After a dreadful 2013, UPS may hike prices for the holiday season

Benjamin SnyderBy Benjamin SnyderManaging Editor
Benjamin SnyderManaging Editor

Benjamin Snyder is Fortune's managing editor, leading operations for the newsroom.

Prior to rejoining Fortune, he was a managing editor at Business Insider and has worked as an editor for Bloomberg, LinkedIn and CNBC, covering leadership stories, sports business, careers and business news. He started his career as a breaking news reporter at Fortune in 2014.

A UPS truck on Park Avenue in New York
A UPS truck on Park Avenue in New York in July 2009.
Daniel Acker/Bloomberg—Getty Images

United Parcel Service wants to forget 2013’s tough holiday season and prevent it from happening again. In fact, it’s even willing to hike prices for last-minute purchases that need delivery around Christmas.

UPS said that it may charge customers more money for last-minute delivery. “If it [a late surge] creates challenges and adds costs we would charge a premium,” said Chief Financial Officer Kurt Kuehn to Reuters.

But that’s not all. “If it puts our service at risk, we would have to deny [the business],” he added.

In 2013, for instance, a surge in online orders left an estimated two million express packages without a home on Christmas Eve. This year, the company is doing its best to avoid that delivery nightmare.

And it’s doing so on the heels of a better-than-expected third-quarter profit due to higher demand by U.S. consumers and growth in Asia. UPS reported earnings Friday $1.32 per share. That’s up 14% from $1.16 a year earlier. Analysts, meanwhile, expected $1.28 per share.

“It’s encouraging to see all three segments show positive momentum, as we head into our busiest time of year,” said Kurt Kuehn, UPS chief financial officer, in a statement.

In June, however, the company reported a 58% drop in second-quarter profit due to post-retirement obligations.

To meet the expected demand for the 2014 holiday season, UPS has been bolstering its business recently. It invested $500 million for infrastructure upgrades, including hiring 90,000 to 95,000 seasonal employees to “support the anticipated holiday surge,” according to a Sept. release. In 2013, meanwhile, the company hired just 55,000 workers.

Earlier in October, UPS told Fortune it’s testing out a new service called UPS Access Point in Chicago and New York locations to speed delivery and lower costs. With the new feature, neighborhood convenience and grocery stores act as pick-up locations for packages when someone isn’t around to claim them. It hopes to have the service available in over 4,400 UPS stores by the end of 2015.