• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Chipmakers to carmakers: Time to get out of the semiconductor Stone Age

Christiaan Hetzner
By
Christiaan Hetzner
Christiaan Hetzner
Senior Reporter
Down Arrow Button Icon
Christiaan Hetzner
By
Christiaan Hetzner
Christiaan Hetzner
Senior Reporter
Down Arrow Button Icon
September 17, 2021, 10:36 AM ET

When it comes to the electronic circuits that power our everyday lives, the automobile is simultaneously the world’s most expensive consumer good and the one that runs on the cheapest possible semiconductor chips.

Moore’s law of ever-increasing miniaturization seemingly never reached the automotive industry. Dozens of chips found in everything from electronic brake systems to airbag control units tend to rely on obsolete technology often well over a decade old. These employ comparatively simple transistors that can be anywhere from 45 nanometers to as much as 90 nanometers in size, far too large—and too primitive—to be suitable for today’s smartphones.

When the pandemic hit, replacement demand for big-ticket items like new cars was pushed back while sales of all kinds of home devices soared. When the car market roared back months later, chipmakers had already reallocated their capacity.

Now these processors are in short supply, and chipmakers are telling car companies to wake up and finally join the 2010s.

“I’ll make them as many Intel 16 [nanometer] chips as they want,” Intel chief executive Pat Gelsinger told Fortune last week during his visit to an auto industry trade show in Germany.

Carmakers have bombarded him with requests to invest in brand-new production capacity for semiconductors featuring designs that, at best, were state of the art when the first Apple iPhone launched.  

“It just makes no economic or strategic sense,” said Gelsinger, who came to the auto show to convince carmakers they need to let go of the distant past. “Rather than spending billions on new ‘old’ fabs, let’s spend millions to help migrate designs to modern ones.” 

The ‘why’ of car chips

The brutal cost pressure carmakers exert on their suppliers, which source the chips for their various components, is certainly part of the reason why the processors they use tend to be bulk commodity products. But it isn’t the only one: Reliability plays a major concern. 

Most systems in cars are safety-critical and need to perform in practically every situation regardless of temperature, humidity, vibrations, and even minor road debris. With so much at stake, tried and true is better than new and improved. 

“A lot of it just has to do with the fact that these are proven designs,” explained Gelsinger, who is currently campaigning for subsidies to build the most advanced chip fab in Europe.

Unlike Intel, Qualcomm cannot directly help by investing in the expansion of capacity. Instead the U.S. company is a fab-less chipmaker, meaning it is reliant on dedicated contract manufacturers called foundries that build its semiconductors for it—and that’s precisely where the bottleneck is most acute. 

“For the foundries, investing in the old technology is much less attractive, because sooner or later there will be a migration to the new technology,” Enrico Salvatori, president of Qualcomm Europe, said in an interview.

He is also working with the car industry to accelerate the transition, but he concedes it’s not an easy fix.

“The new technologies are not pin-to-pin compatible, it’s not plug and play,” Salvatori said. “You have to redesign the circuit, build a new board that might have to be recertified; maybe there’s some impact on the mechanical side that then could affect the car’s chassis. So there is a domino effect of action needed.”

Supply crunch

The first warning signs over a coming chip supply crunch came in December 2020, but the problems were initially expected to only affect car production for a short period of time, as chipmakers turned their production back toward the automakers. Lead times of six months are often required as the nanoscopic circuitry on a chip is printed on silicon substrates in a series of painstakingly long production steps that require weeks.

The shortage only became acute following a chain of unrelated events that limited supplies of raw chip wafers right at the source. First, a winter cold snap caused rolling blackouts at Texas chip fabs operated by Infineon, NXP, and Samsung, before a freak fire in March at key Japanese supplier Renesas compounded the problem. Finally a COVID outbreak brought downstream supply to a halt in Malaysia and Vietnam, a low-wage hub where chips are packaged into finished products for final shipping.

As a result, as many as 9.4 million cars, or more than a tenth of the industry’s pre-pandemic output, could be eliminated from production plans, according to market research firm AutoForecast Solutions.

“Because of a 50-cent chip, we are unable to build a car that sells for $50,000,” said Murat Aksel, head of procurement for Volkswagen Group, during a press briefing in Munich last week. 

If semiconductor suppliers like Intel and Qualcomm have their way, however, the days of the auto industry relying on these cheap commodity chips are numbered.

Subscribe to Fortune Daily to get essential business stories delivered straight to your inbox each morning.

About the Author
Christiaan Hetzner
By Christiaan HetznerSenior Reporter
Instagram iconLinkedIn iconTwitter icon

Christiaan Hetzner is a former writer for Fortune, where he covered Europe’s changing business landscape.

See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
North America
'I meant what I said in Davos': Carney says he really is planning a Canada split with the U.S. along with 12 new trade deals
By Rob Gillies and The Associated PressJanuary 28, 2026
2 days ago
placeholder alt text
Politics
The American taxpayer spent nearly half a billion dollars deploying federal troops to U.S. cities in 2025, CBO finds
By Nick LichtenbergJanuary 28, 2026
2 days ago
placeholder alt text
C-Suite
Jeff Bezos capped his Amazon salary at $80,000: ‘How could I possibly need more incentive?’
By Sydney LakeJanuary 28, 2026
2 days ago
placeholder alt text
C-Suite
Fortune 500 CEOs are no longer giving employees an A for effort. Now they want proof of impact
By Claire ZillmanJanuary 28, 2026
3 days ago
placeholder alt text
Investing
Jerome Powell got a direct question about the U.S. ‘losing credibility’ and the soaring price of gold and silver. He punted
By Eva RoytburgJanuary 29, 2026
1 day ago
placeholder alt text
Personal Finance
Current price of silver as of Thursday, January 29, 2026
By Joseph HostetlerJanuary 29, 2026
1 day ago

Latest in

Personal FinanceCertificates of Deposit (CDs)
Best certificates of deposit (CDs) for January 2026
By Glen Luke FlanaganJanuary 30, 2026
27 seconds ago
MagazineEducation
The 1966 cover of Fortune Magazine welcomed the Information age. Now the AI era beckons
By Indrani SenJanuary 30, 2026
11 minutes ago
Donald Trump with a frown.
Politicsmining
3 big hurdles undermine Trump’s plan to extract Greenland’s mineral wealth—and America’s fraying relationship with Europe is one of them
By Tristan BoveJanuary 30, 2026
41 minutes ago
ExxonMobil CEO Darren Woods, far right, listens as U.S. President Donald Trump,left, speaks during a meeting with oil company executives in the East Room of the White House on Jan. 9. President Trump is aiming to convince oil executives to support his plans in Venezuela, a country whose energy resources he says he expects to control for years to come. US forces seized Venezuelan president Nicolas Maduro in a sweeping military operation on January 3, with Trump making no secret that control of Venezuela's oil was at the heart of his actions.
EnergyBig Oil
Exxon and Chevron decline new spending in Venezuela while taking a wait-and-see approach for the years ahead
By Jordan BlumJanuary 30, 2026
55 minutes ago
Personal FinanceLoans
Should you use a personal loan to pay wedding expenses?
By Joseph HostetlerJanuary 30, 2026
59 minutes ago
Gamestop
Big TechGameStop
Five years after the short squeeze, GameStop’s CEO is betting on a ‘genius or totally foolish’ $100 billion-plus acquisition
By Jake AngeloJanuary 30, 2026
2 hours ago