• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
SuccessCareers

European companies using AI are hiring more workers, not cutting them—and Americans are already relocating there to escape uncertainty

Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
March 9, 2026, 11:58 AM ET
Business man on the phone with luggage
While Silicon Valley warns AI could wipe out millions of jobs within 18 months, new research suggests companies across Europe are actually hiring more workers—for now.Flashpop—Getty Images

If the drumbeat of Silicon Valley leaders warning that artificial intelligence will wipe out millions of jobs has you anxious about the future of work, the outlook in Europe might offer some solace.

Recommended Video

A new study from the European Central Bank released last week finds that fears about AI-driven job losses may be premature. On average, companies integrating AI are slightly more likely to hire more workers than cut with—with AI-intensive firms about 4% more likely to grow headcounts, and companies investing in the technology roughly 2% more likely to hire than firms that aren’t investing at all.

While the margins are small, the findings suggest that companies adopting AI aren’t shedding workers to make room for the technology. Instead, many appear to be using it to boost productivity while expanding their workforce.

“Investment in and the intensive use of AI are not yet replacing jobs,” the ECB economists wrote. “In fact, some firms are hiring additional employees—perhaps because they are looking to develop and implement AI technologies while maintaining their existing production processes, or because AI is a way to help them scale up more quickly.”

Part of the explanation may simply be that AI adoption is still relatively early. Among the European companies surveyed, only about two-thirds say their employees use AI at all, and fewer than one-third report investing in the technology.

But as AI use ramps up, workforce dynamics don’t appear to bring dramatic changes. Firms planning to invest in AI over the next year still plan to hire more workers—instead of shedding them.

American and British workers are giving up on their own job markets—and flocking to Europe

The uncertain job market in the U.S. is already pushing some workers to look abroad.

The U.S. experienced close to net zero or negative migration in 2025—the first time that’s happened in at least half a century, according to estimates from Brookings. Researchers expect the trend to continue into 2026.

For many Americans, Europe has become an increasingly popular destination.

In Portugal, the number of American residents has increased by more than 500% since the pandemic, according to the country’s Agency for Integration, Migration, and Asylum. In Spain and the Netherlands, the number of Americans has nearly doubled over the past decade, The Wall Street Journal reported. Moreover, more Americans moved to Germany and Ireland last year than vice versa.

Brits are making similar calculations. As the job market tightens in the United Kingdom, some young workers are increasingly looking beyond their home country for job opportunities.

One recent graduate with a mathematics degree said he spent more than a year applying to over 1,000 roles without landing a single offer—only to move to Austria with his partner, Anna, and land a role within weeks. 

“The job market in the U.K. is so ridiculous,” Anna said in a TikTok video that received dozens of echoing sentiments. “Even for qualified people, it’s so hard to find a job.”

“I’m not saying the moving abroad is for everyone, but I do think it’s worth remembering that the world is bigger than just one job market,” she added.

Millionaires are flocking to European destinations—but AI’s impact on long-term employment remains unclear

The migration wave isn’t just limited to young professionals searching for work. Wealthy individuals are increasingly relocating as well, bringing capital that could help fuel job growth in their new home countries.

Several European countries are becoming hubs for that influx of wealth. Among the world’s fastest-growing millionaire destinations are Montenegro, Malta, and Poland—with the U.K., China, and India experiencing the greatest number of millionaire departures.

Still, when it comes to AI, the long-term picture remains uncertain—even in Europe. The European Central Bank researchers pointed to a 2025 study showing that 27% of German companies expect AI to lead to some job cuts over the next half decade.

“Overall…the effects of AI on employment are currently still positive. This is certainly the case as AI has not yet significantly transformed production processes,” the researchers said. “Given that this is set to change, the longer-term impact of AI on employment remains less clear.”

At the Fortune Workplace Innovation Summit, Fortune 500 leaders will convene to explore the defining questions shaping the workforce of the future—delivering bold ideas, powerful connections, and actionable insights for building resilient organizations for the decade ahead. Join Fortune May 19–20 in Atlanta. Register now.
About the Author
Preston Fore
By Preston ForeSuccess Reporter
LinkedIn iconTwitter icon

Preston Fore is a reporter on Fortune's Success team.

See full bioRight Arrow Button Icon

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Success

Worried worker looking at laptop
SuccessWealth
Job-hopping has lost its premium—as the financial incentive to switch roles continues to flatten it almost pays the same to stay put
By Emma BurleighMarch 12, 2026
18 minutes ago
SuccessStarbucks
Starbucks’ Howard Schultz moved to Seattle 44 years ago with his wife, dog, and not much else. Here’s how he built his $6.6 billion fortune
By Sydney LakeMarch 12, 2026
36 minutes ago
Daymond John
SuccessCareers
Shark Tank’s Daymond John went from waiting tables at Red Lobster to a $350 million net worth—and his No. 1 success rule is an Ice‑T mantra
By Preston ForeMarch 12, 2026
39 minutes ago
sonnenfeldt
CommentaryEntrepreneurship
I exited one of the NYC area’s biggest real estate deals at 31. Here’s what I learned
By Michael SonnenfeldtMarch 12, 2026
6 hours ago
SuccessThe Interview Playbook
1 in 5 Gen Z job seekers bring a parent to interviews—and some are even letting them negotiate their salary with the boss
By Orianna Rosa RoyleMarch 12, 2026
9 hours ago
Photo of MacKenzie Scott
SuccessMacKenzie Scott
MacKenzie Scott gave away more than $7 billion last year—but her secretive style got her snubbed from a top donors list
By Sydney LakeMarch 11, 2026
24 hours ago

Most Popular

placeholder alt text
Economy
'This cannot be sustainable': The U.S. borrowed $50 billion a week for the past five months, the CBO says
By Eleanor PringleMarch 10, 2026
2 days ago
placeholder alt text
AI
'Proceed with caution': Elon Musk offers warning after Amazon reportedly held mandatory meeting to address 'high blast radius' AI-related incident
By Sasha RogelbergMarch 11, 2026
20 hours ago
placeholder alt text
Commentary
How the ultrawealthy use smartphone apps to avoid millions in taxes
By Jose AtilesMarch 11, 2026
1 day ago
placeholder alt text
Future of Work
Shark Tank's Kevin O'Leary doesn't care if you work from your basement. He just wants to know if you can ‘execute’
By Marco Quiroz-GutierrezMarch 10, 2026
2 days ago
placeholder alt text
Big Tech
Big tech has defeated everything for 30 years, but for the first time faces something it can't control: a jury
By Carolina Rossini and The ConversationMarch 10, 2026
2 days ago
placeholder alt text
Personal Finance
Retirees wait for the day they can sell their homes and cash in—but there's a secret Medicare 'trap' that could stop them in their tracks
By Sydney LakeMarch 11, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.