• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechThe Gig Economy

Gig economy: Europe tells companies to negotiate with workers or face new laws

By
David Meyer
David Meyer
Down Arrow Button Icon
By
David Meyer
David Meyer
Down Arrow Button Icon
February 24, 2021, 7:02 AM ET

Our mission to make business better is fueled by readers like you. To enjoy unlimited access to our journalism, subscribe today.

Europe’s lawmakers have a message for “gig-economy” companies—get negotiating with unions and other workers’ representatives, or face new EU-wide legislation.

On Wednesday, the European Commission launched an initial consultation on improving working conditions for people who provide services through digital platforms such as Uber and Deliveroo. It said the COVID-19 pandemic had highlighted both the value of such services and the “vulnerable situation” of those offering them, putting the health and safety of delivery people, for instance, at risk.

This six-week consultation is meant for what the Commission calls “social partners,” or representatives of labor and management. The EU’s executive body would like these representatives to offer their views on the “need and direction” of possible EU legislation.

If these social partners don’t then start negotiations among themselves on issues such as employment status, benefits, and automated management, the Commission will consult with them again on the content of a new law. And if that doesn’t get them to the table, the Commission will formally propose the law by the end of the year.

“The digital age opens up great opportunities for businesses, consumers, and citizens. Platforms can help people to find new jobs and explore new business ideas,” said Margrethe Vestager, the Commission’s digital chief, in a statement. “At the same time we must ensure that our European values are well integrated in the digital economy. We need to make sure that these new forms of work remain sustainable and fair.”

Millions affected

Around 11% of the EU’s workforce—so, 24 million people—is estimated to have provided services through digital platforms at least once. Of those, 3 million do so for their primary source of income, 9 million for their secondary source, and nearly 7 million as an occasional income source.

An EU-wide law could simplify what is currently a very fragmented regulatory situation, with different countries taking different stances. For example, many EU member states continue to classify platform workers as contractors, but Spain and the Netherlands are considering introducing rules that would assume a platform worker is employed by the platform.

On the issue of earnings—who gets to set rates, and whether workers get the minimum wage—the Commission noted that little progress was being made, and that most initiatives in EU countries were the result of bottom-up activism such as the establishment of collectives, and unions starting to accept gig workers in countries such as Sweden and Germany.

“In the midst of the digital transition, we cannot lose sight of the basic principles of our European social model,” said Employment Commissioner Nicolas Schmit. “We should make the most of the job-creating potential that comes with digital labor platforms, while ensuring dignity, respect, and protection for the people that work through them. Social partners’ views on this will be key in finding a balanced initiative for platform work in the EU.”

Uber, notably, has already tried to lobby EU legislators on the topic. Early last week, it released a white paper arguing for a similar regulatory approach to that taken in California, where voters last November backed a ballot initiative cementing independent contractor status for Uber’s and Lyft’s drivers.

However, that argument was undermined within days by the U.K.’s Supreme Court, which unanimously ruled that Uber’s drivers are in fact workers rather than independent contractors, and therefore deserve the minimum wage and annual paid leave.

The U.K. is no longer a member of the EU, but the argumentation of that ruling—that Uber tightly controls fares, work flexibility, and other elements of its working conditions, thereby making its drivers anything but independent—will surely resonate across the English Channel.

More must-read tech coverage from Fortune:

  • Microsoft teams up with European news publishers to make Google and Facebook squirm
  • New Mac malware baffles security experts who see it as a “reasonably serious threat”
  • Watch the nail-biting video of the Mars rover landing on the Red Planet
  • Arizona emerges as manufacturing hotspot in U.S. push to insulate semiconductor supply from China
  • T-Mobile brings back truly unlimited high-speed data plan for 5G
About the Author
By David Meyer
LinkedIn icon
See full bioRight Arrow Button Icon

Latest in Tech

Zhenghua Yang
SuccessSmall Business
At 18, doctors gave him three hours to live. He played video games from his hospital bed—and now, he’s built a $10 million-a-year video game studio
By Preston ForeDecember 10, 2025
9 minutes ago
AsiaCoupang
Coupang CEO resigns over historic South Korean data breach
By Yoolim Lee and BloombergDecember 10, 2025
2 hours ago
AIpalantir
New contract shows Palantir is working on a tech platform for another federal agency that works with ICE
By Jessica MathewsDecember 9, 2025
9 hours ago
Databricks CEO speaking on stage.
AIBrainstorm AI
Databricks CEO Ali Ghodsi says his company will be worth $1 trillion by doing these three things
By Beatrice NolanDecember 9, 2025
10 hours ago
AIBrainstorm AI
CoreWeave CEO: Despite see-sawing stock, IPO was ‘incredibly successful’ after challenges of Liberation Day tariff timing
By Sharon GoldmanDecember 9, 2025
10 hours ago
Arm CEO on stage at Brainstorm AI
AIBrainstorm AI
Physical AI robots will automate ‘large sections’ of factory work in the next decade, Arm CEO says
By Beatrice NolanDecember 9, 2025
12 hours ago

Most Popular

placeholder alt text
Success
When David Ellison was 13, his billionaire father Larry bought him a plane. He competed in air shows before leaving it to become a Hollywood executive
By Dave SmithDecember 9, 2025
23 hours ago
placeholder alt text
Economy
‘Fodder for a recession’: Top economist Mark Zandi warns about so many Americans ‘already living on the financial edge’ in a K-shaped economy 
By Eva RoytburgDecember 9, 2025
13 hours ago
placeholder alt text
Banking
Jamie Dimon taps Jeff Bezos, Michael Dell, and Ford CEO Jim Farley to advise JPMorgan's $1.5 trillion national security initiative
By Nino PaoliDecember 9, 2025
14 hours ago
placeholder alt text
Real Estate
The 'Great Housing Reset' is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts
By Nino PaoliDecember 6, 2025
4 days ago
placeholder alt text
Success
Craigslist founder signs the Giving Pledge, and his fortune will go to military families, fighting cyberattacks—and a pigeon rescue
By Sydney LakeDecember 8, 2025
2 days ago
placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
14 days ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.