• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Tech

Our Favorite Moments From This Year’s Brainstorm Tech

Fortune Editors
By
Fortune Editors
Fortune Editors
Down Arrow Button Icon
Fortune Editors
By
Fortune Editors
Fortune Editors
Down Arrow Button Icon
July 20, 2016, 9:00 AM ET

The 15th edition of our annual ­conference in Aspen was crackling with energy, from the first activity (a vigorous 25-mile bike ride through the Maroon Bells mountain peaks) to the final session (the amusing and poignant “Master Coach: What I Learned From Bill Campbell”). Here’s a look at some of our favorite moments.


DISNEY
Away with the fairies (and Disney’s CEO) in Aspen

Bob Iger, Disney chairman and CEOPhotograph by Benjamin Rasmussen for Fortune

Even Bob Iger, it turns out, gets a little starstruck—at least when Tinker Bell is in the room. As the CEO of the Walt Disney Co. (DIS) recounted on the first night of Fortune Brainstorm Tech, he was wowed by a recent “mixed reality” demonstration that featured a lifelike version of the iconic pixie, one of his favorite Disney characters. “I stood in a room, and they had Tinker Bell flying right up to me, around me, and looking untethered, extremely real,” said Iger. “I mean very, very real—so much so I thought that I could touch the character flying right in front of me.” No surprise that Disney’s Lucasfilm division already has a partnership with Magic Leap, the company behind the experience. Its founder and CEO, Rony Abovitz, spoke at Brainstorm Tech the next day. —Michal Lev-Ram


WARNER BROS.
Full-court (career) press

From left: Warner Bros. chairman and CEO Kevin Tsujihara, Golden State Warrior Draymond Green, and media entrepreneur Maverick Carter.Photograph by Benjamin Rasmussen for Fortune

It’s good to be Draymond Green. Sure, the star forward’s Golden State Warriors came up short in the NBA finals against LeBron James’s Cleveland Cavaliers. But when it comes to a career beyond the court, Green (above, center) has it all figured out—and he’s got Warner Bros. chairman and CEO Kevin Tsujihara (left) and media entrepreneur Maverick Carter on his side. The trio’s goal is to help pro athletes make their way into traditional entertainment vehicles like movies and television. With his megawatt smile, Green is off to a great start. —Dan Primack


GOOGLE

Diane Greene, VMware co-founder and Google's recently appointed enterprise chief.
Diane Greene, VMware co-founder and Google’s recently appointed enterprise chief.Photograph by Benjamin Rasmussen for Fortune

“Everybody’s very excited about it, Including the engineers.”
—Diane Greene, VMware co-founder and Google’s (GOOGL) recently appointed enterprise chief, on her employer’s recent investments in cloud-computing technologies


AMC
At least it wasn’t called “computer men”

AMC's Halt and Catch Fire Co-creators Christopher Cantwell (left) and Christopher Rogers.
AMC’s Halt and Catch Fire Co-creators Christopher Cantwell (left) and Christopher Rogers.Photograph by Benjamin Rasmussen for Fortune

What compels people to watch Halt and Catch Fire, AMC’s hit TV series about the Texas tech scene in the 1980s? Co-creators Christopher Cantwell (left) and Christopher Rogers waxed philosophical. “There’s no off switch to the Internet. We’re not going back. So I think there’s a growing fascination with ‘Who did this to us, and why?’ ” Cantwell explained. “[The Internet] is inextricably interwoven into every aspect of our life. So I think there’s really a question of ‘How did we get here?’ ” —Michal Lev-Ram


GIRLS WHO CODE
Program it, and they will come

Reshma Saujani, Girls Who Code founder and CEOPhotograph by Benjamin Rasmussen for Fortune

“I am not a coder. I am not an engineer or computer scientist. My passion for teaching girls how to program comes from my experience in politics,” began Girls Who Code founder and CEO Reshma Saujani. Women must again be at the center of the tech industry, Saujani argued. “In the 1980s, 37% of computer-science graduates were women. Today that number is less than 18%.” Her solution? Start ’em young. Says Saujani: “They are going to build solutions to make our world better.” —Andrew Nusca


KOCH INDUSTRIES

Charles Koch, CEO Koch IndustriesPhotograph by Benjamin Rasmussen for Fortune

“If I had to vote for cancer or a heart attack, why would I vote for either?”
—Charles Koch on this year’s U.S. presidential nominees


IN MEMORIAM
“Coach” Bill Campbell

From left: Intuit’s Brad Smith, Uber’s Emil Michael, Kleiner Perkins’s John Doerr, MetricStream’s Shellye Archambeau, and Fortune’s Adam Lashinsky.Photo: Kevin Maloney—Fortune Brainstorm Tech

Silicon Valley lost a legend in April. Mentor to execs such as Amazon’s (AMZN) Jeff Bezos and Alphabet’s Larry Page, Bill Campbell was remembered—with expletives, as he would have wanted—by (from left) Intuit’s Brad Smith, Uber’s Emil Michael, Kleiner Perkins’s John Doerr, MetricStream’s Shellye Archambeau, and Fortune’s Adam Lashinsky. The “old pro” would have hated the attention—making it all the more instructive.

Miss this year’s conference? Watch the highlights at fortune.com/brainstormtech.

About the Author
Fortune Editors
By Fortune Editors
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

Microsoft’s spending billions on AI—but even NASA astronauts can’t escape Outlook headaches
LawNASA
Microsoft’s spending billions on AI—but even NASA astronauts can’t escape Outlook headaches
By Marco Quiroz-GutierrezApril 3, 2026
4 minutes ago
newt
EnvironmentWhite House
Newt Gingrich wants to drop a nuke on the Strait of Hormuz. America actually looked at the same thing in 1977 in Latin America
By The Conversation and Christine KeinerApril 3, 2026
1 hour ago
How AI and ‘experience creep’ are making it harder for new graduates to find jobs
AIthe future of work
How AI and ‘experience creep’ are making it harder for new graduates to find jobs
By Claire ZillmanApril 3, 2026
2 hours ago
LI
CommentaryLinkedIn
AI adoption isn’t the hard part, it’s building employee agency
By Teuila Hanson and Mohak ShroffApril 3, 2026
2 hours ago
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
CommentarySilicon Valley
I helped build Uber and Discord and now my tools help fuel billion-dollar unicorns. But Silicon Valley is losing the AI race to itself
By Sumeet VaidyaApril 3, 2026
2 hours ago
The startup looking to solve health care’s fax machine problem
NewslettersTerm Sheet
The startup looking to solve health care’s fax machine problem
By Allie GarfinkleApril 3, 2026
4 hours ago

Most Popular

Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
Real Estate
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
By Fortune EditorsApril 2, 2026
1 day ago
Major 4-day workweek study suggests that when we work 5 days we spend one doing basically nothing
Success
Major 4-day workweek study suggests that when we work 5 days we spend one doing basically nothing
By Fortune EditorsApril 2, 2026
1 day ago
Current price of oil as of April 2, 2026
Personal Finance
Current price of oil as of April 2, 2026
By Fortune EditorsApril 2, 2026
1 day ago
Paul Krugman smacks down Trump speech with argument that $4 gas is ‘less than half’ of the Hormuz hit. Here’s what he’s talking about
Economy
Paul Krugman smacks down Trump speech with argument that $4 gas is ‘less than half’ of the Hormuz hit. Here’s what he’s talking about
By Fortune EditorsApril 2, 2026
20 hours ago
Current price of gold as of April 1, 2026
Personal Finance
Current price of gold as of April 1, 2026
By Fortune EditorsApril 1, 2026
2 days ago
Deutsche Bank asked AI if it’s true that AI will solve the economy’s inflation problems. The robots answered
Economy
Deutsche Bank asked AI if it’s true that AI will solve the economy’s inflation problems. The robots answered
By Fortune EditorsApril 1, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.