• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
MPWMost Powerful Women

Here’s How Men Can Be Leaders in Improving Corporate Diversity

By
Grace Donnelly
Grace Donnelly
Down Arrow Button Icon
By
Grace Donnelly
Grace Donnelly
Down Arrow Button Icon
October 5, 2018, 3:56 PM ET

Most leaders today recognize that a focus on increasing diversity and fostering inclusion in their workplace is good for business. But to male leaders—who remain the majority—it’s not always clear what actions they can take to support that mission.

“Men are going to be in a position of power for a very long time,” Cindy Robbins, president and chief people officer at Salesforce, told Fortune’s Most Powerful Women Summit in Laguna Niguel, California on Wednesday, so we need their help.

That’s why it’s so important to narrow the broader conversation about workforce diversity to specific tactics that men can use in their roles day-to-day, said PagerDuty CEO Jennifer Tejada: “These men are super supportive, but many of them don’t know how to help.”

When she joined PagerDuty, returning to the tech industry where she worked in the 1990s, she was alarmed that most of the boards and investors she encountered were white and male.

“Things had maybe gone backwards since I left,” Tejada said, so as a new CEO she asked the men around her to work on increasing diverse representation at the company. “I told them, ‘This is not our reality and I’m not going to be able to do this by myself.’”

Now PagerDuty, an enterprise company that mainly serves male developers, has a workforce that is 43% women. Their leadership and engineering teams have both reached gender parity, Tejada said.

At Salesforce, a commitment to reaching pay equity for the company’s employees came down from the top, Robbins said, directly from CEO Marc Benioff.

“The easy part is we all have the data…so there’s kind of no excuse to not be looking at that data from a gender pay perspective,” Robbins, president and chief people officer at Salesforce, said. “The risk is what it could expose. For some companies and CEOs it’s that unknown that makes them uncomfortable.”

Once those unknowns are exposed, the difficult part is addressing biases and fixing the processes the company uses for things like hiring and promotions, she said.

“The majority of our leaders really want to get engaged in this conversation,” said Terri Cooper, Deloitte’s chief inclusion officer. “So what are the leadership traits that they need to demonstrate?”

She said the consulting firm has encouraged its professionals to become more active and developed six traits to help them be more inclusive leaders, which they call the “six C’s”: commitment, collaboration, curiosity, cultural intelligence, cognizance of bias, and courage.

“It’s been extremely impactful,” Cooper said.

Men can remember times they have experienced some form of bias, she said, and by engaging in those conversations through personal storytelling, it creates an emotional connection to the issue and gives leaders in the majority to better understand the perspectives of minority team members.

“We want to create an environment where people feel they can have the courageous conversations,” Robbins said. For men in leadership roles, that means being unafraid to discuss differences across race and gender with coworkers or being prepared to call out bad behavior wherever they see it in the workplace.

About the Author
By Grace Donnelly
See full bioRight Arrow Button Icon

Latest in MPW

Workplace CultureSports
Exclusive: Billionaire Michele Kang launches $25 million U.S. Soccer institute that promises to transform the future of women’s sports
By Emma HinchliffeDecember 2, 2025
8 days ago
C-SuiteLeadership Next
Ulta Beauty CEO Kecia Steelman says she has the best job ever: ‘My job is to help make people feel really good about themselves’
By Fortune EditorsNovember 5, 2025
1 month ago
ConferencesMPW Summit
Executives at DoorDash, Airbnb, Sephora and ServiceNow agree: leaders need to be agile—and be a ‘swan’ on the pond
By Preston ForeOctober 21, 2025
2 months ago
Jessica Wu, co-founder and CEO of Sola, at Fortune MPW 2025
MPW
Experts say the high failure rate in AI adoption isn’t a bug, but a feature: ‘Has anybody ever started to ride a bike on the first try?’
By Dave SmithOctober 21, 2025
2 months ago
Jamie Dimon with his hand up at Fortune's Most Powerful Women Summit
SuccessProductivity
JPMorgan CEO Jamie Dimon says if you check your email in meetings, he’ll tell you to close it: ’it’s disrespectful’
By Preston ForeOctober 17, 2025
2 months ago
Pam Catlett
ConferencesMPW Summit
This exec says resisting FOMO is a major challenge in the AI age: ‘Stay focused on the human being’
By Preston ForeOctober 16, 2025
2 months ago

Most Popular

placeholder alt text
Economy
‘Fodder for a recession’: Top economist Mark Zandi warns about so many Americans ‘already living on the financial edge’ in a K-shaped economy 
By Eva RoytburgDecember 9, 2025
16 hours ago
placeholder alt text
Success
When David Ellison was 13, his billionaire father Larry bought him a plane. He competed in air shows before leaving it to become a Hollywood executive
By Dave SmithDecember 9, 2025
1 day ago
placeholder alt text
Banking
Jamie Dimon taps Jeff Bezos, Michael Dell, and Ford CEO Jim Farley to advise JPMorgan's $1.5 trillion national security initiative
By Nino PaoliDecember 9, 2025
18 hours ago
placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
14 days ago
placeholder alt text
Real Estate
The 'Great Housing Reset' is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts
By Nino PaoliDecember 6, 2025
4 days ago
placeholder alt text
Success
Even the man behind ChatGPT, OpenAI CEO Sam Altman, is worried about the ‘rate of change that’s happening in the world right now’ thanks to AI
By Preston ForeDecember 9, 2025
21 hours ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.