• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Some Fortune Crypto pricing data is provided by Binance.
NFTs and CultureNFTs

Tom Brady’s Autograph—which helps celebrities launch their own NFTs—just raised $170 million from Silicon Valley

By
Yueqi Yang
Yueqi Yang
and
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Yueqi Yang
Yueqi Yang
and
Bloomberg
Bloomberg
Down Arrow Button Icon
January 19, 2022, 10:10 PM ET

Autograph, an NFT platform co-founded by professional football player Tom Brady, raised $170 million in a Series B funding round led by Silicon Valley investors Andreessen Horowitz and Kleiner Perkins. 

The startup, launched in July, also received investments from Lightspeed Venture partner Nicole Quinn and Katie Haun’s new firm. Haun, who recently left a16z, as Andreessen Horowitz is known, to start her own venture, is also joining as a board member, along with a16z partners Arianna Simpson and Chris Dixon, and Kleiner Perkins partner Ilya Fushman.

Brady has been one of the highest profile advocates from the world of sports and entertainment for cryptocurrencies, donning “laser eyes”—a stealth mark among crypto supporters—on his Twitter profile picture. The Tampa Bay Buccaneers quarterback has taken an equity stake in leading crypto exchange FTX, whose founder Sam Bankman-Fried also sits on the board of Autograph. Last year, Brady launched an NFT collection on his platform that sold out within minutes. 

web3 isn’t just a tech movement. It’s a cultural one.

That’s why I’m excited to announce we’re co-leading a Series B investment in @TomBrady’s @Autograph. My partner @AriannaSimpson will be joining the board, and I’m joining the board of advisors.

— cdixon.eth (@cdixon) January 19, 2022

Based in Los Angeles, Autograph helps athletes and entertainers launch and promote their non-fungible tokens. Its chief executive officer, Dillion Rosenblatt, formerly worked at Cameo and Apple Music. Its rosters of celebrities with NFT deals include Tiger Woods, Noami Osaka and Tony Hawk. Fans can purchase the NFTs at designated platforms, such as DraftKings Inc and OpenSea. Valuation of the startup was not disclosed today.

NFTs, a $44 billion market, have become one of the hottest corners of crypto, drawing interests from celebrities, retailers and institutions outside of the crypto industry. Venture capital funds in Silicon Valley have been making bets in the space. In a blog post, Kleiner Perkins’ Fushman wrote that Autograph will be a “cornerstone platform” bringing Web3 to the mainstream. 

“The company is becoming a magnet for top talent, and I’m delighted to join the board to help Autograph bring exciting new NFT experiences to the mainstream,” Simpson said in a statement. 

Never miss a story: Follow your favorite topics and authors to get a personalized email with the journalism that matters most to you.
About the Authors
By Yueqi Yang
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon

Latest in NFTs and Culture

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in NFTs and Culture

Father of crypto-millionaire rescued after being held for ransom—and having his finger severed
NFTs and CultureCrime
Father of crypto-millionaire rescued after being held for ransom—and having his finger severed
By Catherine McGrathMay 5, 2025
1 year ago
Remember MoviePass? It’s still around—and going all in on crypto
CompaniesCryptocurrency
Remember MoviePass? It’s still around—and going all in on crypto
By Ben WeissMay 1, 2025
1 year ago
Trump’s latest crypto venture will be a real estate video game
NFTs and CultureDonald Trump
Trump’s latest crypto venture will be a real estate video game
By Ben WeissApril 15, 2025
1 year ago
Man pleads guilty to tax fraud for failing to report $13 million in CryptoPunks sales
NFTs and CultureNFTs
Man pleads guilty to tax fraud for failing to report $13 million in CryptoPunks sales
By Catherine McGrathApril 14, 2025
1 year ago
A 23-year-old spent his last $500 on a memecoin and then shot himself playing Russian roulette
NFTs and CultureCryptocurrency
A 23-year-old spent his last $500 on a memecoin and then shot himself playing Russian roulette
By Catherine McGrathApril 10, 2025
1 year ago
A picture of three gold coins with the term NFT inscribed on them.
CompaniesNFTs
Magic Eden acquires trading platform Slingshot in push to expand beyond NFTs
By Ben WeissApril 9, 2025
1 year ago

Most Popular

Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
Success
Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
By Preston ForeApril 27, 2026
3 days ago
‘They left me no choice’: Powell isn’t going anywhere—blocking Trump from another Fed appointee
Banking
‘They left me no choice’: Powell isn’t going anywhere—blocking Trump from another Fed appointee
By Eva RoytburgApril 29, 2026
1 day ago
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
Big Tech
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
By Alexei OreskovicApril 29, 2026
18 hours ago
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
Economy
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
By Eleanor PringleApril 29, 2026
1 day ago
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
AI
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
By Sasha RogelbergApril 28, 2026
3 days ago
Elon Musk says saving for retirement is irrelevant because AI is going to create a world of abundance: 'It won't matter'
Future of Work
Elon Musk says saving for retirement is irrelevant because AI is going to create a world of abundance: 'It won't matter'
By Marco Quiroz-GutierrezApril 26, 2026
4 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.