• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceCryptocurrency

Meet the typical American crypto owner: A millennial who voted for Biden and earns over $50,000

Megan Leonhardt
By
Megan Leonhardt
Megan Leonhardt
Down Arrow Button Icon
December 9, 2021, 3:03 PM ET

The popularity of cryptocurrencies has seemingly exploded in the past year. So much so that now one in five Americans owns some form of cryptocurrency, including ​​Bitcoin, Dogecoin, Ethereum, and Ripple. 

But most of the ownership is concentrated among younger, college-educated Americans earning more than $50,000 a year, according to a new survey of more than 2,000 U.S. registered voters commissioned by venture capital firm Andreessen Horowitz and conducted by Morning Consult from Dec. 1 to Dec. 3.

About 45% of crypto owners are millennials, born between 1980 and 1996, according to the survey. And more men than women are currently invested. Over half, 55%, have a college or post-college degree, and nearly as many, 53%, earn over $50,000; a third of crypto owners earn over $100,000. 

One in five crypto owners is Black, and 27% are Hispanic, compared with 19% who identify as white. In fact, according to the Morning Consult breakout, Black and Hispanic Americans are far more open to using a wide range of crypto services than the general public. Additionally, Black adults are more likely to invest in a celebrity-endorsed cryptocurrency. 

Crypto owners also lean more liberal than conservative in their politics. Most swung for Democrats in the last presidential election: 61% say they voted for Joe Biden, while 32% reported voting for Donald Trump, according to the survey. 

The results of the Andreessen Horowitz survey mostly square with previous polling done by Pew Research, which found about 16% of Americans have invested, traded, or used cryptocurrencies in a survey conducted in September. 

Yet, despite many Americans jumping into the space, crypto remains a volatile investing class. Earlier in the week, Bitcoin, Ether, and Shiba Inu were experiencing a slump following last weekend’s flash crash. 

Money managers actually named crypto as the top contender for a major correction next year, and three out of four say the tokens are not an appropriate investment vehicle for the average retail investor, according to a recent survey done for Natixis Investment Managers.

Never miss a story: Follow your favorite topics and authors to get a personalized email with the journalism that matters most to you.

About the Author
Megan Leonhardt
By Megan Leonhardt
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Finance

North AmericaNew York City
The retirement of this notoriously finicky card marks the end of an era for one of the world’s oldest and largest transit systems
By Philip Marcelo and The Associated PressDecember 28, 2025
3 hours ago
Real EstateHousing
Paris Hilton took out a mortgage on the $63 million mansion she bought from Mark Wahlberg. Here’s why that’s actually a smart financial decision
By Sydney LakeDecember 28, 2025
5 hours ago
Greg Hart, CEO of Coursera
Successskills
Getting hired in 2026 is all about your ‘microcredentials’ says CEO of $1.3 billion learning platform—this is what he tells Gen Z to focus on
By Eleanor PringleDecember 28, 2025
11 hours ago
InvestingMutual Funds
Brutal year for stock picking spurs trillion-dollar fund exodus
By Isabelle Lee, Alexandra Semenova and BloombergDecember 27, 2025
19 hours ago
BankingUkraine invasion
Russian official warns a banking crisis is possible amid nonpayments. ‘I don’t want to think about a continuation of the war or an escalation’
By Jason MaDecember 27, 2025
20 hours ago
EconomyDebt
After U.S. debt soared to $38 trillion, the ‘easy times’ are now over as hedge funds jump into the bond market, former Treasury official warns
By Jason MaDecember 27, 2025
1 day ago

Most Popular

placeholder alt text
Retail
Trump just declared December 26th a national holiday. What's open and closed?
By Dave SmithDecember 26, 2025
2 days ago
placeholder alt text
Future of Work
Malcolm Gladwell tells young people if they want a STEM degree, 'don’t go to Harvard.' You may end up at the bottom of your class and drop out
By Sasha RogelbergDecember 27, 2025
1 day ago
placeholder alt text
Success
As millions of Gen Zers face unemployment, CEOs of Amazon, Walmart, and McDonald's say opportunity is still there—if you have the right mindset
By Preston ForeDecember 26, 2025
2 days ago
placeholder alt text
Europe
Christmas 500 years ago was a drunken 6-week feast that may have been considerably better than the modern holiday, medieval historian says
By Bobbi Sutherland and The ConversationDecember 25, 2025
3 days ago
placeholder alt text
Banking
Russian official warns a banking crisis is possible amid nonpayments. 'I don’t want to think about a continuation of the war or an escalation'
By Jason MaDecember 27, 2025
20 hours ago
placeholder alt text
Politics
Peter Thiel and Larry Page are preparing to flee California in case the state passes a billionaire wealth tax, report says
By Jason MaDecember 27, 2025
22 hours ago