• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Wireless auction update: $3.2 billion and counting

Michal Lev-Ram
By
Michal Lev-Ram
Michal Lev-Ram
Special Correspondent
Down Arrow Button Icon
Michal Lev-Ram
By
Michal Lev-Ram
Michal Lev-Ram
Special Correspondent
Down Arrow Button Icon
January 25, 2008, 12:45 PM ET

By Michal Lev-Ram

Round three of the year’s most anticipated auction – the Federal Communication Commission’s sale of the 700 MHz spectrum, currently used for analog television – closed Friday.

Since Thursday, bidders have put up a total $3.2 billion in what has been called one of the most significant spectrum auctions in United States history. That’s because the FCC has mandated that whoever wins the so-called C block of the 700 MHz band, which is particularly well-suited for broadband Internet, must make the new network available to all mobile devices. That could eventually upend the U.S’s tightly-controlled wireless landscape, where carriers currently rule which phones and services consumers can use on their networks.

There are four other blocks of spectrum up for sale, including one that will be used for a nationwide public safety network. Over 200 companies qualified to bid for the five blocks, including Google (GOOG), AT&T (T), Verizon Wireless (VZ), EchoStar Communications (DISH) and Alltel Wireless (AT). But because it is a “blind” auction, we won’t know who the winners of each round are – just the amounts of each bid – until the auction has ended and the minimum asking price for each block (a total of at least $10 billion) has been met. We won’t even know how many rounds there will be, as that’s entirely up to the number and amount of bids and the FCC. That means the auction could drag on for weeks or even months.

While the identity of bidders will be kept secret, the public can monitor the process – the number and value of bids – on the FCC’s website. So far the largest single bid was a $1.49 billion offer for a 50-state package of the C block of spectrum. Stearns analyst Robert Peck wrote in a note Thursday that he thinks there are at least two big bidders in the race for the nationwide C block airwaves. The minimum bid for round four is now set to $1.79 billion, still far below the $4.6 billion minimum reserved by the FCC for this portion.

The ongoing auction and the C block in particular has garnered lots of attention because of Google’s involvement – the search engine lobbied hard for the open access requirements, and said it is committed to putting up the minimum asking price ($4.6 billion) for the C block section of the airwaves. But there have been concerns that the recent economic downturn could negatively affect the auction by making it hard for newcomers to come up with the cash needed for minimum bids.

According to the FCC’s site, there will be one more round today and then bidding will start up again Monday morning. As for the actual spectrum, don’t hold your breath – it won’t be available until February 2009, when TVs make the switch to digital.

About the Author
Michal Lev-Ram
By Michal Lev-RamSpecial Correspondent
Twitter icon

Michal Lev-Ram is a special correspondent covering the technology and entertainment sectors for Fortune, writing analysis and longform reporting.

See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

PoliticsDonald Trump
House votes 219-212 to halt Trump’s attacks on Iran. “Donald Trump is not a king,” says top Dem on Foreign Affairs Committee
By The Associated Press, Mary Clare Jalonick, Lisa Mascaro and Stephen GrovesMarch 5, 2026
2 hours ago
Politicsnet worth
Meet Markwayne Mullin, the new multimillionaire head of DHS, who owns a cattle ranch in Oklahoma
By Jacqueline MunisMarch 5, 2026
2 hours ago
AIAnthropic
Anthropic’s investors could be the key to ending its Pentagon standoff—but some investors have opposite views
By Jessica MathewsMarch 5, 2026
2 hours ago
AIGoogle
Google’s AI chatbot convinced a man they were in love. It then allegedly told him to stage a ‘mass casualty attack’ in newly released lawsuit
By Jake AngeloMarch 5, 2026
3 hours ago
Middle EastDonald Trump
Trump will take ‘any assistance from any country’ including asking Zelenskyy and Ukraine for help on countering Iran’s Shahed drones
By The Associated PressMarch 5, 2026
3 hours ago
HealthDietary Supplements
Best Vegetarian Meal Delivery Services 2026: Dietitian Approved
By Christina SnyderMarch 5, 2026
3 hours ago

Most Popular

placeholder alt text
Health
Palantir and other tech companies are stocking offices with nicotine products to increase worker productivity
By Catherina GioinoMarch 4, 2026
2 days ago
placeholder alt text
Success
Uber CEO says his ‘really demanding’ work culture includes expecting employees to answer his emails over the weekend: ‘Don’t come here if you want to coast’
By Emma BurleighMarch 4, 2026
1 day ago
placeholder alt text
Newsletters
The Iran war is giving rise to a centuries-old economic theory—and laying waste to the WTO-based world order
By Diane BradyMarch 5, 2026
16 hours ago
placeholder alt text
Success
Tech investor Bill Gurley says workers who went through the ‘college conveyor belt’ and chased safe jobs are at high risk of AI automation
By Emma BurleighMarch 3, 2026
2 days ago
placeholder alt text
Real Estate
Meet a burned out 28-year-old who pays $168 a month in China's faux Venice to retire early from her Shanghai finance gig
By Albee Zhang and The Associated PressMarch 2, 2026
3 days ago
placeholder alt text
Economy
Trump's loss of $1.7 trillion in tariff revenue will send the national debt to $58 trillion by 2036, think tank projects
By Nick LichtenbergMarch 5, 2026
10 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.