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How March Madness Athletes Help Fund ‘Country Club’ Sports

Texas Tech at KansasTexas Tech at Kansas
The Kansas Jayhawks celebrate a 12th consecutive Big 12 Conference title with a 67-58 win against Texas Tech on Saturday, Feb. 27, 2016, at Allen Fieldhouse in Lawrence, Kan.Photograph by Rich Sugg —Kansas City Star TNS via Getty Images

The financial contributions of star NCAA basketball players to universities are well-documented. According to a recent report from the National College Players Association, the fair market value of a Louisville basketball player in the 2011-2012 season was more than $1.6 million. Syracuse, Duke, and UNC players were all worth nearly $1 million each.