• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind

2

Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar

3

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

1

The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind

2

Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar

3

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
TechUber Technologies

Will China be Uber’s Waterloo?

By
Zocalo Public Square
Zocalo Public Square
Down Arrow Button Icon
By
Zocalo Public Square
Zocalo Public Square
Down Arrow Button Icon
September 30, 2015, 1:32 PM ET
Baidu Launches "AI-powered Digital Assistant" Duer In Beijing
BEIJING, CHINA - SEPTEMBER 08: (CHINA OUT) Travis Kalanick, CEO of Uber Technologies, attends the launching conference of Baidu's AI-powered digital assistant "Duer" during the 2015 Baidu Technology Innovation Conference on September 8, 2015 in Beijing, China. Li said: "the new digital assistant "Duer" that will be integrated into its latest mobile search app and use artificial intelligence to tailor suggestions to a user's tastes" and it also already handle requests for restaurant bookings and food delivery, pet grooming services and film ticket sales. (Photo by ChinaFotoPress/ChinaFotoPress via Getty Images)Photograph by ChinaFotoPress via Getty Images
Add Fortune on Google for similar content.

This post is in partnership with Zocalo Public Square. The article below was originally published at zocalopublicsquare.org.

By Christopher S. Tang, Zocalo Public Square

Is China changing Uber?

China has proven a humbling speed bump in Uber’s quest to dominate the mobilized sharing economy worldwide. In China, a market Uber has prioritized for expansion, Uber is in the unfamiliar position of being a distant second to a deep-pocketed dominant player that is reaping the network-leveraging dividends of having far more drivers and customers already hooked on its product.

Uber, in other words, is the Lyft of China.

The Uber of China is Didi-Kuaidi, a ride-sharing behemoth that resulted from the merger of two competing services. Didi, valued at $15 billion, boasts more than one million drivers in 360 cities, compared to Uber’s roughly 100,000 drivers in 20 cities. As if to spice up the rivalry with Uber, Didi recently invested $100 million in Lyft and the two companies agreed to provide each others’ users rides in each others’ countries.

On the surface, both Uber China and Didi are similar. Both companies rely on mobile technology to connect passengers with drivers, aim to become the preferred ride in a huge market of 800 million city dwellers, and have strong partners. Didi counts Alibaba, the online retailer and Tencent, an Internet conglomerate, in its corner; Uber China is partnered with Baidu, the Chinese equivalent of Google (GOOG).

But Didi has some built-in competitive advantages, by virtue of the fact that it was in the market earlier and that it designed its business for the Chinese market, instead of trying to import a template perfected elsewhere.

For starters, Didi embraced a strategy of cooperation and competition with the incumbent taxi industry. Instead of seeing cab drivers as the enemy, Didi distributed its mobile apps among them to be used as an additional channel to attract more passengers. At the same time, Didi sought to attract taxi drivers to work exclusively for the service during peak hours. By cooperating with the taxi drivers in this way, Didi gained two competitive advantages: It now has far more drivers and has scaled up its operation far faster than it otherwise could have done—and far faster than Uber China. According to Caixin, the respected business publication, Didi has captured an 80 percent market share, compared to Uber’s 11.5 percent.

What’s more, Didi offers a broader range of services to meet the needs of China’s expanding urban population. In a society where few people would dream of driving themselves to work everyday, but where many are looking for an upgrade to overcrowded public transportation, Didi has been offering a group ride-sharing service along defined routes called “Hitch.” Didi also offers a bus service for tour groups or other special events. And, to reduce drunk driving, Didi has launched a new “chauffeur service” that enables a customer to hire a chauffeur to pick him up and take him home in his own car.

Perhaps fearing it could never catch up with Didi if it didn’t adapt to the competition, Uber China just announced that it will start a new service called Uber Commute, debuting in Chengdu. In its press release, the company said this was the first time it was launching a new “product” outside of the United States, and that it was doing so due to the tremendous appetite amongst Chinese commuters to get from point A to Point B in a variety of ways. The Uber announcement added that the company expects to take the concept from China to other cities around the world.

Left unsaid, of course, was that Uber Commute sounds a lot like a response to Didi’s own carpooling commuter service.

Meanwhile, both Uber and Didi continue to compete vigorously to sign up more drivers for their services. They both offer bonuses for drivers who hit certain numbers of rides, in a recognition that the business is all about how extensive your network is, and how much you can bring down those wait times. Intriguingly, Didi is also rumored to be in talks with its partner Alibaba to deploy its drivers to make deliveries for the online retailer. That could open up another type of service Uber might be forced to replicate, tweaking its business model once again to keep up with a strong competitor in a foreign market.

That’s what great global companies must do to thrive these days—learn and adapt from their experiences across all markets.

 

Christopher S. Tang is a distinguished professor and Edward W. Carter chair in business administration at the UCLA Anderson School of Management.

 

About the Author
By Zocalo Public Square
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Tech

OpenAI Sam Altman sitting on a chair waving.
NewslettersEye on AI
AI labs have a trust problem, and the Hugging Face hack just proved it
By Beatrice NolanJuly 23, 2026
2 hours ago
Alphabet’s SpaceX stake fuels a $98 billion gain, beating estimates
Big TechMarkets
Alphabet’s SpaceX stake fuels a $98 billion gain, beating estimates
By Barbara Ortutay and The Associated PressJuly 23, 2026
3 hours ago
Benjamin Franklin's experiment with the kite.
AIScience
The Trump administration is revamping the era of the ‘gentleman scientist.’ It’ll cost $200 billion
By Eva RoytburgJuly 23, 2026
4 hours ago
All hail London—whatever the U.K.’s new Prime Minister says 
EuropeLetter from London
All hail London—whatever the U.K.’s new Prime Minister says 
By Kamal AhmedJuly 23, 2026
7 hours ago
MoonPay to launch universal AI shopping wallet for non-technical Claude and ChatGPT consumers
CryptoAI agents
MoonPay to launch universal AI shopping wallet for non-technical Claude and ChatGPT consumers
By Jeff John RobertsJuly 23, 2026
7 hours ago
AI coding company Cursor, soon to be acquired by SpaceX, expands its CFO council
NewslettersCFO Daily
AI coding company Cursor, soon to be acquired by SpaceX, expands its CFO council
By Sheryl EstradaJuly 23, 2026
8 hours ago

Most Popular

The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
Real Estate
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
By Nick LichtenbergJuly 22, 2026
1 day ago
Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar
Economy
Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar
By Sasha RogelbergJuly 22, 2026
1 day ago
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
Success
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
By Sasha RogelbergJuly 20, 2026
3 days ago
'The man who dies rich dies disgraced': The last time America had such wealth inequality, Andrew Carnegie knew he had to give it all away
Success
'The man who dies rich dies disgraced': The last time America had such wealth inequality, Andrew Carnegie knew he had to give it all away
By Nick LichtenbergJuly 22, 2026
1 day ago
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
AI
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
By Eva RoytburgJuly 21, 2026
2 days ago
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
Success
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
By Emma BurleighJuly 21, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.