• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
ConferencesMPW Next Gen

The secret to checking items off the corporate to-do list? Decluttering, says Poo~Pourri CEO

By
Sy Mukherjee
Sy Mukherjee
Down Arrow Button Icon
By
Sy Mukherjee
Sy Mukherjee
Down Arrow Button Icon
June 24, 2021, 7:30 PM ET

Suzy Batiz isn’t exactly the most conventional entrepreneur. The founder and CEO of Poo~Pourri and Supernatural has staved off plenty of adversity, including bankruptcy and an abusive marriage.

But her true success has been in the comeback and the lessons she’s learned about drowning out the background noise to streamline corporate success, as she outlined during an interview at Fortune’s MPW Next Gen 2021 virtual conference on Thursday. It boils down to one word: decluttering.

Batiz had taken a step back from her CEO role at Poo~Pourri but eventually returned. “When I came back and saw our physical offices, or the office space, no one had been in it for a year and a half. Because everybody just left and it looked like the apocalypse, like literally disarray everywhere,” she said. “And I was like, this is a physical representation of what I’ve been seeing inside our company.”

That led to a shakeup on multiple fronts: reorganizing and decorating the physical offices, ignoring the obsessive need to check and respond to every email (Batiz isn’t a big fan of email), and even following up with individual employees to figure out if they’re serving in a role where they can have the heaviest impact or could accomplish more with different tasks.

“So I’m doing this major reorganization, not because I want to shake things up but because I want more clarity and more communication,” she said during Thursday’s MPW Next Gen session. “And whenever you start clearing up that clutter, what happens is, there’s naturally more space that’s available, right?”

Batiz brings it back to email. That nagging feeling of not reading or replying to one, whether you like it or not, is an incomplete task that’s still rummaging around in your brain and taking up mental space that could be used to achieve something concrete.

“I’m really focused on completions,” she said. “Like, okay, if I haven’t looked at that email in a year, chances are, I don’t need it. It’s like going through your closet.”

Subscribe to Fortune Daily to get essential business stories straight to your inbox each morning.

About the Author
By Sy Mukherjee
See full bioRight Arrow Button Icon

Latest from our Conferences

InnovationBrainstorm AI
Backflips are easy, stairs are hard: Robots still struggle with simple human movements, experts say
By Nicholas GordonDecember 11, 2025
2 days ago
ConferencesBrainstorm AI
Exelon CEO: The ‘warning lights are on’ for U.S. electric grid resilience and utility prices amid AI demand surge
By Jordan BlumDecember 9, 2025
4 days ago
AIBrainstorm Design
AI’s reliance on patterns can lead to ‘somewhat mediocre’ results, warns CEO of design consultancy IDEO
By Andrew StaplesDecember 9, 2025
4 days ago
Logo of Fortune Brainstorm AI conference
ConferencesBrainstorm AI
Fortune Brainstorm AI 2025 Livestream
By Fortune EditorsDecember 8, 2025
5 days ago
Workplace CultureBrainstorm Design
How two leaders used design thinking and a focus on outcomes to transform two Fortune 500 giants
By Christina PantinDecember 4, 2025
10 days ago
Workplace CultureBrainstorm Design
Designer Kevin Bethune: Bringing ‘disparate disciplines around the table’ is how leaders can ‘problem solve the future’
By Fortune EditorsDecember 3, 2025
10 days ago

Most Popular

placeholder alt text
Economy
Tariffs are taxes and they were used to finance the federal government until the 1913 income tax. A top economist breaks it down
By Kent JonesDecember 12, 2025
2 days ago
placeholder alt text
Success
Apple cofounder Ronald Wayne sold his 10% stake for $800 in 1976—today it’d be worth up to $400 billion
By Preston ForeDecember 12, 2025
1 day ago
placeholder alt text
Success
40% of Stanford undergrads receive disability accommodations—but it’s become a college-wide phenomenon as Gen Z try to succeed in the current climate
By Preston ForeDecember 12, 2025
1 day ago
placeholder alt text
Economy
The Fed just ‘Trump-proofed’ itself with a unanimous move to preempt a potential leadership shake-up
By Jason MaDecember 12, 2025
1 day ago
placeholder alt text
Economy
For the first time since Trump’s tariff rollout, import tax revenue has fallen, threatening his lofty plans to slash the $38 trillion national debt
By Sasha RogelbergDecember 12, 2025
1 day ago
placeholder alt text
Success
Apple CEO Tim Cook out-earns the average American’s salary in just 7 hours—to put that into context, he could buy a new $439,000 home in just 2 days
By Emma BurleighDecember 12, 2025
1 day ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.