• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
RetailJack Daniels

Jack Daniel’s Tennessee Rye Is Its First New Recipe Since Prohibition

By
Emily Price
Emily Price
Down Arrow Button Icon
By
Emily Price
Emily Price
Down Arrow Button Icon
September 15, 2017, 1:47 PM ET

There’s a new whiskey joining Jack Daniel’s portfolio: Tennessee Rye.

The 150-year-old distillery put out a single-barrel rye last year, but Tennessee Rye marks the brand’s first new recipe since prohibition.

“Following the launch of single barrel rye in 2016, we’ve heard from so many of our friends who like Jack Daniel’s rye whiskey,” Jack Daniel’s Master Distiller Jeff Arnett said in a statement. “This is rye whiskey made Jack’s way. We think our grain bill provides the ideal taste and character–one that’s bold and balanced and not dominated by one flavor.”

Tennessee Rye has a grain bill of 70% rye, 18% corn, and 12% malted barley. In contrast, traditional Jack Daniels is 80% corn, 12% barley, and 8% rye. You’re going to notice the difference with this one.

Like traditional Jack, the whiskey is charcoal mellowed. On the nose, you’ll get soft fruit with underlying rye spice and oak. On the palate, you’ll get notes of caramel and dry baking spice, followed by a warm, peppery-rye character finish.

The distillery’s goal is to create a whiskey that works neat and on-the-rocks as well as something that could mix well in a cocktail.

Its new 90-proof whiskey will be officially available in October. The 750ml bottle is expected to sell for around $26.99.

About the Author
By Emily Price
See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.