with Musk’s mocking local concerns, had harsher words for the centibillionaire: “In my hometown the public pool has been closed for three years since the water levels are too low, what a damned a——.” 

Never miss a story: Follow your favorite topics and authors to get a personalized email with the journalism that matters most to you.

About the Author
Christiaan Hetzner
By Christiaan HetznerSenior Reporter
Instagram iconLinkedIn iconTwitter icon

Christiaan Hetzner is a former writer for Fortune, where he covered Europe’s changing business landscape.

See full bioRight Arrow Button Icon

Latest in

Danish military forces participate in an exercise with hundreds of troops from several European NATO members in the Arctic Ocean in Nuuk, Greenland, Monday, Sept. 15, 2025.
PoliticsDonald Trump
Danish intelligence report warns of U.S. economic leverage and military threat under Trump
By The Associated PressDecember 13, 2025
38 minutes ago
Ukrainian President Volodymyr Zelensky gives a joint press conference in Kyiv, Ukraine in 2023 as European leaders visit the country 18 months after the start of Russia's invasion.
EuropeUkraine invasion
EU indefinitely freezes Russian assets to prevent Hungary and Slovakia from vetoing billions of euros being sent to support Ukraine
By Lorne Cook and The Associated PressDecember 13, 2025
43 minutes ago
Spanish Prime Minister Pedro Sánchez often praises the financial and social benefits that immigrants bring to the country.
EuropeSpain
In a continent cracking down on immigration and berated by Trump’s warnings of ‘civilizational erasure,’ Spain embraces migrants
By Suman Naishadham and The Associated PressDecember 13, 2025
48 minutes ago
EconomyAgriculture
More financially distressed farmers are expected to lose their property soon as loan repayments and incomes continue to falter
By Jason MaDecember 13, 2025
2 hours ago
Middle EastMilitary
Trump pledges retaliation after 3 Americans are killed in Syria attack that the U.S. blames on the Islamic State group
By Samar Kassabali, Bassem Mroue, Seung Min Kim and The Associated PressDecember 13, 2025
3 hours ago
InvestingStock
There have been head fakes before, but this time may be different as the latest stock rotation out of AI is just getting started, analysts say
By Jason MaDecember 13, 2025
5 hours ago

Most Popular

placeholder alt text
Economy
Tariffs are taxes and they were used to finance the federal government until the 1913 income tax. A top economist breaks it down
By Kent JonesDecember 12, 2025
1 day ago
placeholder alt text
Success
Apple cofounder Ronald Wayne sold his 10% stake for $800 in 1976—today it’d be worth up to $400 billion
By Preston ForeDecember 12, 2025
1 day ago
placeholder alt text
Success
40% of Stanford undergrads receive disability accommodations—but it’s become a college-wide phenomenon as Gen Z try to succeed in the current climate
By Preston ForeDecember 12, 2025
1 day ago
placeholder alt text
Economy
The Fed just ‘Trump-proofed’ itself with a unanimous move to preempt a potential leadership shake-up
By Jason MaDecember 12, 2025
1 day ago
placeholder alt text
Economy
For the first time since Trump’s tariff rollout, import tax revenue has fallen, threatening his lofty plans to slash the $38 trillion national debt
By Sasha RogelbergDecember 12, 2025
1 day ago
placeholder alt text
Success
Apple CEO Tim Cook out-earns the average American’s salary in just 7 hours—to put that into context, he could buy a new $439,000 home in just 2 days
By Emma BurleighDecember 12, 2025
1 day ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.