• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Privacy

Here’s What U.S. Companies With EU Employees and Customers Need To Do

By
David Meyer
David Meyer
Down Arrow Button Icon
By
David Meyer
David Meyer
Down Arrow Button Icon
August 1, 2016, 7:00 AM ET
Privacy Shield logo
Privacy Shield logoEuropean Commission

U.S. companies that want to legally process the personal information of employees and customers in the EU can, from Monday, finally sign up to a new scheme to allow them to do so. And they probably should.

The U.S. and the EU last month finalized their Privacy Shield agreement, which provides a legal basis for personal data exports across the Atlantic. Without it, many companies handling EU citizens’ information could be breaking the law in Europe.

The previous such pact, known as Safe Harbor, was struck down by the EU’s highest court last year—and if Safe Harbor is still the basis for your operations, you could get fined like Adobe (ADBE) and Unilever (UL) were in June.

Get Data Sheet, Fortune’s technology newsletter.

The other alternatives are more complex mechanisms called binding corporate rules and model clauses, which can take a long time to set up and aren’t suitable for all businesses. That’s why there was such panic after Safe Harbor got struck down, and such relief when Privacy Shield appeared.

EU-U.S. #PrivacyShield up and running from today pic.twitter.com/he0tqWnvmn

— Věra Jourová (@VeraJourova) August 1, 2016

The long-term outlook for Privacy Shield is uncertain. Many legal experts say it has the same fundamental flaws that Safe Harbor had—most importantly, that it doesn’t stop the personal data of EU citizens being recorded in bulk by U.S. intelligence services.

The EU’s privacy regulators don’t think the deal provides enough protection for Europeans’ fundamental rights, but they have decided to give Privacy Shield a chance for the next year at least—the agreement includes an annual review mechanism to see whether it is working or not.

For more on privacy, watch our video.

That will not stop people trying to challenge the deal in court. Max Schrems, the privacy advocate who brought down Safe Harbor, thinks Privacy Shield is doomed and businesses will therefore not bother to sign up.

But that said, if you don’t have binding corporate rules or model clauses set up, and you want to process the personal data of EU citizens without getting into trouble, you really should sign up to the Privacy Shield register to stay on the right side of the law.

That facility will be available as from 9:00a.m. EST on Monday. It essentially involves self-certifying that your organization adheres to the Privacy Shield principles, and there’s a relatively small fee for registration.

About the Author
By David Meyer
LinkedIn icon
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
C-Suite
OpenAI’s Sam Altman says his highly disciplined daily routine has ‘fallen to crap’—and now unwinds on weekends at a ranch with no cell phone service
By Jacqueline MunisFebruary 5, 2026
1 day ago
placeholder alt text
Politics
Meet the Palm Beach billionaire who paid $2 million for a private White House visit with Trump
By Tristan BoveFebruary 3, 2026
3 days ago
placeholder alt text
Success
After decades in the music industry, Pharrell Williams admits he never stops working: ‘If you do what you love everyday, you’ll get paid for free'
By Emma BurleighFebruary 3, 2026
3 days ago
placeholder alt text
Travel & Leisure
How Japan replaced France as the country young Americans obsessively romanticize—they’re longing for civility they don’t see at home
By Nick LichtenbergFebruary 5, 2026
2 days ago
placeholder alt text
Investing
Ray Dalio warns the world is ‘on the brink’ of a capital war of weaponizing money—and gold is the best way for people to protect themselves
By Sasha RogelbergFebruary 4, 2026
2 days ago
placeholder alt text
Economy
Trump is giving the U.S. economy a $65 billion tax-refund shot in the arm, mostly for higher-income people, BofA says
By Nick LichtenbergFebruary 5, 2026
1 day ago

Latest in

North Americademographics
U.S. births dropped last year, offsetting 2024’s increase and dashing hopes for an upward trend
By Mike Stobbe and The Associated PressFebruary 6, 2026
2 hours ago
PoliticsBarack Obama
Trump’s racist post about Obamas is deleted after bipartisan backlash. The White House initially defended it, then blamed a staffer
By Bill Barrow, Josh Boak and The Associated PressFebruary 6, 2026
3 hours ago
CryptoBitcoin
What caused the massive Bitcoin crash? Clues point to a blow-up at Hong Kong hedge funds
By Jeff John RobertsFebruary 6, 2026
4 hours ago
InvestingDow Jones Industrial Average
Dow soars by 1,200 points to top 50,000 for the first time as chipmakers and airlines lead ferocious stock market rebound
By Stan Choe and The Associated PressFebruary 6, 2026
4 hours ago
CEO and co-founder of Anthropic Dario Amodei speaking on stage.
AIAnthropic
Anthropic’s newest model excels at finding security vulnerabilities—but raises fresh cybersecurity risks
By Beatrice NolanFebruary 6, 2026
6 hours ago
Personal FinanceCertificates of Deposit (CDs)
Best certificates of deposit (CDs) for February 2026
By Glen Luke FlanaganFebruary 6, 2026
7 hours ago