• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechYahoo

Yahoo Shares Have Soared Under Marissa Mayer

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
December 2, 2015, 3:00 PM ET
Fortune Most Powerful Women Dinner - New York City
May 18th, 2015 - New York, NY, USA Fortune Most Powerful Women Dinner in New York City. Conversation Marissa Mayer, President and CEO, Yahoo! Inc. Interviewer: Pattie Sellers, Fortune Editor at Large, Exec. Director MPW/Live Content, Time Inc. Photograph by Stuart Isett for Fortune Most Powerful WomenPhotograph by Stuart Isett for Fortune Most Powerful Women

Investors who made early bets on Marissa Mayer’s ability to turn around Yahoo (YHOO) were well rewarded for their faith: The share price has more than doubled and widely outperformed the broader stock market since she took over as president and CEO in July 2012.

But those still betting on her may have lingered too long as the stock nearly halved from November 2014 to last September. Much of the long upward trajectory was funded by an aggressive share buyback program and its stakes in Alibaba (BABA) and Yahoo Japan.

The board of Yahoo is weighing a sale of its core Internet business when it meets this week amid a broader debate about the future of the company and that of high-profile Mayer.

Yahoo’s stock closed at $15.64 when Mayer was appointed president and chief executive on July 16, 2012. The gains to Tuesday’s close, of more than 115%, widely outperform gains in the S&P 500, up 55% since, the Nasdaq 100 , up 83% and even Apple(AAPL) , which has gained 35% in the same period.

The company’s market capitalization, however, has grown about 66% under Mayer. The difference is attributable to a decline in shares outstanding as Yahoo has bought back roughly $8.3 billion worth of its stock since the third quarter of 2012, according to Reuters data.

Despite the share price doubling under her tenure, the current level, around $35 was hit in November 2013, less than a year and a half after Mayer took over.

“It is clear that time is running out for the current management and they are trying to come up with an alternative. They still haven’t resolved the long-term issue of what Yahoo will be going forward,” said Skip Aylesworth, portfolio manager of the Henessy Technology fund.

Aylesworth, who does not currently own shares of Yahoo, sold his fund’s stake in the company approximately a year and a half into Mayer’s tenure as chief executive after the company’s revenue and earnings metrics did not significantly improve, he said.

The rally during Mayer’s tenure got support from the stakes in Alibaba and Yahoo Japan. But less than half of its market cap is attributable to Yahoo’s own business, according to a Thomson Reuters Breakingviews calculator.

To see the calculator click on http://j.mp/YHOOcalc

The company’s stake in Yahoo Japan is held at a 30% discount off its actual market value, while its Alibaba stake is held at about a 59% discount.

“This is an undervalued company if you do a sum of the parts sort of thing, it doesn’t take a whole lot of imagination to see what could be coming,” said Kim Forrest, senior equity research analyst, Fort Pitt Capital Group in Pittsburgh.

Yahoo plans to spin off its Alibaba stake into a public company along with Yahoo Small Business that provides domain names and local marketing.

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

Man with glasses wearing a black collared shirt
LawDonald Trump
‘Attempted corporate murder’: Judge calls on Anthropic and Department of War to explain dispute over supply chain risk 
By Amanda GerutMarch 24, 2026
2 hours ago
Woman holding a yellow umbrella that has become inverted in the wind.
NewslettersEye on AI
AI agents are getting more capable, but reliability is lagging—and that’s a problem
By Jeremy KahnMarch 24, 2026
7 hours ago
Khosla gestures with both hands
AIElections
Billionaire OpenAI investor Vinod Khosla thinks 80% of jobs could vanish by 2030, and that ‘fear of AI’ put American politics in a chokehold
By Jacqueline MunisMarch 24, 2026
9 hours ago
Aravind Srinivas, wearing a white sweater, lifts both of his arms in front of him.
Future of WorkLabor
Perplexity CEO says AI layoffs aren’t so bad because people hate their jobs anyways: ‘That sort of glorious future is what we should look forward to’
By Sasha RogelbergMarch 24, 2026
11 hours ago
BlackRock CEO Larry Fink
EconomyInequality
Billionaire Larry Fink says you’re wrong to think that AI stealing your job is the big problem—it’s really about what it’s doing for his class
By Tristan BoveMarch 24, 2026
11 hours ago
boardroom
AIJobs
CFOs admit privately that AI layoffs will be 9x higher this year—and still a fraction of ‘doomsday’ predictions
By Jake AngeloMarch 24, 2026
11 hours ago

Most Popular

Commentary
The Treasury just declared the U.S. insolvent. The media missed it
By Fortune EditorsMarch 23, 2026
2 days ago
Magazine
The youngest-ever female CEO of a Fortune 500 company is fighting Trump's cuts to keep Medicaid strong
By Fortune EditorsMarch 24, 2026
19 hours ago
Economy
It took 200 years for national debt to hit $1 trillion. Annual interest alone now exceeds that—a 'crushing legacy we must reverse,' says budget chair
By Fortune EditorsMarch 23, 2026
2 days ago
Personal Finance
Current price of gold as of March 23, 2026
By Fortune EditorsMarch 23, 2026
2 days ago
Energy
Nobel laureate Paul Krugman calls it 'treason': $580 million in suspicious oil futures traded minutes before Trump's Iran reversal
By Fortune EditorsMarch 24, 2026
9 hours ago
Personal Finance
Current price of oil as of March 24, 2026
By Fortune EditorsMarch 24, 2026
15 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.