• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

3 surprising reasons to cheer falling commodities

By
Nin-Hai Tseng
Nin-Hai Tseng
Down Arrow Button Icon
By
Nin-Hai Tseng
Nin-Hai Tseng
Down Arrow Button Icon
May 22, 2013, 3:07 PM ET

FORTUNE – Commodities are falling fast on worries that China’s economy is slowing and that the economic recovery in parts of Europe and elsewhere has stalled. Copper has sunk to a three-year low, falling below $7,000 a ton in April. For the first time since last July, Brent crude oil fell below $100 a barrel as demand for fuel weakened across slower-growing economies. And after record highs last summer as America’s heartland suffered one of the worst droughts in decades, corn prices have plunged as farmers set about to plant one of their biggest harvests in years.

Traders betting that commodities would rise might be hurting today, but the decline in prices could bring relief to America’s consumers. And while the fall in gold prices signals many economies could be in trouble, it may very well be something to celebrate.

Here are three reasons the average consumer should cheer falling commodities:

Bigger retail sales

Lower gasoline prices may be signaling slower growth throughout the world’s major economies, but they have also left U.S. consumers with some extra spending money.

What they aren’t spending to refuel their cars, they’re spending on everything from electronics to clothes. In April, retail sales unexpectedly edged up 0.1% after a 0.5% decline in March. 

Declining gasoline prices, which fell 14 cents in April, have helped offset some of the drag from higher taxes that kicked in January. Receipts at clothing stores recorded their biggest increase since February last year. Consumers also spent more at restaurants and bars. 

Nationwide, gasoline prices are expected to fall through summer — the result of a spike in crude oil production. A gallon of regular gas will cost about $3.50 this summer, down more than 10 cents from last year, according to the U.S. Energy Department.

Happier stockholders

Investors typically see gold as a hedge against rapidly rising prices. But with global inflation falling, gold prices have tumbled — officially entering a bear market last month.

U.S. stockholders have gained as prices for the yellow metal decline. To be sure, only about half of Americans own any stock, but those who have money invested are benefetting in big ways. The S&P 500 (SPX) is up 16% so far this year and has continued to soar to new highs. With U.S. inflation lower than the Fed’s target of 2%, stocks may rise further as it’s less likely the central bank will end its large-scale bond purchasing plans any time soon.

Lower grocery bills

The decline in corn, soybean, and wheat prices may have left some traders scrambling, but it should bring good news to shoppers in U.S. grocery stores. 

Farmers this year are expected to harvest record crops, after recovering from the worst drought to ravage the industry in decades. With bigger supplies, corn prices are forecast to average $4.80 per bushel, down a third from the previous year’s average, according to the U.S. Department of Agriculture. Corn prices are closely tied to supermarket prices, since it’s a key ingredient in many foods and used as feed for livestock. Soybeans are expected to average $10.50 a bushel, down 27%; wheat is forecast to decline by 11% to $7 a bushel. 

To be sure, we won’t likely see a drop in grocery prices this year, but the increases will be smaller compared to levels reached in 2008 and 2011. Food prices will increase between 3% to 4% in 2013, as higher feed prices from the drought continue working through animal-based food products. That’s slower than the 6% rise in 2011 and the 8%-9% jump in 2011. Hopefully by 2014, we’ll reap the real benefits of this year’s drop in corn and wheat prices.

About the Author
By Nin-Hai Tseng
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

In this photo illustration, the American multinational investment bank, Citibank or Citi (NYSE: C), logo seen displayed on a smartphone with an Artificial intelligence (AI) chip and symbol in the background.
NewslettersCFO Daily
Citi’s new CFO touts AI gains as bank posts record $24.6 billion revenue quarter: ‘This is not the spell-checker working better’
By Sheryl EstradaApril 15, 2026
11 minutes ago
clinton
Commentarydisruption
I was a government official in the 1990s and watched the economy get turned upside-down. It’s happening again
By Maria FlynnApril 15, 2026
35 minutes ago
dees
CommentaryNational Security
A retired general’s warning: America can’t fight the AI arms race on tech it doesn’t control
By Robert F. DeesApril 15, 2026
35 minutes ago
Silicon Valley has no monopoly on AI brain power. That’s why Demis Hassabis is very happy to stay in London
EuropeLetter from London
Silicon Valley has no monopoly on AI brain power. That’s why Demis Hassabis is very happy to stay in London
By Kamal AhmedApril 15, 2026
56 minutes ago
Members of the public pose for photographs beside the Charging Bull, sometimes referred to as the Bull of Wall Street or the Bowling Green Bull on Broadway on April 14, 2025 in New York City.
EconomyWall Street
Markets haven’t rallied this fast since COVID—Iran volatility is just another ‘notch on the belt’ of investors, says J.P. Morgan strategist
By Eleanor PringleApril 15, 2026
1 hour ago
Gavin Newsom stands behind a podium with a piece of paper in his hands as people celebrate around him.
Economycompensation
Economists warned California not to raise the minimum wage to $20. They were wrong in almost every way so far, another economist says
By Sasha RogelbergApril 15, 2026
2 hours ago

Most Popular

Billionaire philanthropist MacKenzie Scott has donated again—a week after gifting millions to a college, she's just given $70 million to Meals on Wheels America
Success
Billionaire philanthropist MacKenzie Scott has donated again—a week after gifting millions to a college, she's just given $70 million to Meals on Wheels America
By Fortune EditorsApril 13, 2026
2 days ago
Retirees are facing a $345,000 bill they never saw coming — and most aren't prepared
Commentary
Retirees are facing a $345,000 bill they never saw coming — and most aren't prepared
By Fortune EditorsApril 14, 2026
1 day ago
He was coding at 12 like Elon Musk and became one of Google’s youngest-ever CMOs—but now says Gen Z is better off ice skating than learning to code
Success
He was coding at 12 like Elon Musk and became one of Google’s youngest-ever CMOs—but now says Gen Z is better off ice skating than learning to code
By Fortune EditorsApril 14, 2026
1 day ago
Anthropic is facing a wave of user backlash over reports of performance issues with its Claude AI chatbot
AI
Anthropic is facing a wave of user backlash over reports of performance issues with its Claude AI chatbot
By Fortune EditorsApril 14, 2026
1 day ago
Palantir CEO says working at his $316 billion software company is better than a degree from Harvard or Yale: ‘No one cares about the other stuff’
Success
Palantir CEO says working at his $316 billion software company is better than a degree from Harvard or Yale: ‘No one cares about the other stuff’
By Fortune EditorsApril 14, 2026
24 hours ago
Current price of oil as of April 14, 2026
Personal Finance
Current price of oil as of April 14, 2026
By Fortune EditorsApril 14, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.