creator economy

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X owner Elon Musk.
Tech

Elon Musk responded to accusations that something ‘shady’ helped MrBeast earn $263,000 on X, but creators are still puzzled

By
January 23, 2024
Top creator agent is optimistic despite YouTube’s recent layoffs and broader industry tumult: ‘If you can tell a story, the world is your oyster right now’
Newsletters

Top creator agent is optimistic despite YouTube’s recent layoffs and broader industry tumult: ‘If you can tell a story, the world is your oyster right now’

By
January 19, 2024
How TikTok influencers turned a Salvation Army gift-giving program into this holiday season’s viral trend
Tech

How TikTok influencers turned a Salvation Army gift-giving program into this holiday season’s viral trend

By
December 27, 2023
Hannah Williams of Salary Transparent Street
Personal Finance

A 26-year-old content creator explains why she gave herself a $75K pay cut to eschew a get-rich-quick mentality: ‘As long as the bills are paid, I’m happy’

By
November 29, 2023
The death of TikTok’s $2 billion Creator Fund is stoking fears among influencers about the value of short-form videos on the platform
Tech

The death of TikTok’s $2 billion Creator Fund is stoking fears among influencers about the value of short-form videos on the platform

By
November 29, 2023
A view of a personalized Spotify Wrapped 2023 dashboard.
Lifestyle

Spotify Wrapped 2023 just dropped—these are the artists and songs that made it big this year

By
November 29, 2023
Caspar Lee, influencer turned tech investor
Conferences

‘People are posting a lot less on public social media’: Creator economy investor says the old web is gone, replaced by ‘people who are professionally entertaining you’

By
November 27, 2023
A Spanish agency became so sick of models and influencers that they created their own with AI—and she’s raking in up to $11,000 a month
Tech

A Spanish agency became so sick of models and influencers that they created their own with AI—and she’s raking in up to $11,000 a month

By
November 23, 2023
TikTok's CEO
Tech

TikTok is killing its $2 billion Creator Fund that paid viral stars pennies for hit short videos

By
November 6, 2023
Beautiful teenage girl standing next to neon light and listening music
Success

Gen Z is making career moves based on TikTok advice. They say it’s working for them

By
November 2, 2023
Photo of Babs Costello
Success

Grandma and grandpa are taking over TikTok: Retired boomers find success and fame in the app made for Gen Z

By
October 22, 2023
Meta’s AI characters played by celebrities like Charli D’Amelio and Tom Brady are dissing the products and brand sponsors they work with in real life
Tech

Meta’s AI characters played by celebrities like Charli D’Amelio and Tom Brady are dissing the products and brand sponsors they work with in real life

By
October 4, 2023
Love Is Blind's Deepti Vempati and Natalie Lee
Success

We quit our six-figure jobs after joining ‘Love is Blind’ and now make 3x our salaries as influencers 

By Rachel Ventresca and Alice Barlow
September 21, 2023
TikTok’s hidden ‘Ozempic economy,’ where weight-loss influencers trade referrals for drug discounts and cash
Tech

TikTok’s hidden ‘Ozempic economy,’ where weight-loss influencers trade referrals for drug discounts and cash

By
September 19, 2023
New VSCO CEO Eric Wittman
Tech

Exclusive: VSCO appoints new CEO as social media app looks to help ‘creators to make some money’

By
September 18, 2023

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