FORTUNE — On Monday, Google (GOOG) chairman Eric Schmidt posted a guide for switching to an Android phone from an Apple (AAPL) iPhone. “Many of my iPhone friends are converting to Android,” he began, laying out the procedure in 873 words and 17 steps (not counting five verifications).
By Tuesday morning his post had been forwarded 1,856 times and gathered 3,929 up votes.
It had also drawn more than 500 comments. A few that caught my eye:
dwight reid 1 day agoLet’s be real +Eric Schmidt… u don’t have any iPhone friends :D+74
Dean Wallace 1 day agoI’m afraid that’s just way too many steps for an iphone user to take. The friends I know with iphones, it’s too much for them (because they’re idiots)+159
TM Yi 1 day agoIt still does seem a bit too complicated and it is easier to go in the other direction (from Android to iOS).+11
Dennis Rünger 1 day agoI personally don’t think +Eric Schmidt is helping Android with statements like Android “is more secure than the iPhone” (which earned him laughter at a tech symposium) or phones like the Galaxy S4 or the Nexus 5 “have a much more intuitive interface” (see above). People simply don’t buy the hyperbole and they won’t buy Android phones as a result. A more honest approach would be to say that Android is on par with iOS in many respects and it even excels in some. My guess is customers would appreciate this kind of honesty.+58
Simone Leo1 day ago+Eric Schmidt You should really have closed the comments. +2