• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Arts & EntertainmentCommentary

The newly discovered Dr. Seuss book: An instant classic

By
The Conversation
The Conversation
Down Arrow Button Icon
By
The Conversation
The Conversation
Down Arrow Button Icon
July 28, 2015, 11:09 AM ET
Books Dr Seuss
This image provided by Random House Books for Young Readers shows "What Pet Should I Get," by Dr. Seuss. The book goes on sale Tuesday, July 28, 2015, 24 years after the author’s death. It features the same siblings seen in the 1960 classic “One Fish Two Fish Red Fish Blue Fish.” (Random House Books for Young Readers via AP)Photograph by Random House Books for Young Readers via AP

By Donald E. Pease

On February 18, Random House announced the discovery of What Pet Should I Get?, an unpublished – and heretofore unseen – picture book by Dr Seuss. The announcement came 10 days after the same publisher revealed that it would publish Harper Lee’s “discovered” manuscript for Go Set a Watchman in the summer of 2015.

In What Pet Should I Get? – released this week – the very same siblings who first appeared in One Fish Two Fish Red Fish Blue Fish now struggle with the question of what pet they should choose.

While the siblings in What Pet Should I Get? may not be as familiar as Scout and Jem Finch, Dr Seuss’ new book is the latest addition to a body of work that remains just as committed to social justice as Harper Lee’s famous novels.

From Flit to Horton Hears a Who!

Such matters were not always the chief focus of Theodor Geisel (Dr Seuss’ real name).

In the late 1930s, using the pen name Dr Seuss, Geisel created cockamamie ad campaigns for Flit bug spray. During the early years of World War II, he contributed notoriously vicious caricatures of the people and leaders of Axis nations for the Popular Front tabloid PM. After joining famous Hollywood director Frank Capra’s Army Signal Corps unit in 1943, he co-created propaganda films under Capra’s tutelage.

However in the years after the war, Dr Seuss’ art underwent a radical thematic shift. With a flood of eager baby boomer readers, he decided he wanted to speak to the perspective of children.

The racist caricatures of Japanese civilians and soldiers that Dr Seuss published in PM had drawn on the social prejudice and aggression that Geisel believed lay at the heart of adult humor. So Geisel entrusted Dr Seuss’ postwar art to the belief that children possessed a sense of fairness and justice that could transform their parents’ world.

Geisel described his 1954 children’s book Horton Hears a Who!, in part, as an apology to the Japanese people his propaganda had demeaned during the war. In subsequent children’s books, he began addressing the major issues of the 20th century: civil rights in The Sneetches (1961), environmental protection in The Lorax (1971) and the nuclear arms race in The Butter Battle Book (1984).

The zany wisdom of Dr. Seuss

In 1960, Geisel spelled out the stakes of his art:

In these days of tension and confusion, writers are beginning to realize that Books for Children have a greater potential for good, or evil, than any other form of literature on earth.

Like To Kill a Mockingbird, One Fish Two Fish Red Fish Blue Fish was published in 1960. And like Mockingbird, the conflicts, tensions and fears of that era are highlighted (albeit indirectly).

One Fish Two Fish Red Fish Blue Fish follows a brother and sister who encounter a series of increasingly fantastic creatures. Nonsensical skits and slapstick gags disrupt the children’s need to decide on a definitive taxonomy – numbers, colors, oppositions, emotional dispositions – for these animals.

The array of sorting mechanisms communicates the siblings’ attraction to different, ever-stranger living things. The book introduces more than a dozen creatures and each is outlandishly distinctive. Most importantly, the children value all of them because of their uniqueness.

Overall, this tale of inclusivity cultivated an appetite for diversity and a delight for change. It rejected the stereotypical ways of regarding persons and things through strict categorization.

Dr Seuss engaged 1960s unrest more directly in Green Eggs and Ham, also published in 1960. Using visual and verbal eloquence, Dr Seuss forces the the adult, Grinch-looking creature to confront his stubborn prejudice against green eggs and ham: the character is presented with a series of challenging questions designed to expose the absence of any foundation for his bias.

The adult remains stubborn in his intolerance until his much younger counterpart convinces him that there’s no more basis for his distaste for green eggs and ham than the dislike he’s taken to Sam-I-Am.

The 650 million children who have read Dr Seuss’ books have been exposed to new ways of viewing the world, of rethinking a social order often imbued in prejudice. But adults continue to use the themes of One Fish Two Fish Red Fish Blue Fish. It has inspired a CEO’s leadership manual, a Barnes & Noble e-reader and the name of a dating website. The book was quoted by Supreme Court Justice Elena Kagan in a dissenting opinion earlier this year.

In 1994, Johnny Valentine and Melody Sarecky even applied it to promote same-sex marriage in their children’s book One Dad, Two Dads, Brown Dad, Blue Dads.

The pet shop that provides the setting for What Pet Should I Get? is inhabited by creatures that display striking resemblances to Horton, the Whos and the Sneetches, along with Sam-I-Am and the fish protagonists of One Fish Two Fish Red Fish Blue Fish. An offshoot of the social vision informing these narratives, What Pet Should I Get? won’t disappoint Dr. Seuss’ readers in the way the Atticus Finch disappointed some To Kill a Mockingbird fans.

As older readers relive their response to a universal question nearly all children face, What Pet Should I Get? will allow a new generation of readers to discover why Dr Seuss remains forever relevant.

Donald E Pease is Professor of English at Dartmouth College. This article originally appeared in The Conversation.
The Conversation

About the Author
By The Conversation
See full bioRight Arrow Button Icon

Latest in Arts & Entertainment

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Big Tech
The Chan Zuckerberg Initiative cut 70 jobs as the Meta CEO’s philanthropy goes all in on mission to 'cure or prevent all disease'
By Sydney LakeFebruary 1, 2026
1 day ago
placeholder alt text
Economy
'I just don't have a good feeling about this': Top economist Claudia Sahm says the economy quietly shifted and everyone's now looking at the wrong alarm
By Eleanor PringleJanuary 31, 2026
2 days ago
placeholder alt text
Success
U.S. Olympic gold medalist went from $200,000-a-year sponsorship at 20 years old to $12-an-hour internship by 30
By Orianna Rosa RoyleFebruary 1, 2026
19 hours ago
placeholder alt text
Future of Work
Ford CEO has 5,000 open mechanic jobs with up to 6-figure salaries from the shortage of manually skilled workers: 'We are in trouble in our country'
By Marco Quiroz-GutierrezJanuary 31, 2026
2 days ago
placeholder alt text
Success
Ryan Serhant starts work at 4:30 a.m.—he says most people don’t achieve their dreams because ‘what they really want is just to be lazy’
By Preston ForeJanuary 31, 2026
2 days ago
placeholder alt text
Energy
Top energy expert says probability the U.S. will attack Iran soon is 75% as risk of major disruption to oil supply is priced in — 'this one is real'
By Jason MaFebruary 1, 2026
13 hours ago

Latest in Arts & Entertainment

PoliticsDonald Trump
Kennedy Center to close for 2 years for renovations after a wave of canceled shows due to Trump adding his name to the building
By Michelle L. Price and The Associated PressFebruary 1, 2026
11 hours ago
Arts & EntertainmentMovies
‘Melania’ documentary debuts with $7 million in ticket sales after Amazon MGM Studios spent $75 million for rights and marketing
By Jack Coyle and The Associated PressFebruary 1, 2026
15 hours ago
Several pictures of people receiving medical treatments including a facelift and oxygen therapy.
HealthSuper Bowl
Hims and Hers Super Bowl ad highlights ‘uncomfortable truth’ about elite healthcare for the rich and ‘broken’ system for the rest
By Jacqueline MunisFebruary 1, 2026
1 day ago
Travel & LeisureLas Vegas
Old-school Las Vegas buffets with cheap eats are disappearing, replaced by ‘luxury’ options, trendy food halls, and celebrity chef restaurants
By Jessica Hill and The Associated PressJanuary 31, 2026
2 days ago
o'hara
Arts & EntertainmentObituary
How Catherine O’Hara went from Gilda Radner’s understudy to cultural icon with her own language as Moira Rose
By Lindsey Bahr and The Associated PressJanuary 31, 2026
2 days ago
phil
LawHolidays
‘But seriously, this is not a serious thing’: Groundhog Day made Punxsutawney famous but locals have perspective
By Mark Scolforo and The Associated PressJanuary 31, 2026
2 days ago