Great ResignationInflationSupply ChainsLeadership

How Walmart will get you to order your groceries online

March 26, 2015, 2:39 PM UTC
Wal-Mart Opens Its First Chicago Store
CHICAGO - SEPTEMBER 21: Wal-Mart employee Anna Hines walks through the parking lot of the soon-to-opened Wal-Mart September 21, 2006 in Chicago, Illinois. The controversial new Wal-Mart, Chicago's first, is set to open September 27, 2006 in the wake of a defeated Chicago wage law that would have set minimum "living wage" requirements for big box stores. (Photo by Tim Boyle/Getty Images)
Photograph by Tim Boyle — Getty Images

In a bid to get more customers to use its online grocery ordering service, Wal-Mart is offering a discount of $10 on shoppers’ first order of $50 or more at some stores.

As of now, the grocery store pickup service is in test phase, available only in San Jose, Calif., Phoenix, Huntsville, Ala., and Denver, Colo., plus in the company’s hometown of Bentonville, Ark., The City Wire reports.

This isn’t an online delivery system; instead, you order online then go pick up your order in the store. In Bentonville, the pickup location is a standalone grocery pickup store, separate from a regular Wal-Mart.

In its most recent earnings report, Wal-Mart posted $1.61 in earnings per share, beating analysts’ expectations of $1.53 per share. However, its $131.6 in revenue missed expectations of $132.2 billion.