• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

2

Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal

3

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

1

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

2

Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal

3

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
HealthCOVID-19 vaccines

How a curious, well-informed army of children could propel the COVID vaccination campaign

By
Sy Mukherjee
Sy Mukherjee
Down Arrow Button Icon
By
Sy Mukherjee
Sy Mukherjee
Down Arrow Button Icon
May 12, 2021, 4:12 PM ET
Add Fortune on Google for similar content.

It’s been said that wisdom can spring from the mouths of babes. As it turns out, convincing skeptical and underserved communities to get COVID-19 vaccines can spring from the moxie of teens.

The Food and Drug Administration (FDA) on Monday authorized Pfizer and BioNTech’s COVID vaccine for use in all Americans aged 12 years and over as the current, bizarrely virtual school year nears its end, and states prepare for a return to more normal classroom activities in the fall.

It’s a critical step toward getting as many people vaccinated as possible, with more than 35% of the total U.S. population already fully immunized, according to the Centers for Disease Control (CDC). While younger people typically don’t face the most devastating effects of COVID, they could still carry the coronavirus and spread it to more vulnerable populations. And José Mayorga, a family physician and the executive director and executive medical director of the University of California at Irvine’s (UCI) family health centers, is betting that the kids will be a lot more woke about getting vaccinated than adults, who may still be on the fence in underserved communities. In fact, he’s already seen it play out in real life.

“The other day we were able to vaccinate two teens and their mom. And it was honestly one of the most rewarding moments in my life this year because we got mom convinced because her son, not the mom, her son was the one who said, Mom, we need to consider getting vaccinated,” Mayorga tells Fortune. “The kids did their research. They asked us questions. They got their vaccine, and it was absolutely great and satisfying to see two high school kids and the mom get vaccinated to move past and move forward.”

Mayorga’s role has him oversee the medical care of some 24,000 patients as part of a federally qualified health system with a direct affiliation with UCI. A third of those patients are children, and “the vast majority is mostly Medicaid or Medi-Cal patients with very, very little private insurance,” he says. “And then a percentage of them are uninsured or uninsurable.”

As with so many COVID-related logistics problems, figuring out how to reach these populations and assist them in booking vaccine appointments is critical. Some may not have the technical savvy or capacity to even know how to book an appointment for themselves or family members. “We know, as things rolled out, that technology has been a huge gap for how people schedule appointments for vaccinations,” Mayorga says. “That was a big deal. And so we left that community behind, in my opinion, and so we did our best to try to close that gap.”

Closing the gap included virtual community education sessions that would simply walk local residents through how to use virtual care to manage chronic conditions such as hypertension or diabetes, on-the-ground outreach to minority groups in their native tongues to provide COVID safety advice, and building partnerships with local community leaders to encourage vaccination drives and dispel misinformation and conspiracy theories about COVID vaccines. It’s a process that has proven effective in communities across the U.S. in order to garner trust.

Which brings us back to the kids, a central component of any community. Mayorga believes one of the most effective collaborations has been the one struck between his group and local school districts in order to educate, “prime the pump” for the vaccine drive, and register patients for their appointments. That’s precisely how those two teenagers and their vaccine-skeptical mom were given shots.

And it’s not just a professional issue for Mayorga, as someone who grew up in the very California communities he is now serving. “I both committed myself professionally as well as personally to try to address this pandemic because I’ve lost five family members to this,” he says. “And so it’s a big deal to me, because I don’t want any family to lose a loved one unnecessarily to something that we could easily mitigate.”

The hope is the children can help fight lingering vaccine temerity with a big dose of reality.

Our mission to make business better is fueled by readers like you. To enjoy unlimited access to our journalism, subscribe today.

About the Author
By Sy Mukherjee
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Health

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Health

A Hims cofounder fired his entire marketing team for AI. Now his 24/7 online vet service is growing 20% a month
SuccessMarketing
A Hims cofounder fired his entire marketing team for AI. Now his 24/7 online vet service is growing 20% a month
By Sydney LakeJuly 25, 2026
23 hours ago
Roderick Wong, MD is Managing Partner and Chief Investment Officer of RTW Investments
Commentary250 Years of Innovation
When 10,000 doctors stood up and cheered for a cancer drug — America’s innovation machine made it possible
By Roderick WongJuly 25, 2026
1 day ago
What it’s like to be a founder of the most high-stakes startup ever, OpenAI
AIOpenAI
What it’s like to be a founder of the most high-stakes startup ever, OpenAI
By Alyson ShontellJuly 25, 2026
1 day ago
Photo of RFK Jr.
HealthFDA
RFK Jr.’s peptide push narrowly gains backing from FDA advisers despite objections from scientists
By The Associated Press and Matthew PerroneJuly 24, 2026
2 days ago
PartiQular as best resveratrol supplement
HealthDietary Supplements
The Best Resveratrol Supplements (2026): Expert Reviewed
By Christina SnyderJuly 24, 2026
2 days ago
Sunlight Sauna Review
HealthDietary Supplements
Sunlighten Sauna Review (2026): Features, Cost, and Our Take
By Emily PharesJuly 24, 2026
2 days ago

Most Popular

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
Real Estate
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
By Nick LichtenbergJuly 25, 2026
1 day ago
Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal
Middle East
Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal
By Jason MaJuly 25, 2026
16 hours ago
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
Economy
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
By Eleanor PringleJuly 24, 2026
2 days ago
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
Success
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
By Orianna Rosa RoyleJuly 25, 2026
1 day ago
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
Big Tech
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
By Sydney LakeJuly 23, 2026
3 days ago
Startups are installing tiny data centers in people’s homes to reduce strain on the beleaguered electrical grid
Environment
Startups are installing tiny data centers in people’s homes to reduce strain on the beleaguered electrical grid
By Sasha RogelbergJuly 25, 2026
23 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.