• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Oil Prices

If gas is so cheap, why do retail sales stink?

By
Chris Matthews
Down Arrow Button Icon
By
Chris Matthews
Down Arrow Button Icon
January 15, 2015, 2:06 PM ET
Photograph by Bloomberg/Getty Images

Stocks are up modestly Thursday, following a four-day slump capped by a more than 1% decline in the Dow Jones Index on Wednesday. The market dip came on the heels of a Census report on retail sales that showed a big drop in spending by Americans in December.

So, where is the bounce the economy was supposed to get from cheap gas at the pump?

Some analysts argue that consumers have simply been pocketing the extra money they have been saving on gas, using it to pay down debt or bolster their savings. Others have a far gloomier story to tell.

Jim Bianco, president of Bianco Research, argues that falling oil prices is largely the result of a quickly slowing global economy and may not be an opportunity for faster growth here at home. He put together the following chart, which shows the relationship between the price of WTI crude and expectations for global growth:

Screen Shot 2015-01-15 at 11.11.36 AM

Here’s what Bianco has to say about the correlation:

The recent high in crude oil was $107 on July 23. It is now 58% off that high. Only two other declines were similar in magnitude, the 1986 collapse and the post-Gulf War collapse in 1991.

What is happening to crude oil is epic and historic. Moves of this magnitude are not random noise. Something changed to cause this to happen. This is what economists do not understand. They think this was either a random event or a supply glut even though none of the supply data supports this idea.

Bianco argues that the falling price of oil is simply the result of a quickly slowing global economy. But others aren’t so sure. Neil Dutta, head of economics at Renaissance Macro Research, writes in a note to clients that the decline in gas prices shouldn’t have been expected to effect retail sales in December, as his models show that consumer spending is affected by gas price changes only after about six months following the change in price. Therefore, “the tailwind from gasoline is more of a 2015 story than a 2014 one,” Dutta wrote on Wednesday.

Meanwhile, Jim O’Sullivan of High Frequency Economics, points out that Wednesday’s disappointing retail sales numbers come following several months of better than expected reports. In addition, O’Sullivan wrote in a note to clients Wednesday, “There is [no] basis for believing the weakness in December alone represents a change in the trend,” pointing out that in past years, December retail sales data has been unusually weak, “suggesting seasonal adjustment problems.”

O’Sullivan argues that consumer confidence has continued to strengthen, buoyed by falling gas prices. There’s no reason, in his view, to assume that yesterday’s retail sales numbers should be taken as a sign of a slowing U.S. economy.

The difference in these two views is likely a matter of emphasis. The driving force for falling oil is most likely general economic weakness abroad, but that doesn’t mean that some of the decline isn’t also because of increased energy production. And just because growth abroad is slowing, that doesn’t mean that this trend has to seriously crimp economic growth at home. In the U.S., exports account for about 13% of output, and most of those exports go to Canada and Mexico, two places that are not expected to underperform in coming months.

So while declining oil is probably a sign of global economic weakness, the U.S. economy may very well benefit from it in 2015.

Learn more about sinking oil prices from Fortune’s video team:

About the Author
By Chris Matthews
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in

RetailChristmas
Here’s what’s open (and closed) on Christmas Day 2025
By The Associated PressDecember 22, 2025
14 minutes ago
RetailLawsuit
Target, Walmart, Whole Foods targeted in ByHeart botulism suits
By Anna Edney and BloombergDecember 22, 2025
17 minutes ago
Big TechMeta
Meta’s Threads makes a play for podcasters and their rabid fans
By Ashley Carman and BloombergDecember 22, 2025
24 minutes ago
Investinggold prices
Chaos, cheap money, and a collapse in crypto sends gold up 69% for the year, hitting a new record high
By Jim EdwardsDecember 22, 2025
28 minutes ago
David Solomon, CEO of Goldman Sachs, speaks on stage during
SuccessCareers
Goldman Sachs CEO says the best job candidate isn’t the ‘smartest person in the world’—instead, he hires just ‘smart enough’ talent for this reason
By Emma BurleighDecember 22, 2025
29 minutes ago
EconomyAmerican workers
Meet the American small town that’s becoming the ‘poster child for hard times’ as the largest employer shuts down
By Jesse Bedayn and The Associated PressDecember 22, 2025
33 minutes ago

Most Popular

placeholder alt text
Future of Work
Meet a 55-year-old automotive technician in Arkansas who didn’t care if his kids went to college: ‘There are options’
By Muskaan ArshadDecember 21, 2025
1 day ago
placeholder alt text
Success
Multimillionaire musician Will.i.am says work-life balance is for people 'working on someone else’s dream'—he grinds from 5-to-9 after his 9-to-5
By Orianna Rosa RoyleDecember 21, 2025
1 day ago
placeholder alt text
Future of Work
A Walmart employee nearly doubled her pay after entering its pipeline for skilled tradespeople. 'I was able to move out of my parents' house'
By Anne D'Innocenzio and The Associated PressDecember 20, 2025
2 days ago
placeholder alt text
Economy
Even if the Supreme Court rules Trump's global tariffs are illegal, refunds are unlikely because that would be 'very complicated,' Hassett says
By Jason MaDecember 21, 2025
17 hours ago
placeholder alt text
Success
The scientist who helped create AI says it’s only ‘a matter of time’ before every single job is wiped out—even safer trade jobs like plumbing
By Orianna Rosa RoyleDecember 19, 2025
3 days ago
placeholder alt text
AI
Meta’s 28-year-old billionaire prodigy says the next Bill Gates will be a 13-year-old who is ‘vibe coding’ right now
By Eva RoytburgDecember 19, 2025
3 days ago