• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Apple hits another record high

By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
March 9, 2010, 4:59 PM ET

Its market cap passes $200 billion as Wall Street suits up for the release of the iPad

Before the markets opened Tuesday, TheStreet.com advised Apple (AAPL) investors to sell! sell! sell!

But Wall Street wasn’t buying it. When the dust settled and the markets closed that afternoon, Apple’s share price had climbed nearly 4 points to hit $223.02 — its third record high in as many trading days.

Apple, always a volatile stock, has had its ups and downs over the past five years (see chart). But it’s been on a tear for the past 12 months and it has soared more than 30 points since Feb. 4. That’s when the initial skepticism that greeted the Jan. 27 unveiling of the iPad seemed to run its course.

Now that rumors of production hiccups have settled and a launch date has been set, hardly a day goes by without another analyst weighing in on the iPad’s chances for success. Among Tuesday’s crop:

  • Oppenheimer’s Yair Reiner, who believes Apple is still targeting a production run of 10 million iPads for the calendar year.
  • FBR Capital’s Craig Berger, who puts the production target at 5 million for the first half of 2010.
  • Barclay’s Ben Reitzes, who says the iPad is headed for BestBuy (BBY) and that the international roll-out will be faster than expected
  • Broadpoint AmTech’s Brian Marshall, who believes that the vast majority of the iPad naysayers haven’t had a chance to use the device (“we were hooked after the first 15 minutes,” he says). Marshall has upped his iPad sales estimates and raised his Apple price target, to $280 from $264.

See also:

  • Apple sets iPad ship date; shares hit record high
  • Apple approaches $200 billion
  • How deep is the iPad’s pent-up demand?
  • How many iPads will Apple sell?

[Follow Philip Elmer-DeWitt on Twitter @philiped]

About the Author
By Philip Elmer-DeWitt
See full bioRight Arrow Button Icon

Latest in

Personal Financemortgages
Current mortgage rates report for Dec. 8, 2025: Rates hold steady with Fed meeting on horizon
By Glen Luke FlanaganDecember 8, 2025
14 minutes ago
Personal FinanceReal Estate
Current ARM mortgage rates report for Dec. 8, 2025
By Glen Luke FlanaganDecember 8, 2025
14 minutes ago
Personal FinanceReal Estate
Current refi mortgage rates report for Dec. 8, 2025
By Glen Luke FlanaganDecember 8, 2025
14 minutes ago
CryptoBinance
Binance has been proudly nomadic for years. A new announcement suggests it’s finally chosen a headquarters
By Ben WeissDecember 7, 2025
4 hours ago
Big TechStreaming
Trump warns Netflix-Warner deal may pose antitrust ‘problem’
By Hadriana Lowenkron, Se Young Lee and BloombergDecember 7, 2025
8 hours ago
Big TechOpenAI
OpenAI goes from stock market savior to burden as AI risks mount
By Ryan Vlastelica and BloombergDecember 7, 2025
8 hours ago

Most Popular

placeholder alt text
Real Estate
The 'Great Housing Reset' is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
AI
Nvidia CEO says data centers take about 3 years to construct in the U.S., while in China 'they can build a hospital in a weekend'
By Nino PaoliDecember 6, 2025
2 days ago
placeholder alt text
Economy
The most likely solution to the U.S. debt crisis is severe austerity triggered by a fiscal calamity, former White House economic adviser says
By Jason MaDecember 6, 2025
1 day ago
placeholder alt text
Economy
JPMorgan CEO Jamie Dimon says Europe has a 'real problem’
By Katherine Chiglinsky and BloombergDecember 6, 2025
1 day ago
placeholder alt text
Big Tech
Mark Zuckerberg rebranded Facebook for the metaverse. Four years and $70 billion in losses later, he’s moving on
By Eva RoytburgDecember 5, 2025
3 days ago
placeholder alt text
Politics
Supreme Court to reconsider a 90-year-old unanimous ruling that limits presidential power on removing heads of independent agencies
By Mark Sherman and The Associated PressDecember 7, 2025
17 hours ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.