• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

AI CEOs from OpenAI, Anthropic, and Microsoft set aside their rivalry to warn Congress AI is making it too easy to design and create bioweapons

2

Social Security faces a 24% cut in 2032—that's a $345 billion hit to retirees nationwide, watchdog says

3

MacKenzie Scott's approach to her $26 billion giving spree was inspired by a book she read in college about writing

1

AI CEOs from OpenAI, Anthropic, and Microsoft set aside their rivalry to warn Congress AI is making it too easy to design and create bioweapons

2

Social Security faces a 24% cut in 2032—that's a $345 billion hit to retirees nationwide, watchdog says

3

MacKenzie Scott's approach to her $26 billion giving spree was inspired by a book she read in college about writing

Can Google untangle the wireless Web?

By
Jon Fortt
Jon Fortt
Down Arrow Button Icon
By
Jon Fortt
Jon Fortt
Down Arrow Button Icon
May 21, 2007, 5:17 AM ET

The wireless Web still isn’t a decent experience yet. In fact, the experience reminds me of Web surfing in the mid-‘90s. So when I hear rumors that Google (GOOG) is thinking about launching a mobile service in the U.K., it gives me hope.

For nearly three months, I’ve been living the gadget-lover’s wireless dream: I’ve had unlimited wireless access from my Mac laptop, and unlimited voice and data on my Treo cell phone, thanks to a Sprint (S) deal in San Francisco that offers the whole package for $149 per month. (I pay the bill myself, though it helps that I get a 25 percent discount as an employee of Time Warner; Sprint last week expanded the deal to the Twin Cities, Philadelphia and Tampa.)

Problem is, there’s not a lot of great stuff to do on today’s wireless Web. I mostly check Gmail, read the New York Times (NYT) and Washington Post (WPO), use mobile Google Maps for locations and directions, and perform the occasional Google search. Even though I’m using Sprint’s relatively speedy network that’s up to EVDO Rev. A, most tasks are cumbersome.

I have the best experiences with sites that are specifically tailored for the phone’s interface, or with little Internet-capable programs that aren’t really Web pages at all; my favorite is Google’s brilliant Java-based mobile Maps program, which offers satellite views and even shows highway traffic trouble spots. In fact, of all the services I’ve tried on my phone, Google’s are the most intuitive. That’s why I feel that if any company’s going to lead the way to a usable wireless Web, it will be Google.

Which brings us back to the rumor about Google launching a mobile service. Personally, I doubt a separate Google service would be necessary; it might even harm Google’s ability to broadly influence the wireless Web by making carriers feel like it’s a competitor. What Google should really do is strike partnerships with carriers to have its services pre-loaded on phones. The best combination would be Search (with an emphasis on people and businesses), Maps, Gmail and Weather. If Google manages to strike deals with a few big carriers and get a few million people hooked on its services, it can start to exercise broader influence over how the mobile Web will work.

About the Author
By Jon Fortt
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Natisha Hiedeman, wearing a black and green jersey, celebrates on court.
North AmericaSports
The Seattle Storm used to be the ‘tail’ on the ‘dog’ of its NBA counterpart. Now the WNBA team is leading the city’s basketball revival
By Sasha RogelbergJune 6, 2026
1 hour ago
‘That’s the way life goes’: Trump tells Knicks fans who can’t afford tickets to ‘watch it on television’
Arts & EntertainmentDonald Trump
‘That’s the way life goes’: Trump tells Knicks fans who can’t afford tickets to ‘watch it on television’
By Michelle L. Price, Will Weissert and The Associated PressJune 6, 2026
1 hour ago
Trump issues pardon to former Republican congressman who made $350,000 in illegal gains from insider trading
LawInsider trading
Trump issues pardon to former Republican congressman who made $350,000 in illegal gains from insider trading
By The Associated PressJune 6, 2026
1 hour ago
bernie
AIWhite House
Bernie Sanders and Sam Altman’s private one-hour meeting about the public ownership of AI
By Joey Cappelletti, Seung Min Kim and The Associated PressJune 6, 2026
1 hour ago
weiss
Arts & EntertainmentMedia
‘We don’t want to see ‘60 Minutes’ die’: the last 3 correspondents say they’re staying at CBS News
By Jocelyn Noveck and The Associated PressJune 6, 2026
1 hour ago
Trump says ‘situation with Iran seems to be going quite well’ while U.S. shoots down more missiles and drones near Strait of Hormuz
PoliticsIran
Trump says ‘situation with Iran seems to be going quite well’ while U.S. shoots down more missiles and drones near Strait of Hormuz
By Michelle L. Price, Samy Magdy and The Associated PressJune 6, 2026
2 hours ago

Most Popular

AI CEOs from OpenAI, Anthropic, and Microsoft set aside their rivalry to warn Congress AI is making it too easy to design and create bioweapons
AI
AI CEOs from OpenAI, Anthropic, and Microsoft set aside their rivalry to warn Congress AI is making it too easy to design and create bioweapons
By Marco Quiroz-GutierrezJune 5, 2026
1 day ago
Social Security faces a 24% cut in 2032—that's a $345 billion hit to retirees nationwide, watchdog says
Economy
Social Security faces a 24% cut in 2032—that's a $345 billion hit to retirees nationwide, watchdog says
By Nick LichtenbergJune 5, 2026
1 day ago
MacKenzie Scott's approach to her $26 billion giving spree was inspired by a book she read in college about writing
Success
MacKenzie Scott's approach to her $26 billion giving spree was inspired by a book she read in college about writing
By Sydney LakeJune 5, 2026
1 day ago
Current price of oil as of June 5, 2026
Personal Finance
Current price of oil as of June 5, 2026
By Joseph HostetlerJune 5, 2026
1 day ago
Ohio city workers are covering automated license plate readers with trash bags as officials sound the alarm on 'egregious violations' of privacy
Cybersecurity
Ohio city workers are covering automated license plate readers with trash bags as officials sound the alarm on 'egregious violations' of privacy
By Sasha RogelbergJune 3, 2026
3 days ago
Billionaires Elon Musk and Mark Zuckerberg used mortgages to buy multimillion-dollar mansions. Here’s why that’s a savvy financial decision
Real Estate
Billionaires Elon Musk and Mark Zuckerberg used mortgages to buy multimillion-dollar mansions. Here’s why that’s a savvy financial decision
By Sydney LakeJune 6, 2026
5 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.