Hallie is a former editor on Fortune’s audience growth team. With a background in journalism, social media, documentary, and content strategy, she’s a jill of all trades who loves a good story. Before Fortune, Hallie built the social video department at The Messenger, generating 200 million-plus views in under a year, and led multiple content teams at BuzzFeed. She previously won a Webby honoree for her documentary work at solutions journalism company NationSwell.