influencers

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OnlyFans’ 37-year-old female CEO doesn’t really want to talk about porn
Conferences

OnlyFans’ 37-year-old female CEO doesn’t really want to talk about porn

By
May 19, 2023
Why do consumers trust influencer recommendations? According to these marketing execs, authenticity is key
Newsletters

Why do consumers trust influencer recommendations? According to these marketing execs, authenticity is key

By
May 12, 2023
Bud Light fumbled its partnership with a transgender influencer, but such inclusive deals are here to stay, experts say
Retail

Bud Light fumbled its partnership with a transgender influencer, but such inclusive deals are here to stay, experts say

By Dee-Ann Durbin and The Associated Press
April 26, 2023
TikTok influencers are descending on Washington to lobby for the social media platform as its CEO prepares for a congressional grilling
Tech

TikTok influencers are descending on Washington to lobby for the social media platform as its CEO prepares for a congressional grilling

By Kelvin Chan, Haleuya Hadero, Farnoush Amiri and The Associated Press
March 22, 2023
YouTuber-turned-politician kicked out of parliament for never going to work

YouTuber-turned-politician kicked out of parliament for never going to work

By
March 14, 2023
MrBeast in front of his army of fans
Leadership

MrBeast asked his fans to help clean up his chocolate bar displays in Walmarts—and they’re doing it

By
March 8, 2023
A person stands in a property talking to a mobile phone on a ring light
Success

This home rental company wants to pay a TikTok creator $10K a month to stay in its properties all over the world for free

By
March 7, 2023
LinkedIn has officially entered its ‘cringe era,’ and it’s working
Success

LinkedIn has officially entered its ‘cringe era,’ and it’s working

By
February 27, 2023
YouTube star Emma Chamberlain expands her coffee company to reach a new generation of coffee drinkers
Newsletters

YouTube star Emma Chamberlain expands her coffee company to reach a new generation of coffee drinkers

By Emma Hinchliffe and Kinsey Crowley
February 23, 2023
Two researchers studied hundreds of fitness influencers and pinpointed how they game social media algorithms to grow their audience
Health

Two researchers studied hundreds of fitness influencers and pinpointed how they game social media algorithms to grow their audience

By Ashley Roccapriore, Tim Pollock and The Conversation
February 22, 2023
Photograph of Eric Sedeño
Personal Finance

A 26-year-old quit his job in advertising because he can make more as a TikTok creator—here’s how he did it

By
February 19, 2023
Parent taking photo of kid
Success

When sponsored content meets ‘sharenting,’ kids are powerless to stop their influencer parents using them as props

By Jessica Maddox and The Conversation
January 18, 2023
Portrait of Taylor Offer on background.
Tech

LinkedIn’s army of influencers are bringing viral buzz to the business platform. Will LinkedIn’s creator thirst come back to bite it?

By
December 21, 2022
Fitness influencer Liver King
Health

YouTube ‘primal living’ guru Liver King, who built a $100M fitness empire, admits he’s actually on steroids

By
December 6, 2022
Xenia Adonts sits in a train while she gets her hair done.
Magazine

Tech’s latest gold rush is selling influencers the tools they need to influence you

By
November 30, 2022

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