Here’s Where You Can Now Get Pretzel Sandwiches for Breakfast

By Benjamin SnyderManaging Editor
Benjamin SnyderManaging Editor

Benjamin Snyder is Fortune's managing editor, leading operations for the newsroom.

Prior to rejoining Fortune, he was a managing editor at Business Insider and has worked as an editor for Bloomberg, LinkedIn and CNBC, covering leadership stories, sports business, careers and business news. He started his career as a breaking news reporter at Fortune in 2014.

FI.Green.drive–thru.extra.KRH.7/21/97.Drive–thru of the Carl's Jr. and Green Burrito restaurant in P
Photograph by Kari Rene Hall — LA Times via Getty Images

If you’ve ever wanted to eat a pretzel for breakfast, you’re in luck.

Carl’s Jr. and Hardee’s have partnered with Auntie Anne’s to offer a new option for breakfast: a pretzel sandwich with egg, sausage, and cheese, the company announced Wednesday.

CKE Restaurants, which owns the two restaurant chains, is selling the new Pretzel Breakfast Sandwich for $2.99 each or for $4.69 as part of a combo meal with hash browns and a drink.

The move to expand its breakfast offerings with Auntie Anne’s comes as CKE Restaruants CEO Andy Puzder told CNBC that 45% of Hardee’s business stems from breakfast. 20% of Carl’s Jr. comes from breakfast, CNBC reported.

“Today, we’re twisting up something real tasty,” Carl’s Jr. wrote on its Twitter.

https://twitter.com/CarlsJr/status/722771934497275904/photo/1

It should be noted that the hashtag #420 included in the tweet most commonly refers to something people do that often leads to strong desires for fast food … although maybe not so early in the day.

“Our breakfast customers are in for a real treat,” Brad Haley, chief marketing officer for Carl’s Jr. and Hardee’s restaurants, said in a statement.

“We are thrilled to be partnering with Carl’s Jr. and Hardee’s on such a deliciously satisfying, yet unexpected breakfast item,” Heather Neary, president of Auntie Anne’s, added. “This partnership is a tremendous opportunity for us to delight our passionate fans in a fresh way.”