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TechStar Wars

Somebody tore apart the Star Wars BB-8 toy to see how it works

By
Benjamin Snyder
Benjamin Snyder
Managing Editor
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By
Benjamin Snyder
Benjamin Snyder
Managing Editor
Down Arrow Button Icon
September 9, 2015, 4:06 PM ET
Photograph by Kacy Burdette for Fortune

The new BB-8 Star Wars toy, which was launched last week in part to hype up the upcoming The Force Awakens film, has captivated everyone from humans to puppies. And, of course, when people get their hands on the new product made by Sphero, they want to destroy it. The repair chain uBreakiFix did just that in a video uploaded to YouTube recently.

Take a look at the video and you can see the small, robotic companion get unboxed and dismantled before your eyes. The orange and white droid is sawed apart so that viewers can see the diminutive robot’s innards, which is pretty cool.

Check out the video on YouTube here:

Fortune profiled the company behind the toy, which you can read here. Fortune also recently spoke with the company’s CEO about the future of Sphero’s work, and BB-8 paid us a visit:

 

About the Author
By Benjamin SnyderManaging Editor
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Benjamin Snyder is Fortune's managing editor, leading operations for the newsroom.

Prior to rejoining Fortune, he was a managing editor at Business Insider and has worked as an editor for Bloomberg, LinkedIn and CNBC, covering leadership stories, sports business, careers and business news. He started his career as a breaking news reporter at Fortune in 2014.

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