• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for

2

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

3

The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow

1

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for

2

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

3

The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
HealthBrainstorm Health

Brainstorm Health: Pharma’s Innovation Fail, 23andMe Cancer Test, Gun Laws and Murders

By
Clifton Leaf
Clifton Leaf
Down Arrow Button Icon
By
Clifton Leaf
Clifton Leaf
Down Arrow Button Icon
March 6, 2018, 1:56 PM ET
Add Fortune on Google for similar content.

Happy Tuesday, Dailies. IDEA Pharma, a leading drug industry consultancy, has released its 2018 “Freshness Index”—one of my favorite parts of the firm’s much-awaited annual Pharmaceutical Innovation Index (which is slated to arrive at the end of this month).

If you want a single snapshot of the state of creative production in Big Pharma, well, here it is:

What the chart above shows is simply the percentage of 2017 revenue that derived from products launched in the previous five years. In other words, how much of each company’s sales are coming from drugs fresh out of the pipeline versus how much are coming from older meds?

In that regard, the picture above is worth a thousand words: Nearly all of Big Pharma is riding on fumes, it seems.

On average, the 30 large and small pharmaceutical and biotech companies IDEA Pharma examined got just 11% of their 2017 revenue from drugs developed within the past five years, says Mike Rea, the firm’s CEO and one of the most insightful people I’ve met—no exaggeration—when it comes to pinpointing innovation choke points in the drug industry. Take out Gilead and Biogen from the mix and the group average drops to 8.1%. Nineteen of these 30 companies, meanwhile, got less than 7% of sales in the last calendar year from “new” products, says Rea. Please read his LinkedIn essay on this for more context (and you might want to follow him on Twitter, too).

Sure, a single chart will miss some nuances and may not capture every aspect of innovation churning in each company. But that said, dollars talk.

“I’ve heard several arguments over the years about how this doesn’t really matter, but I believe it does,” writes Rae in his LinkedIn post. “One of the issues we face, as an industry, is the familiar reputation/ pricing issue. But the real issue on pricing is the year-on-year rises on old drugs—the deflection is to talk about new drug prices, but the sleight of hand is on the double digit rises taken every year on the portfolio staples. Without those rises, however, just imagine how those companies with no new blood to talk about would be doing…?

For all the talk of ‘innovation’ in pharma, a term that is used with loose abandon, and even looser definition, the challenge of seeing ‘return on invention’ is clearly still a significant one.”

Well said.

Clifton Leaf, Editor in Chief, FORTUNE
@CliftonLeaf
clifton.leaf@fortune.com

DIGITAL HEALTH

23andMe authorized to sell DTC cancer genetic test without a prescription. 23andMe just added another another Food and Drug Administration (FDA) authorization to market a genetic test direct-to-consumers and without a prescription—this time, for cancer risk. The company will now be able to sell health risk reports on three variants found on the BRCA1 and BRCA2 genes, which are linked with a higher risk of breast, ovarian, and prostate cancer. 23andMe won a landmark FDA authorization last year to market DTC genetic health risk reports for 10 conditions, including Alzheimer's and Parkinson's.

What's happening at HIMSS. Health IT's biggest confab is underway in Las Vegas: the Healthcare Information and Management Systems Society annual meeting. Hot topics, as usual, include the use of data in health care, AI, digital health apps, and how to turn all of those things into products and services that actually produce real outcomes. Eric Schmidt had some thoughts to share on that Monday. (Healthcare Dive)

INDICATIONS

Bristol-Myers gets a dosing boost from FDA. The FDA has approved a four-week dosing schedule for Bristol-Myers Squibb's cancer immunotherapy treatment Opdivo, doubling the current two-week schedule for a variety of cancers. That's significant because it might expand the number of patients who get the drug, part of a new class of therapies called checkpoint inhibitors, for continuous treatment—and Bristol Myers has plenty of competition in the cancer immunotherapy field, including from rival Merck.

THE BIG PICTURE

Study: Stricter gun laws associated with fewer firearms murders, suicides. A wide-ranging new study led by NewYork-Presbyterian/Weill Cornell Medical Center suggests a protective correlation between counties in states with strict gun laws and ones that border them but may have more permissive policies. That is, simply being close to an area with strict regulations (even if the county itself doesn't have them) may be correlated with a lower firearms homicide and suicide rate, according to lead study author Dr. Elinore Kaufman. (LA Times)

REQUIRED READING

Amazon's Tough Road In Banking, by Aaron Pressman

256 Women Make World's Billionaires List, by Natasha Bach

Here's How to Triple the Number of Women Managers In Any Company, by Valentina Zarya

A U.S. State Has Passed Its Own Net Neutrality Law, by David Meyer

Produced by Sy Mukherjee
@the_sy_guy
sayak.mukherjee@fortune.com

Find past coverage. Sign up for other Fortune newsletters.
About the Author
By Clifton Leaf
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Health

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Health

Photo of RFK Jr.
HealthFDA
RFK Jr.’s peptide push narrowly gains backing from FDA advisers despite objections from scientists
By The Associated Press and Matthew PerroneJuly 24, 2026
8 hours ago
PartiQular as best resveratrol supplement
HealthDietary Supplements
The Best Resveratrol Supplements (2026): Expert Reviewed
By Christina SnyderJuly 24, 2026
10 hours ago
Sunlight Sauna Review
HealthDietary Supplements
Sunlighten Sauna Review (2026): Features, Cost, and Our Take
By Emily PharesJuly 24, 2026
10 hours ago
Peloton Tread Review (2026): Our Experience
HealthDietary Supplements
Peloton Tread Review (2026): Our Experience
By Christina SnyderJuly 24, 2026
12 hours ago
The Best Spermidine Supplements (2026): Expert Tested
HealthDietary Supplements
The Best Spermidine Supplements (2026): Expert Tested
By Emily PharesJuly 24, 2026
12 hours ago
maine
LawMaine
Why did a Maine town fine a family that put up a giant metal rooster to support their daughter with autism?
By Holly Ramer, ROBERT F. BUKATY and The Associated PressJuly 24, 2026
15 hours ago

Most Popular

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
Big Tech
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
By Sydney LakeJuly 23, 2026
2 days ago
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
Economy
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
By Eleanor PringleJuly 24, 2026
20 hours ago
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
Economy
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
By Sasha RogelbergJuly 23, 2026
1 day ago
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
Real Estate
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
By Nick LichtenbergJuly 22, 2026
2 days ago
Current price of oil as of July 24, 2026
Personal Finance
Current price of oil as of July 24, 2026
By Joseph HostetlerJuly 24, 2026
17 hours ago
Turns out Dead Internet Theory was right: AI agents are eating the Web, growing by nearly 8,000% and rewiring the Internet's business model
AI
Turns out Dead Internet Theory was right: AI agents are eating the Web, growing by nearly 8,000% and rewiring the Internet's business model
By Mia OsmonbekovJuly 23, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.