• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
gentrification

Pro-Gentrification Sign Puts a Denver Coffee Shop in the Spotlight

By
Emily Price
Emily Price
Down Arrow Button Icon
By
Emily Price
Emily Price
Down Arrow Button Icon
November 27, 2017, 2:41 PM ET
Price Of Coffee Hits 13 Year High
Kevork Djansezian—Getty Images

A sidewalk board placed outside a coffee shop in Denver has put the business in the middle of a controversy.

The New York Times reports the sign placed outside Ink Coffee read: “Happily gentrifying the neighborhood since 2014.” The shop is located in a rapidly changing part of Denver which was once home to predominately black and Latino families.

Residents saw the sign both as offensive and insensitive to those families that are being displaced out of the neighborhood, but also to victims of gentrification in general.

https://twitter.com/theperfectRu/status/933425338326986752?ref_src=twsrc%5Etfw&ref_url=https%3A%2F%2Fwww.nytimes.com%2F2017%2F11%2F27%2Fus%2Fdenver-cafe-gentrification.html

After a photo of the sign was posted on Twitter the shop’s window was smashed and scrawled with graffiti and a protest march was organized.

The shop’s owner issued an apology for the sign on Twitter, which wasn’t exactly warmly received thanks to his decision to start it off with the word “Hmmm.”

Hmmm. We clearly drank too much of our own product and lost sight of what makes our community great.

— ink! Coffee (@inkcoffee) November 22, 2017

Denver has recently seen a huge influx of new residents from around the country. Over the past five years, the median price of a single-family home has doubled and is now $450,000. That price puts owning a home out of the reach of half of the city’s residents.

About the Author
By Emily Price
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

SuccessCareers
AI boom is fueling demand for skilled trades—and demand for technicians, HVAC workers, and electricians is soaring, with six-figure salaries to match
By Preston ForeMarch 20, 2026
21 minutes ago
InvestingDebt
300 years of wars show they are ‘always disaster times’ for holders of government debt because of inflation and financial repression
By Jason MaMarch 20, 2026
24 minutes ago
Jerome Powell, wearing a suit, looks ahead with his brow furrowed.
EconomyEconomics
Economists agree: You’re not crazy for feeling like the rich get richer, and the poor are doing worse. Welcome to the ‘K-shaped economy’
By Sasha Rogelberg, Eva Roytburg and Nick LichtenbergMarch 20, 2026
53 minutes ago
NewslettersMPW Daily
These are the women exec moves you need to know across sports, finance, and media
By Emma HinchliffeMarch 20, 2026
54 minutes ago
LawX
Three Tennessee teenagers are suing Elon Musk’s xAI for creating sexually explicit images of them
By The Associated Press and Travis LollerMarch 20, 2026
1 hour ago
A man holds a poster upside down that depicts Donald Trump as the devil.
Middle EastIran
Iran threatens to attack tourist sites across the world as Israel and U.S. kill top leaders
By Jon Gambrell, Sam Mednick, David Rising and The Associated PressMarch 20, 2026
2 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.