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Today in Tech: HP creates Mobility division for tablets

By
JP Mangalindan
JP Mangalindan
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By
JP Mangalindan
JP Mangalindan
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August 17, 2012, 1:18 PM ET

Online real estate startup Trulia files for $75 million IPO; Facebook investors cash out. 

HP creates Mobility division to focus on consumer tablets, hires Nokia’s ex-MeeGo boss Alberto Torres to run it [THE VERGE]

We’ve just been tipped to a memo circulated internally by HP’s Todd Bradley — who runs the company’s recently-merged Printing and Personal Systems Group — announcing the creating of a new Mobility business unit underneath him that will be responsible for “consumer tablets” and “additional segments and categories where we believe we can offer differentiated value to our customers.” The news comes almost exactly one year since HP killed the TouchPad, effectively ending Palm’s run as a hardware company and throwing webOS itself into an uncertain future as an open source platform.

Online real estate firm Trulia files S-1, plans to raise $75 million in IPO [THE NEXT WEB]

Late July 2012, word got out that online real estate listing service provider Truliahad quietly filed for an initial public offering. This morning, the company effectively filed a registration statement on Form S-1 with the U.S. Securities and Exchange Commission, revealing that it plans to raise up to $75 million in the IPO. Trulia plans to list its common stock on the New York Stock Exchange under the symbol “TRLA”.

Facebook investors cash out [THE WALL STREET JOURNAL]

Facebook Chief Executive Mark Zuckerberg is no longer brushing off concern about his company’s sinking stock price, acknowledging to employees for the first time that the selloff could hurt them.

 Mr. Zuckerberg has long exhorted employees not to pay attention to the stock price, instead pushing them to focus on developing the social network. But in a companywide meeting earlier this month, he conceded that it may be “painful” to watch as investors continue to retreat from Facebook’s stock, according to people familiar with the meeting.
Pop went the social media bubble. Now what? [FORTUNE]
Now, faith in Zuckerberg’s vision has been shaken. He may still earn a spot in the Mount Rushmore of Silicon Valley some day (or its digital equivalent). He may still build a company for the ages — one that is as large as Google or Microsoft. But then again, he may not. Today, he is a young CEO who is being forced to grow up fast. He’s heading a large business whose rate of growth is slowing dramatically. He’s built a hugely popular service, but he is still searching for a business model to match. In other words, Facebook has yet to find its AdWords, the search advertising engine that mints billions for Google every year.

Talk to your community, Twitter [TECHLAND/TIME]

Twitter is making changes to the APIs, which let third-party apps and third-party products communicate with the service. It’s laying down stricter rules about how these external properties display tweets. The post also repeats some opinions the company has expressed before about various sorts of Twitter-related products — most notably, that it doesn’t really like garden-variety Twitter clients that do roughly the same thing that Twitter’s own apps do.

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