• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceNintendo
Asia

Nintendo cuts sales forecast as Switch console ages without successor in sight

By
AFP
AFP
Down Arrow Button Icon
By
AFP
AFP
Down Arrow Button Icon
November 5, 2024, 6:04 AM ET
A visitor walks by "Super Mario" video-game poster by Nintendo during a press preview of the "Paris Games Week" fair in Paris, on Oct. 22, 2024.
A visitor walks by "Super Mario" video-game poster by Nintendo during a press preview of the "Paris Games Week" fair in Paris, on Oct. 22, 2024.DIMITAR DILKOFF—AFP via Getty Images

Nintendo downgraded its annual sales forecast on Tuesday as net profit plunged 60 percent year-on-year in the first half, with fans awaiting the announcement of a new console.

Recommended Video

Last year, the Japanese video game giant scored with the smash-hit “Super Mario Bros” film and the release of “Legend of Zelda: Tears of the Kingdom”, the fastest-selling game in nearly four decades of the Zelda franchise.

But times are now tighter for the company, which has promised news on the successor to its popular but ageing Switch console by the end of March 2025.

“Unit sales of both hardware and software were extremely high for the first half of the previous fiscal year,” Nintendo said, adding that the Mario movie had “energised our dedicated video game platform business”.

“There were no such special factors in the first half of this fiscal year, and with Nintendo Switch now in its eighth year since launch, unit sales of both hardware and software decreased significantly,” it added.

In the April-September period, Nintendo logged net profit of 108.7 billion yen ($710 million), down 60 percent from the same period a year earlier.

The Kyoto-based company kept unchanged its downbeat full-year net profit forecast of 300 billion yen — a drop of nearly 40 percent from the 490 billion yen in 2023-24.

It now expects sales of 1.28 trillion yen, down from the previous estimate of 1.35 trillion yen, and also issued a less optimistic operating profit forecast.

The Switch, both a handheld and TV-compatible device, became a must-have distraction among all age groups during the Covid pandemic, but buzz around the console is fading.

“Unit sales for the entire Nintendo Switch family of systems decreased 31 percent year-on-year to 4.72 million units” in the first half, Nintendo said on Tuesday.

Software unit sales were down nearly 28 percent on-year, it added.

For now “the company is focused on increasing sales of the current Switch console in 2024, so a lot of news flow about the next console may happen in mid-January 2025 and later”, Takeshi Koyama of Mizuho Securities said ahead of the results.

For several years, Nintendo has been pursuing a strategy to reach a wider audience, analysts say.

The company last month opened its first museum in a renovated factory in Kyoto, showcasing its long history since starting life in 1889 producing playing cards.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By AFP
See full bioRight Arrow Button Icon

Latest in Finance

Man about to go into police vehicle
CryptoCryptocurrency
Judge tells notorious crypto scammer ‘you have been bitten by the crypto bug’ in handing down 15 year sentence 
By Carlos GarciaDecember 12, 2025
2 minutes ago
Donald Trump, sitting in the Roosevelt Room, looks forward and frowns.
EconomyTariffs and trade
For the first time since Trump’s tariff rollout, import tax revenue has fallen, threatening his lofty plans to slash the $38 trillion national debt
By Sasha RogelbergDecember 12, 2025
9 minutes ago
Personal Financemortgages
7 best HELOC lenders in 2025: How to choose the best home equity line of credit for your situation
By Joseph HostetlerDecember 12, 2025
30 minutes ago
Personal FinanceCertificates of Deposit (CDs)
Truist CD rates 2025: Probably not your best option (but here’s how to decide)
By Joseph HostetlerDecember 12, 2025
1 hour ago
The Citibank logo on a green layered background.
Personal FinanceCertificates of Deposit (CDs)
Citibank CD rates 2025
By Joseph HostetlerDecember 12, 2025
1 hour ago
The Bank of America logo on a green layered background.
Personal FinanceCertificates of Deposit (CDs)
Bank of America CD rates 2025: How to ensure you get the highest APY
By Joseph HostetlerDecember 12, 2025
1 hour ago

Most Popular

placeholder alt text
Success
At 18, doctors gave him three hours to live. He played video games from his hospital bed—and now, he’s built a $10 million-a-year video game studio
By Preston ForeDecember 10, 2025
2 days ago
placeholder alt text
Success
Palantir cofounder calls elite college undergrads a ‘loser generation’ as data reveals rise in students seeking support for disabilities, like ADHD
By Preston ForeDecember 11, 2025
1 day ago
placeholder alt text
Economy
Tariffs are taxes and they were used to finance the federal government until the 1913 income tax. A top economist breaks it down
By Kent JonesDecember 12, 2025
9 hours ago
placeholder alt text
Investing
Baby boomers have now 'gobbled up' nearly one-third of America's wealth share, and they're leaving Gen Z and millennials behind
By Sasha RogelbergDecember 8, 2025
4 days ago
placeholder alt text
Economy
‘We have not seen this rosy picture’: ADP’s chief economist warns the real economy is pretty different from Wall Street’s bullish outlook
By Eleanor PringleDecember 11, 2025
1 day ago
placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
16 days ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.